Just a hypothetical question for fun : Suppose the latest iPhone was revealed and when it came to the price Tim Cook, completely seriously, said that it would not cost a single cent but you would have to sign a contract saying that Apple owns your immortal soul... No tricks. No legal fine print. No conditions. No hidden costs. Just a paper saying that Apple owns your soul, and the phone is completely yours. Limited 1 per customer since you can't pay your soul more than once. Would you do it?