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It’ll sell fine, but it will test the patience of people, that’s for sure.

The iPhone X2 will hopefully be better though.
 
Financing and payment plans come to mind

I know and agree with that, however, I think a lot of people will just not spend that type of money. Also think about the people who are recovering from the hurricanes. Those hurricanes hit a lot of major cities and the last thing on those peoples minds are phones and watches. So there is another reason why I think the iPhone X might not sell as well as people think, AND maybe a reason why the iPhone 8/8+ are not selling as well? Pure speculation on my part, however, I would think any sane individual would agree that the hurricanes+recovery has slightly impacted the sales.

:apple:
 
So there is another reason why I think the iPhone X might not sell as well as people think
If they are caught up with demand so that you can walk into an Apple Store and buy one on Christmas Eve and they have plenty in stock, I will eat my hat.

There is so much demand for this thing. I wouldn't be surprised to see them being unable to satisfy demand until spring or summer. AirPods are still 1-2 weeks shipping, and no components in the AirPods are competing with other manufacturers in a major way.

The X is going to sell like crazy.
 
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I was just trying to put the entire grand total out there for people to think about. I mean DAMN, over $2,000 if you get AppleCare+ with both the iPhone X and Apple Watch Series 3 LTE. That is crazy, and I know a lot of people will just say about the $10.00 a month for the S3 LTE that it is only $10 a month, however, other people will break down the whole thing like I did and just say they cannot afford it or just are not going to shell out that kind of money for a phone and watch. Like I said, I am so grateful everyday I can buy this stuff!

No one else thinks the hurricanes/recovery PLUS the earthquake in Mexico will play a part in an admittedly slight decrease in sales? Remember, the U.S. Virgin Islands and Puerto Rico are pretty much gone so those people are not thinking about phones and crap...they are thinking about how they are going to live for the foreseeable future. I do not know, just something I thought of.

:apple:
 
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iPhone x will probably be the make backordered iPhone in history... Saying this as an 8 owner. Demand will be off the charts for OLED screen and new design. The only risk is that real world usage (texting, Facebook, Instagram, etc) won’t be much different than 8/7/6s
 
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For many consumers the 8 isn’t a big upgrade over the 7.

And for many consumers, the 7 isn't a big upgrade over the 6s.

The market is becoming saturated with 5.5" Plus owners with "good enough" displays and cameras. Right now, the iPhone X is being seen as something different, but not substantially better than existing iPhones. The typical consumer sees Face ID as different but not better than Touch ID. Most consumers don't understand OLED vs. TFT LCD. The thin-bezel design is seen as better. The 5.8" display might be seen as bigger but side by side comparisons will show otherwise.

In the end, consumers are mulling over $999 for a new iPhone X. Their existing iPhone 6, 6s, or 7 isn't performing poorly enough to warrant an upgrade to the 8 or the X. Only enthusiasts will pick up the X and not enough people are buying the 8 to make Apple happy.
 
And for many consumers, the 7 isn't a big upgrade over the 6s.

The market is becoming saturated with 5.5" Plus owners with "good enough" displays and cameras. Right now, the iPhone X is being seen as something different, but not substantially better than existing iPhones. The typical consumer sees Face ID as different but not better than Touch ID. Most consumers don't understand OLED vs. TFT LCD. The thin-bezel design is seen as better. The 5.8" display might be seen as bigger but side by side comparisons will show otherwise.

In the end, consumers are mulling over $999 for a new iPhone X. Their existing iPhone 6, 6s, or 7 isn't performing poorly enough to warrant an upgrade to the 8 or the X. Only enthusiasts will pick up the X and not enough people are buying the 8 to make Apple happy.

Agree completely! Love this line, because it is true..."Only enthusiasts will pick up the X." I am an Apple enthusiast and buy just about everything because of it and will be buying a iPhone X. Normal people are thinking (and I even thought it - but I am an "Apple Enthusiast",) gee my iPhone 6s/7/7+ is performing pretty damn well on iOS 11 and I see no need to upgrade to the 8/8+ and especially not the iPhone X. The 6s and above can do all the Augmented Reality Apple is pushing super hard, which admittedly ARkit is pretty damn cool so I am glad they did not make it a iPhone 7/7+/8/8+/X feature just to try to get people to upgrade.

