Logos are trade- and service marks which are protected intellectual property. You cannot use them without permission in a public capacity without authorization. What you can use (with proper citation) is the name (in speech or non-stylized text). I (as a corporation) can talk about a Macintosh or a Big Mac or an F-150 so long as I acknowledge that the name is owned by someone else. I can't use the Apple logo or any stylized marks (e.g. an exact replica of the iMac label) in my commercial or my marketing brochure. In fact, I can't use the product logo, period, even outside of marketing, without an arrangement stipulated by both the program producers and the product manufacturer (royalties/product placement/etc.). Sometimes logos creep into photos and videos accidentally and aren't cleared, but usually there is no need to take action for this so companies let it slide, especially if it's a small operation and an innocent violation.