- if the OS isn't 'buggy'
- if the battery life is relatively accurate
- if SILK actually does improve the mobile browsing experience
Then the FIRE will be a formidable competitor. The price point, plus a brand name that I imagine most people trust more than even HP, RIM, Samsung etc.. and actually associate with media content, all make for killer reasons to buy one.
On paper this is the first tablet i've seen that actually stands a chance of beating the iPad. And if and when they announce a 3G version for $279, I think the iPad will really start to lose market dominance to the potential casual user.
But, will 8GB be enough? I'd say so for my parents, but people who travel a lot? and like to keep 1-2 seasons and 2-3 movies? and is 7" big enough to really enjoy a film or browse a webpage comfortably? Amazon won't be able to improve on those specs without losing that sweet spot of $200, which i'm assuming they're doing at a loss, and because they only have 8GB of flash memory?
I guess the iPad will still be the best tablet for someone who truly benefits from a tablet, but the Fire will nicely fill that gap between the iPod Touch and the iPad.
I am an Apple fan-boy, but truth be told I didn't really like how nobody could come close to toppling the iPad, it's like the bully of the playground, not even the BIG companies with excessive resources could muster any level of fear. Is the iPad truly cutting edge? is technology moving as fast as it really could? as long as the general public believe whatever Apple comes out with is as good as it gets, then there is less chance for competitors to shine, and less reason for Apple to really pull out the big guns and invest even more of their profit into R&D etc.. I admit i certainly have Apple Tunnel Vision, I barely even bother checking out what competitors have to offer, but kudos to Amazon for announcing a product that will hopefully really rustle some feathers, and if anything drive Apple to make the iPad 3 (and iPad Mini?) really, really cool, and really affordable.. $499 for 16gb Wifi.. just always felt that little bit too expensive... hint, hint.