You must be joking: the DOJ had overwhelming evidence of the collusion, including emails and phone logs between all the actors involved proving a coordinated effort between them.
Or maybe it actually does enrich the conversation by providing an alternative point of view to consider, unless you expect everyone to take your equally speculative claim that "this was good for Amazon, not for customers or writers or the industry" as the factual truth when there is no such factual basis presented.
Apple was unwilling to compete on price. It's fine with me, but the alternative is not to fix the price so that you cannot get a cheaper deal from competitors, the alternative is to offer better value and let the consumers decide whether they value your offer enough to justify the higher price tag.
Furthermore, I don't see how Apple "brought a better product" when the vast majority of ebooks were basically the same, Apple's ebooks were and still are not available on any epaper ebook reader and iBooks being worse or better than e.g. the Kindle App is pretty debatable.
Learned what? A very big part of this "high competition" you praise is price, which is exactly what Apple sought to remove from the equation in the ebooks market by enforcing the same price everywhere. Following your reasoning, you should actually "thank goodness" the Apple deal was declared illegal since competitiveness apparently works much better without fixed prices (which should be obvious...).
Furthermore, under the model from Apple there was no such thing as higher margins except for Apple itself. Publishers and writers were earning more under the wholesale model from Amazon. This was confirmed by the publishers themselves as far as I remember. The whole deal was not an attempt of the publishers to earn more money, it was an attempt to keep the perceived value of books artificially high even if it actually meant lower revenues from ebooks.
As a side note, Spotify is accusing Apple of anticompetitive behavior, with an ongoing FTC investigation and a complaint filed to the EU antitrust commission, so at least one of the key actors of the eco-system feels Apple is misbehaving in the music industry too.
The DOJ evidence was far from "very few offanded remarks", it was actually pretty strong.No. All they showed were separate negotiations between Apple and each publisher. The DOJ conflated a very few offhanded remarks into collusion. They had no proof of systemic price fixing coordination between publishers and Apple.
You are claiming the government conspired together with Amazon to damage Apple. This claim is pure speculation without any evidence backing it up. Furthermore, the antitrust violations were about collusion and price fixing, not abuse of dominant position. Your arguing about monopolies is a straw man.Again, corrupt government doing heavy business with Amazon, serious conflict of interest. What's also clear... Apple was never in a position of an ebook monopoly, so what exactly was the DOJ doing besides helping Amazon maintain their total market dominance? Funny how those government anti-trust efforts always seem so wildly uneven.
The idea that the DOJ has no integrity is a claim you are making without providing any factual argument. Again, it's pure speculation, so no sorry but the foundation you suggest is by any means not the one we should start from, especially since there is a far simpler option: that Apple was ruled to have infringed antitrust law because it actually did.Amazon could have filed their own suit, but instead used their influence to push the government to do their dirty work. IF were pretending that the DOJ has any integrity... then we can imagine all sorts of arguments to fit your reasoning, but we have to start from the foundation and that institution, and at that time, was behaving shady AF.
I actually think Apple lost a great opportunity with ebooks but due to their strategic choices, not because the antitrust law was unfair or the rulings were wrong. Apple had absolutely the potential to become a key player in the ebooks market through fair competition, winning market share through great deals, innovative models and maybe even killer devices.(1) I have appreciated the entire music industry’s wake up call to be more assertive and competitive in deliveries on quality and cost. (2) I hope that Apple and Spotify are curating the music marketplace with sufficiently open air pro-choice manners, because I want to see this competition continue. I am pro-consumer and pro-innovation, and I sense and hope that you are too.