- Apr 12, 2001
YouTube's Shorts will exist within the current YouTube mobile app and will see YouTube offering a feed of brief videos posted by YouTube users that will be able to take advantage of YouTube's catalog of licensed music.
Chinese-owned social media app TikTok has soared in popularity in recent months, and it has been downloaded more than a billion times. It lets users create short music videos or short looping videos that other TikTok users can watch, and it has easy-to-use editing tools for syncing music to short video clips.
Thus far, no other social networking app has been able to replicate TikTok's success with a similar feature, though there have been some attempts. Facebook has been testing a short video feature called "Lasso" in select countries like Brazil, and has prototyped a similar feature in Instagram.
It's not clear when YouTube might debut the new short video, but it is expected to come out "by the end of the year."
Article Link: YouTube to Launch New 'Shorts' Feature to Rival TikTok