Adidas Pulls iAd Due to Approval Process?
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KnightWRX
macrumors Pentium
No, in this case, you're not Apple's customer. You're Apple's product. Products don't get to offer their opinion really.
Is it because all your money goes into your cough syrup problem fund?
Heheh, lots of lemon, fruit nectar and steam for me. And yes, yes this post is off-topic.
*LTD*
macrumors G4
I'm terms of your standards and expectations. Part of the reason you bought your Mac/iPhone/iDevice. And part of the reason you ended up paying more despite the presence of cheaper alternatives in some cases.
So they respond by buying more Apple gear??
http://www.cultofmac.com/apple-q3-is-another-record-quarter-may-surpass-ms-this-year/51788
You sure we're talking about the same company here?
Stella
macrumors G3
I very much dislike adverts, but unfortunately there are here to stay, for now. However, I feel the same way - if adverts are pulled for whatever reason and the end result is we don't have to see them - great!
http://www.cultofmac.com/apple-q3-is-another-record-quarter-may-surpass-ms-this-year/51788
You sure we're talking about the same company here?
I don't doubt your confused:
(1)Did you read that Adidas quite possibly gave up on an iAds due to excessive control from Apple?
(2)Go out on the streets - ask people - "do you like a control freak" - and they'll probably say "No".
(3)Apple have good marketing. Thats all.
I bolded things that I've been saying as well. And as Marksman and I are both in the industry - we might just have a little more insight that those that just want to defend Apple or devise conclusions out of thin air.
*LTD*
macrumors G4
I very much dislike adverts, but unfortunately there are here to stay, for now. However, I feel the same way - if adverts are pulled for whatever reason and the end result is we don't have to see them - great!
I don't doubt your confused:
(1)Did you read that Adidas quite possibly gave up on an iAds due to excessive control from Apple?
(2)Go out on the streets - ask people - "do you like a control freak" - and they'll probably say "No".
(3)Apple have good marketing. Thats all.
1) Adidas is an iAd client. They're not a customer. Unless they buy 1000 iPhones for their employees or something.
2) I buy Apple products. I'm not sure how and why I would care about SJ's personality, unless I live with him. Apparently, the customers who buy Apple products (and hand them record quarters) think exacty the same way. Yes, SJ is controlling. Thankfully! This has made Apple more money than anyone could have ever imagined a decade ago. And it's the reason Apple products lead the industry and redefine markets almost overnight.
3) Ballmer? Mikey Dell? Is that you?
0815
macrumors 68000
You can't be that ignorant on the subject.
A client who buys an iAd is the iAd customer. The end user is the commodity which Apple is delivering.
Make no mistake about this. The iPhone user is not paying for the ad. Therefor - the iPhone user is NOT the customer/client.
If you fail to see this - then you are turning a blind eye to the obvious.
KnightWRX
macrumors Pentium
You see, most people don't like being called a product. So they try to pass it off as if iAd was a big service done to end users of iOS devices and that the users are the customer. That of course is a big lack of understanding about about advertising really is.
Users of iOS devices are the product. You're being sold off to the real customer, in this case Adidas. Now Apple is screwing with their customer and its making the news. The products are now all up in arms defending Apple.
*LTD*
macrumors G4
If you can't differentiate between a large corporation that takes out an ad with Apple, and the end-user that buys the products (and who is responsible for handing Apple record quarters) then you are turning a blind eye to the obvious. Compared to Apple's revenue streams, iAd is just an addition. It isn't what got Apple to $266 billion in market cap, making them the second largest company on the planet.
Losing Adidas (funny how others like Nissan and Unilever were just fine with Apple) means they're a minor casualty, and chances are, there are numerous other companies ready and willing to play ball with Apple. You want your ad to appear on Apple's device, then you need to conform to Apple, not the other way around. The demand for Apple gear is astronomical, they can certainly afford to make their own decisions re who gets to play in their sandbox. Live with it. Apple seems to be handling their costs vs. benefits of their approach to tech expertly. It's all in the $$$ at the end of every quarter. Do yourself a big favour and start paying attention to reports.
Ok. keep your head buried in the sand. It seems to work for you. The end user is a customer for the PRODUCT. The end user is not the iAD customer. Wow. Just wow.
If this is at all true of how iAds will run it's a joke. Large companies want full creative control on their marketing campaigns and they get it everywhere else.
Apple just set up the iAds environment and get that right but you have zero authority to look at other people's businesses.
Apple just set up the iAds environment and get that right but you have zero authority to look at other people's businesses.
*LTD*
macrumors G4
Except when those ads are running on Apple's device.
Right. Hence the discussion and assertions that if they continue down this path - the future of iAds (not Apple) is questionable.
Glideslope
macrumors G3
Heheh, lots of lemon, fruit nectar and steam for me. And yes, yes this post is off-topic.
Make sure you use filtered water for the Steaming. Lot's of nasty trace elements in tap water unaffected by temp.
Buried in the sand certainly would be the preferable location. It's not complicated. The consumer/end user is the customer. The restrictions are there to improve the experience for the vast majority of consumers (yes, some here don't like that). That's how aapl makes $$$$. Adidas and others who can't grasp that can pound sand.
davidcarswell
macrumors member
PERHAPS it contained a NO-NO
as in
ADIDAS=All Day I Dream About Sex
which if it was a hokey ad that contained that it would be in violation of their family values
or
if it contained bouncy boobs or boobs that didn't because of the shocks in their shoes.
or
scratch that
you get the idea....
-david
FYI - I have worked for several magazines and we regularly rejected ads for various reasons. I have also worked as a graphic designer/advertiser and also had occasional rejections to be redrawn and resubmitted also for various reasons. Most of the rejections were situations where concerns over possible rejection were acknowledged though not necessarily expected.
as in
ADIDAS=All Day I Dream About Sex
which if it was a hokey ad that contained that it would be in violation of their family values
or
if it contained bouncy boobs or boobs that didn't because of the shocks in their shoes.
or
scratch that
you get the idea....
-david
FYI - I have worked for several magazines and we regularly rejected ads for various reasons. I have also worked as a graphic designer/advertiser and also had occasional rejections to be redrawn and resubmitted also for various reasons. Most of the rejections were situations where concerns over possible rejection were acknowledged though not necessarily expected.
Glideslope
macrumors G3
Answer me this. Who is paying for the ad placement?
If a person or company is paying for a service - does that make them a customer?
Let me know when you get the sand out of your ears.
phillipduran
macrumors 65816
The millions add up over time. A bad experience at iAds will only send people to Google ads.
If the truth is known, Apple wanted Adidas to create a rich multimedia advertisement experience and Adidas created a simple page with a link. LOL
*LTD*
macrumors G4
Looks like Apple's about to redefine the way ads are displayed on mobile devices, which inexorably includes the redefinition of the relationship between handset manufacturer and advertiser. Pretty ballsy. In this case however, Apple is putting the end-user of their products before companies. I can't complain about that. And really, my heart doesn't bleed for Adidas. They're a shoe company. I buy some of their ish, but at the end of the day if their content will mess with my iDevice experience they can go take a flying leap. I think their shoes are good for that, too.