You could be right. But I don't know. If this picture had been in production while Steve was still alive, or even around the time he died, it might have been big. But now, 3 years later, when all the furor had died down, I don't think the audience is still there. The people who will go to see it are those who still yearn for the "good old days" at Apple. Most everyone else has moved on. I see this movie going to NetFlix faster than JOBS did.
A Jobs movie, like their planning is a relatively low budget affair with a strong cast and dialogue. So, close to being an indie. There's always place for those kinds of movies and they don't need to make a mint to pay themselves back. A pre-sale of movie rights to HBO, or even Netflix could cover most costs easily.