What sense does it make to drop the Air? You don’t see any room for something in between a $299 budget model and a spare-no-expense $799 iPad Pro? Interesting.
How is that—in any way whatsoever—a good thing for iPad buyers? If you don’t have 800 bucks to drop your stuck with a bottom of the line iPad with a budget screen?
Yikes, no thanks. Good/better/best at $299/499/799 is a much better lineup. $299/799 would be a disaster.
Nope put the A12 (now an older chip process and likely getting max yields so costs are lower) into the 10.2 iPad and a new small (7-8") iPad. Kill off the production line for the A10 chip and enjoy the costs savings of shutting down a line.
Kill off the iPad Air line in the same way the MacBook line was killed off for more costs savings. An alternative could be rebrand the systems running the A12 chips as "Air" and kill off the iPad alone name leaving you with the exact same naming convention for iPads and MacBooks. That is, "Air" means for consumers. "Pro" means for professionals "cough, cough".
Pricing could be 349-99 for the new 10.2 iPad (Air) and then a price gap to the "Pro" models.
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