2Q of 2013: Android tablet 67%, iPad 28.3%, Windows tablet 4.5%

Discussion in 'Alternatives to iOS and iOS Devices' started by EbookReader, Jul 30, 2013.

  1. EbookReader, Jul 30, 2013
    Last edited: Jul 30, 2013
  2. darngooddesign, Jul 30, 2013
    Last edited: Jul 30, 2013

    darngooddesign macrumors G3

    Joined:
    Jul 4, 2007
    Location:
    Atlanta, GA
    #2
    The weird thing s hat plenty of web usage reports show that the iPads have the lions share of tablet web traffic. This begs the question of what exactly people use their android tablets for? Maybe it's just video watching.

    Apple may have a lower market share, but iOS and its devices are far more profitable for Apple than any other manufacturer. Android market share includes horrid little $100 devices which don't even access the play store.
     
  3. EbookReader thread starter macrumors 65816

    Joined:
    Apr 3, 2012
    #3
    [​IMG]

    Android 75% of smartphone
    Android 67% of tablets

    There is a very good chance of Android being the "Windows" of mobile smartphone & tablet. iOS will be the "Mac" version. High margin but low market share. Nothing wrong with the strategy to focus on the high end / high margin.

    It just mean that market share will be "low" ish...
     
  4. minimo3 macrumors regular

    Joined:
    Oct 18, 2010
    #4
    I'm just curious to know where all these Android tablets are? I just got back from another trip to Asia and passed through Heathrow. All I saw were iPads. In fact, in the lounge in Heathrow, literally everyone had either an iPhone, iPad, or Macbook. On the streets, malls, hotels, etc in Asia all the tablets were iPads.
     
  5. PracticalMac macrumors 68030

    PracticalMac

    Joined:
    Jan 22, 2009
    Location:
    Houston, TX
    #5
    Agree to the "junk tablet" flooding and skewing the market, but it also skews price perception.

    iPad's seem more expensive then ever, and most people do not understand the Ecosystem features one gets with iOS.

    I am not saying Apple should compete with the low end, let alone bottom crawlers, but a $50 price drop on all products iOS would be in line with industry.

    ----------

    Simple (IMHO), travelers have money.

    ----------

    Despite the better quality of products, it is never a good idea to loose market share.

    They key is being the forefront of developers attention, and like people with tight budgets choosing which tablet they want, the same is with developers with limited manpower. They see more Android devices, and naturally assume the greatest ROI becuase more "potential" customers (of course a bad assumption, but too many are not business minded)

    I am sure the LC iPhone is trying to address this slide, but Apple needs to be much, much more aggressive.
     
  6. FrankB1191, Jul 30, 2013
    Last edited: Jul 30, 2013

    FrankB1191 macrumors 6502a

    Joined:
    Jun 14, 2013
    Location:
    Pennsylvania
    #6
    This is not a complete picture, since "Android" is not a company, and Apple is. The market reports I've seen this week show Samsung being Apple's closest competitor in the tablet market, but they were still far behind in units sold.

    Developers: I think Tim Cook grabbed a lot of attention in June, when he announced that Apple had paid developers 10 billion dollars in the last few years, with most of that in the past 18 months. That's what gets the attention of developers.


    At Apple's keynote at Worldwide Developers Conference today, CEO Tim Cook took the stage to announce some milestones for Apple's App Store as well as its retail store, noting that Apple has now paid developers over $10 billion.

    From MacRumors News:
    Cook mentioned that the momentum of the App Store is "incredible," with $5 billion being paid out in the past year. Cook also highlighted that the figure was "three times more than all other platforms combined." Cook announced that the App Store has 575 million store accounts, saying that Apple thinks it has more accounts with credit cards than anyone else on the Internet.

    Those accounts have downloaded 50 billion apps, with 900,000 apps and 93% of those apps downloaded each month.

    In addition to its digital stores, Cook said that Apple's retail stores have also seen success with 1 million visitors daily and 407 stores in 14 countries. Cook then introduced a video featuring the new Apple Store Kurfürstendamm in Berlin, which includes a renovated theater that Apple will use for events.
     
  7. EbookReader thread starter macrumors 65816

    Joined:
    Apr 3, 2012
    #7
    Look like the trend will be

    iphone/Ipad = Macs
    Android smartphone / tablet = Windows PC

    Nothing wrong with the Macs strategy. They are highly profitable due to high margins. While Windows PC makers raced toward the bottom and ended up with low margin.

    Sell Low, High Volume.
    Sell High, Low Volume.
     
  8. Oletros macrumors 603

    Oletros

    Joined:
    Jul 27, 2009
    Location:
    Premià de Mar
    #8
    Maybe they use apps
     
  9. jrswizzle macrumors 603

    jrswizzle

    Joined:
    Aug 23, 2012
    Location:
    McKinney, TX
    #9
    As I stated in the other thread that appears to have been deleted - realtively same number of app downloads across the two platforms - vastly more devices on Android meaning vastly more apps/device for the iPad/iOS.

    That would make one think iOS users download more apps than Android users - and while one can't definitively say they USE those apps more, it is an interesting tidbit to consider.
     
  10. Oletros macrumors 603

    Oletros

    Joined:
    Jul 27, 2009
    Location:
    Premià de Mar
  11. Fireblade macrumors 65816

    Fireblade

    Joined:
    Jan 25, 2011
    Location:
    Italy
    #11
    Right, just a waste of time ;)
     
  12. Technarchy macrumors 603

    Technarchy

    Joined:
    May 21, 2012
    #12
    It's hilarious that you point that out because I've gone months without seeing android tablets in the wild.
     
  13. minimo3 macrumors regular

    Joined:
    Oct 18, 2010
    #13
    It wasn't just airports though, the same held true at restaurants, subways, and shopping malls. Now I did see many Galaxy S3/4's and Galaxy Notes, but not a single Android tablet.

