I dunno...maybe the 30 or 40 thousand additional applications, support for a ton of accessory hardware, Microsoft's total lack of developer interference, etc, etc, etc. Just because YOU think it's stupid doesn't mean it would be if it actually existed. Some of us enjoy having a choice, such as with my Tilt where I can run any number of very customized systems and Android. Again, for a company that likes to babble how about it's for freedom and choice, Apple sure likes telling it's users what to do and how to do it. After they've paid a premium for the hardware and, in the case of the iPhone, way too much for the lousy phone service they actually get.