:apple:
 
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I think as long as you order quickly you will get the x. If you wait even 5 mins you will struggle. The x will sell out very quickly. People will start to get the 8 if they have to wait several months
 
I think as long as you order quickly you will get the x. If you wait even 5 mins you will struggle. The x will sell out very quickly. People will start to get the 8 if they have to wait several months

Part of Apples plan most likely. Those who get impatient if their shipping date gets pushed back past launch day will in some instances, cancel the order and walk into an Apple Store and buy the iPhone 8/8+. Those sales go up, while the iPhone X is sold out and it looks like a win-win for Apple!

:apple:
 
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Part of Apples plan most likely. Those who get impatient if their shipping date gets pushed back past launch day will in some instances, cancel the order and walk into an Apple Store and buy the iPhone 8/8+. Those sales go up, while the iPhone X is sold out and it looks like a win-win for Apple!

:apple:
I think it depends on the person's phone and how long it's lasting. I think people on the 7 or 7 plus will wait as the phone we have is already very good as it is.
 
The idea that people are holding out for the iphone X is only telling part of the story. Apple has historically used the shock and awe strategy to quickly unload a massive inventory right after announcing the phones. This type of demand then translated into a long term sales strategy.

This strategy is based around having the most amount of anticipation build up, announcing the device, and then immediately grabbing pre-orders and first week release in-store sales.

They are actually killing off their own hype by:

1. announcing both models at the same time
2. making people wait two months (maybe even longer now) after announcing it. this puts diminishing returns on consumer anticipation
3. a lot of consumers will take information about the iphone 8 and translate it into the iphone X. if there is issues with software, those issues will be on people's minds when the iphone X is released.
4. two months of slow sales will have an immediate impact of not only word of mouth marketing dynamics but also using the stores themselves as a marketing tool. Slow stores is bad from a marketing standpoint.

Correct. Apple have got the 8/X demand projection arse backwards otherwise they wouldn't be making just 300k X's a month
 
Went by my t mobile store today at 6pm and picked up an 8. the rep told me they opened early today but no one was waiting. He told me they did not even sell their first 8 until 3pm. They are expecting the X to be much bigger. I also spoke to the ATT folks across the street and they said basically the same thing.
 
The results we're seeing from iPhone 8 is evidence consumers won't buy Apple just because it's Apple.

It's not just because it's the Apple logo with the iPhone 8 , it's because it's the same four year design that iPhone users have been subjected to seeing on a continual basis. Some of the changes they made with the iPhone 8 are noteable, but that's not nearly enough for some to justify to spend more money to upgrade to something that physically looks exactly like the same device they already have. The iPhone 8 will sell well, because it's affordable and widely available.

The iPhone X will be extremely difficult to obtain within three months of its launch for those who don't preorder. What Apple doesn't want, is for those who have to wait an elongated time to receive the iPhone X and considering to cancel in between while they're waiting because the wait time was too long. Especially given it could easily be February for some to receive this new iPhone. Similarly to the Airpod launch. Production numbers are everything right now for the iPhone X.
 
I'm quite amazed pretty much everybody who disagrees with the OP appears to have not actually read the OP properly.

'Of course the X will sell!!!!'

The OP never said it wouldn't. I agree the limited stock and delays combined with its pricing are putting a lot of regular iPhone users off. Everybody I know so far that is upgrading this year has gone for the 8. The X is more niche.
 
Went by my t mobile store today at 6pm and picked up an 8. the rep told me they opened early today but no one was waiting. He told me they did not even sell their first 8 until 3pm. They are expecting the X to be much bigger. I also spoke to the ATT folks across the street and they said basically the same thing.

People are either happy with their current iPhone, or they are waiting for the iPhone X, or they are giving a big middle finger to Apple for releasing essentially the same iPhone with minor upgrades for the past four generations and do not want to pay the higher prices! I would have at least though that the wireless charging pad (not the AirPower) would be ready and included with the iPhone X for the price we are paying. People are pissed. Many like me can look past it, others are fed up and done with Apple. Look at all the posts on this site about people being fed up and done with Apple.

:apple:
 
Went by my t mobile store today at 6pm and picked up an 8. the rep told me they opened early today but no one was waiting. He told me they did not even sell their first 8 until 3pm. They are expecting the X to be much bigger. I also spoke to the ATT folks across the street and they said basically the same thing.

