This is mind-blowingly incomprehensible. Since the beginning of time, the last, infinity years, you could go to apple.com/store and load the online Apple Store. Also, store.apple.com. Now it dumps you back to apple.com. I have been banging my head against a brick wall repeatedly and to significant self-damage trying to figure this out. For at least a month. All I can figure out is that maybe that the home page is now the store. What the hell? When you are someone who has tried to shop at Apple for literally the past, I don't know, 18 years, and you expect apple.com/store to load a fricking store? When it redirects you to "apple.com" the first thought is gonna be "Wow, damn, this **** is messed up. Where the hell is the store?" Not, "ooh, the main page is the store, because, ooh, there's literally no Buy button on the main page, so wait, WTF, where do you buy the damn products". Actually, even my hypothetical devil's advocate could figure that **** out. WTF? I had someone on the phone and I was on his PC over TeamViewer, and he was ready to buy a MacBook, and I kept going to apple.com/store and it kept going to the home page which almost invariably shows an ad for an iPhone. Because I thought the damned website was broken and I kept trying variations of apple.com with "store" or "shop" in the URL somewhere as well as Googling "Apple Store".