A few years ago (2005), I was in the market for a new (to me...I buy used) car. My poor Protege was knocking on 200k miles, and was slowly dying. I am a car enthusiast. I want to enjoy what I drive, not merely drive an appliance. I thought a BMW was out of my range, though. I was on one lot, and the sales droid showed me several models, none of which caught my fancy. Finally, he said "have you ever considered a BMW?". I laughed and said they were too steep, but he told me they had one in my price range. It was a 2000 325. For years, I had seen the BMW win almost every comparison test in the car mage, so I decided to see if they really lived up to the hype.
I agreed on a test drive, preferably a long one. The sales guy took me on some back roads. When I started flinging that thing around corners and hearing that straight six wind out, I fell in love. I instantly knew why BMWs got all the love in the car mags. At one point, I saw the sales guy with a white knuckle grip on the handle.
Sadly, I ended up walking away from the deal. The car was just too old, with too many miles for my taste. There were signs the previous owner had treated like I treated it on that test drive on a regular basis. I decided, though, that I will own a BMW one day.