    I did meet someone who had a <somewhat> Android tablet. It was a Chinese tablet with all kinds of elementary age academic material pre-loaded for about $400. Basically you were paying for the content and it happened to come on a tablet. It was completely stripped of any semblance of Android (aside from the kernel). Booted to their custom menu and ran only their apps. Perhaps these are counted in the tally?
     
  14. PracticalMac macrumors 68030

    PracticalMac

    Joined:
    Jan 22, 2009
    Location:
    Houston, TX
    #14
    Agree. Even though our work seems somewhat Apple-phobic company (company, not employees), the majority of personal smartphone users are iPhone, Galaxy coming up second, and a very few other Android (and 1 BB). Reflects the surveys I have seen.
     
  15. Assault macrumors 6502a

    Assault

    Joined:
    Mar 19, 2013
    Location:
    in the taint
    #15
    So it is weird that people with Android tablets don't look ridiculous carrying a tablet all over the place with them (or using a 10" tablet as a camera)? Ridiculous is the nicest word I could come up with.

    Or might it have something to do with the fact that Apple users are forced to use such a tiny screen with their phone, that they have no choice but to "also" carry a tablet around with them, just to watch media or web surf? ;)
     
  16. gotluck macrumors 603

    gotluck

    Joined:
    Dec 8, 2011
    Location:
    East Central Florida
    #16
    for what its worth, i use the ipad user agent when web browsing on my android tablet
     
  17. Liquorpuki macrumors 68020

    Liquorpuki

    Joined:
    Jun 18, 2009
    Location:
    City of Angels
    #17
    Yeah, this is why they mention whitebox devices in that chart. For marketshare, whitebox contributes something like 10% to Android marketshare, and is basically some no name OEM in China/India slapping an Android build on a plastic piece of junk

    Remove whitebox, Android and Linux marketshare go down, every other OS goes up
     
  18. SlCKB0Y macrumors 68040

    SlCKB0Y

    Joined:
    Feb 25, 2012
    Location:
    Sydney, Australia
    #18
    To the uninformed people harping on about mobile web usage stats, the followings things are true of browsing on Android:

    1. There are many, many alternate browsers on Android and most of these allow you to set non mobile user agent strings. None of these will be counted as Android.

    2. The stock AOSP browser and Chrome both have a easily accessible feature in the menu called "Request desktop site". If this is enabled, web stats will detect your visit as being from a desktop browser, not mobile.

    3. The default Chrome Android user agent string contains the strings "AppleWebKit" and "mobile Safari". This causes it to be misdetected as an iOS device on many sites.

    4. Why would anyone do (1) or (2)? Most websites can differentiate between iPhone and ipad and send the ipad either to an ipad specific site or to the desktop site. Very few websites make this distinction for Android tablets and you mostly find yourself on the mobile website, which is ridiculous on a larger screen.

    I've also had websites which simply refused to give me content until I changed my ua and I've even set it to ipad before in the hopes of getting a large screen, touch friendly UI. Not only would this not count towards Android, it would add to iOS (2x the skew in stats).

    For these reasons (and others) I believe that web stats are massively skewed against Android and its a seriously flawed metric to determine anything.

    All these points will be pretty obvious to anyone who has used Android for any reasonable amount of time but iOS zealots still love bringing up this issue with web usage - I guess they don't have much else to cling to these days?

    ----------

    Or any number of biases, including selection bias? This isn't even taking into account that apple devices are probably the most recognisable in the world.

    ----------

    Any reference to back up your 10% claim or are you just pulling that out of your proverbial?
     
  19. TheRealCBONE macrumors regular

    Joined:
    Nov 26, 2012
    #19
    So do a lot of people that want to view the mobile version of websites. Everyone that I know with an android device does it eventually, sometimes immediately. An Apple user agent assures you get a version with, at the very least, no stupid flash.
     
  20. SlCKB0Y macrumors 68040

    SlCKB0Y

    Joined:
    Feb 25, 2012
    Location:
    Sydney, Australia
    #20
    Hint: There is no "Android" kernel. It is the Linux kernel, and you almost certainly wouldn't determine this by looking at the screen.

    Hint: Android IS the apps, application framework and libraries and API. If it wasnt running this (as you state) then it wasn't Android.
     
  21. EbookReader thread starter macrumors 65816

    Joined:
    Apr 3, 2012
    #21
  22. minimo3 macrumors regular

    Joined:
    Oct 18, 2010
    #22
    All of our speculation and bickering could be resolved if Samsung, Asus, Amazon, HTC, LG, Google would just report how many tablets they sold. As it is, analysts have to resort to best guesses and extrapolation based on distributor checks. A quick glance at the various analysts indicate that they use "proprietary methods" to determine shipments.

    If I were Apple I would stop reporting unit shipments. It puts them at a disadvantage and is not required financial reporting requirement.
     
  23. Oletros macrumors 603

    Oletros

    Joined:
    Jul 27, 2009
    Location:
    Premià de Mar
    #23

    Why do you think that those companies are the only ones making smartphones and tablets?
     
  24. Fireblade macrumors 65816

    Fireblade

    Joined:
    Jan 25, 2011
    Location:
    Italy
    #24
    SICKB0Y, do not come in this thread spreading facts which most of posters here don't know/like to hear.
     
  25. Liquorpuki macrumors 68020

    Liquorpuki

    Joined:
    Jun 18, 2009
    Location:
    City of Angels
    #25
    Strategy Analytics had whitebox Android at 8.6% back in Q1.

    Considering that's when Android share was at 52% and it's now at 67% going into Q3, 10% whitebox penetration is pretty reasonable.
     

Share This Page