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Apple's iPhone 14 and iPhone 14 Plus models in a new Yellow color will begin arriving to customers and launch in stores on Tuesday, March 14, following pre-orders starting later today. Ahead of time, several unboxing videos of the new models have surfaced online, offering a closer real-world look at the new color.

iphone-14-yellow-boxes.jpg

MKBHD's Marques Brownlee provides what is probably the most comparative look at the new iPhone 14 Plus in Yellow. Brownlee describes it as a "really safe, light, pale yellow - lighter than anything I've compared it to."

To demonstrate, Brownlee shows it next to a New York City MetroCard, a banana, and a Snapchat Pixy drone. One aspect of the device that is dark is the sides, which he calls a "slightly closer to gold color."

For contrast, Brownlee also includes a comparison shot of the new color alongside the Yellow that Apple offered the iPhone XR in a few years ago.

iphone-14-iphone-xr-yellow-mkbhd.jpg
iPhone XR on the left

Meanwhile, Japanese blog Mac Otakara has uploaded an unboxing video that provides a good look at how the new Yellow color appears outdoors in sunny conditions.


Apple usually introduces new ‌iPhone‌ color options in the spring to boost sales midway through the device's product cycle. Apple will later today begin accepting pre-orders for the iPhone 14 and iPhone 14 Plus in Yellow in the U.S. and more than 60 other countries and regions. As mentioned, deliveries to customers and in-store availability will begin Tuesday, March 14.

Article Link: Yellow iPhone 14 Unboxing Videos Shared Ahead of Next Week's Launch
 

AirunJae

macrumors 6502
Apr 14, 2008
466
1,010
Indianapolis, IN
I don't get why people are whining about innovation on this. Apple has done this for several years now, releasing a fun new color in the Spring. It's fine, colors are good, people like options. However, I'd really like them to bring bright fun colors to the Pro lineup as well, preferably in the Fall because that's when all us early adopter/FOMO crew get ours.
 

CarAnalogy

macrumors 68000
Jun 9, 2021
1,835
3,207
I don't get why people are whining about innovation on this. Apple has done this for several years now, releasing a fun new color in the Spring. It's fine, colors are good, people like options. However, I'd really like them to bring bright fun colors to the Pro lineup as well, preferably in the Fall because that's when all us early adopter/FOMO crew get ours.

Me too but they won’t do it for exactly that reason. It’s a sales tactic, they know they’re already gonna get our money in the fall.

Except this year I’m fine actually holding on to my 13 Pro until the right moment. Seems like this year and the next few are going to be a bumpy ride while they mess with ports and display cutouts.

This year they even restored trade-in values so there’s actually no real disadvantage to waiting until the Spring colors, unless they then make a Fall upgrade that you just have to have.
 

jdclifford

macrumors 6502a
Jul 26, 2011
814
1,132
TC should have saved it (and the new watch band and iphone case colors for WWDC reveal. Fill in some dead time.
 
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SilasofMac

macrumors newbie
Feb 14, 2023
7
7
If they really wanted to make a midsession cash grab, they should release it in gold, not yellow. The demographics by where I live would create panic in the streets to get one.

Still, yellow or gold…. It the same phone that’ll have its color blocked by an ugly case anyway.
 
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okieoutwest

macrumors regular
Sep 14, 2019
162
166
There are no yellow sticky notes in the MKBHD office? Or are the PR instructions specific about not comparing it to a yellow sticky? Maybe it’s just me but that’s all I can see!
 
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