The fact is that nobody knows how many iPhone X pieces will actually be sold until it happens. Everybody is guessing. The only reason for the shortage is going to their insufficient supply. Had there been adequate supply and only one iPhone X, the demand would then seem to suck and it would go down as the worst sales for an iPhone in history.
 
The iPhone 10 is going to sell. This is the most anticipated iPhone in history. Like I said in a previous post, I work at Best Buy as the Verizon rep and the amount of preorders for the 8 was not good at all. The common theme was "Nope, I'm waiting on the 10" Folks want newer and cooler. The 8 isn't bad but it's still rocking the same design as what most folks got 2-3 years ago. The general population doesn't give a damn if its faster or has more cores or fusion chips. All they see is a phone that looks the same as something that they already have...and they also see a radically changed phone (iPhone 10) that physically looks newer and cooler that's coming out in just about a month. So yeah the 10 is going to sell like hotcakes and break yet another apple record. I expect black Friday type of lines at my store when the phone launches. Tbh I don't give consider the iPhone 8 really a launch. The legit launch is gonna be when the 10 comes out. It's gonna he insane and folks are gonna be acting a damn mess. The hype for this 2017 Jesus phone is unreal. I already know I'm gonna be working a crazy ass schedule lol kill me now....actually let me get my 10 first lol
 
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Apple has too many models in the lineup, all competing with each other. iPhone X causes slower sales of the iPhone 8 (and vise versa). Then there are not one, but two generations of prior models and also the SE which could also be eating into the sales of the flagship.

But messy 90's-style lineup aside, I think that announcing the iPhone X at the September was a smart decision, for three solid and undeniable reasons:
  • There were lots of rumors and leaks indicating a radically different 10th anniversary iPhone. Even if Apple hadn't announced it officially, the leaks would persist and eat into sales of the iPhone 8.
  • Developers need a chance to prepare for it. The extra wait actually ensures that at least some apps and websites will be prepared for the notch and rounded corners.
  • It eliminates the need for a second event.
Then there's the November release date, which is not something Apple wanted to do, but forced. We've heard the rumor that manufacturing of the X is at a crawl right now due to component supply issues, and I am inclined to believe that explanation.
 
Apple has too many models in the lineup, all competing with each other. iPhone X causes slower sales of the iPhone 8 (and vise versa). Then there are not one, but two generations of prior models and also the SE which could also be eating into the sales of the flagship.

But messy 90's-style lineup aside, I think that announcing the iPhone X at the September was a smart decision, for three solid and undeniable reasons:
  • There were lots of rumors and leaks indicating a radically different 10th anniversary iPhone. Even if Apple hadn't announced it officially, the leaks would persist and eat into sales of the iPhone 8.
  • Developers need a chance to prepare for it. The extra wait actually ensures that at least some apps and websites will be prepared for the notch and rounded corners.
  • It eliminates the need for a second event.
Then there's the November release date, which is not something Apple wanted to do, but forced. We've heard the rumor that manufacturing of the X is at a crawl right now due to component supply issues, and I am inclined to believe that explanation.

This:

-It eliminates the need for a second event.

This thought popped into my head, but I am most likely super wrong but Apple did have an October event last year for the MacBook Pro's and aren't they supposed to be releasing the iMac Pro sometime before the end of the year? I was thinking maybe Apple does have another event for the iMac Pro, giving final specs and what not, and a preorder/release date which could be like the iPhone X. So they announce it at the end of October and take preorders for it somewhere around there and then launch in November. Now at the same time, Apple could have a second kind of soft launch for the iPhone X. I know it is a wild thought, but hey this is what these forums are for...our sometimes great thoughts and other times wild/terrible thoughts. Just thought I would share.

:apple:
 
The idea that people are holding out for the iphone X is only telling part of the story. Apple has historically used the shock and awe strategy to quickly unload a massive inventory right after announcing the phones. This type of demand then translated into a long term sales strategy.

This strategy is based around having the most amount of anticipation build up, announcing the device, and then immediately grabbing pre-orders and first week release in-store sales.

They are actually killing off their own hype by:

1. announcing both models at the same time
2. making people wait two months (maybe even longer now) after announcing it. this puts diminishing returns on consumer anticipation
3. a lot of consumers will take information about the iphone 8 and translate it into the iphone X. if there is issues with software, those issues will be on people's minds when the iphone X is released.
4. two months of slow sales will have an immediate impact of not only word of mouth marketing dynamics but also using the stores themselves as a marketing tool. Slow stores is bad from a marketing standpoint.
1) u talking about 8 series and x?
2) people losing interest on x?
3)same as 2
4).....

