"I didn't want to be in line and have 20, 50 people cut in front of me. I might not get an iPhone. So I came up with this great idea of making numbers for the line the way they do with rock concerts. And I made T-shirts and I got approval from the Apple store guy the day before. So I came at 4 am and I accidentally snuck into an open door in the Mall. But nobody sleeping out there even saw me. I got in with my friends and we got our Segways inside and the guard was told who I was and he let us be inside. So we were inside the Mall and everyone else was outside the Mall.
At 5 am we went four people on Segways looking like security. We opened up the door and out there sleeping on the ground were all the people and I took control. I said I am here, we are going to pass out t-shirts and numbers and we passed around numbers each one signed by me. But the first number I passed out was nine. I took one through eight."
Sorry, he may be the Apple co-founder, but what a git.