You're telling me Apple want to kill off x's hype>
 
The idea that people are holding out for the iphone X is only telling part of the story. Apple has historically used the shock and awe strategy to quickly unload a massive inventory right after announcing the phones. This type of demand then translated into a long term sales strategy.

This strategy is based around having the most amount of anticipation build up, announcing the device, and then immediately grabbing pre-orders and first week release in-store sales.

They are actually killing off their own hype by:

1. announcing both models at the same time
2. making people wait two months (maybe even longer now) after announcing it. this puts diminishing returns on consumer anticipation
3. a lot of consumers will take information about the iphone 8 and translate it into the iphone X. if there is issues with software, those issues will be on people's minds when the iphone X is released.
4. two months of slow sales will have an immediate impact of not only word of mouth marketing dynamics but also using the stores themselves as a marketing tool. Slow stores is bad from a marketing standpoint.

1. Apple is giving users their choice to decide on top 3 models. No issues here and their being honest. I dig that.

2. Apple is about halfway into a fiscal quarter. Users have just finished off major vacations 2 out of 3 hurricanes getting back on their feet, getting back to work family’s are paying off major CC debts from insurance (said hurricanes) and vacation trips.

Two months is PERFECT timing (including overtime) for users to have enough credit and cash to upgrade during preorders and for Xmas shopping and deliveries! And perfect for next quarterly reporting arguably the MOST important quarter for Apple the entire year.

3. Software updates will be pushed and re reported to alleviate any word from iOS 11 (hopefully before iPhone X pre order begins).

As more AR games or potentially apps get released the iPhone 8 may show as a better value. This is what I’m most afraid about.
 
1. Apple is giving users their choice to decide on top 3 models. No issues here and their being honest. I dig that.

2. Apple is about halfway into a fiscal quarter. Users have just finished off major vacations 2 out of 3 hurricanes getting back on their feet, getting back to work family’s are paying off major CC debts from insurance (said hurricanes) and vacation trips.

Two months is PERFECT timing (including overtime) for users to have enough credit and cash to upgrade during preorders and for Xmas shopping and deliveries! And perfect for next quarterly reporting arguably the MOST important quarter for Apple the entire year.

3. Software updates will be pushed and re reported to alleviate any word from iOS 11 (hopefully before iPhone X pre order begins).

As more AR games or potentially apps get released the iPhone 8 may show as a better value. This is what I’m most afraid about.

I made a point about the hurricanes and now the earthquake in Mexico in a earlier post. Think about it for a second, MAJOR cities are still messed up and people who’s houses and cars were flooded are not even close to getting back to normal. FEMA takes a while. So people in Houston, Miami, Tampa Bay, Jacksonville, Florida Keys, and now with Hurricane Maria Puerto Rico, and the U.S. Virgin Islands are basically 100% destroyed. I want to make clear I am just naming some of the big cities, I do not want to forget about ALL the people effected. These people are NOT thinking about upgrading their iPhones. They have to deal with all the insurance paperwork, FEMA paperwork, car insurance paperwork, and figure if they have to rebuild their houses, have them fixed, or move to another city/town. Also, now with the earthquake in Mexico, those people that are effected are not going to be thinking about the iPhone X. I disagree with you that two months, and less for those effected by Hurricane Maria and the earthquake are enough for people to be ready to drop at least $1,000 plus tax (and $200.00 for some who get AppleCare+) on an iPhone.

I hate to say it (but it is true,) but those of us who want an iPhone X on launch day may get one because of other people’s suffering from the hurricanes, flooding, earthquake, and the terrible financial toll this has put a lot of our fellow Americans in. Sad, but true. God Bless those who are effected by these natural disasters!

:apple:
 
If the iPhone X is truly having production issues and isn't able to meet worldwide demand till April or May(it could possibly be longer i.e. AirPods) people would have to rethink buying a half year only phone at that time. I wonder what will be the longest shipping eta after preorders, I'm thinking 6-7 weeks.
 
one thing is for sure getting up at 12am for americans will be harder than those in UK who only have to order by 8am
 
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