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Quite frankly, I'm amazed that more people like the new gharish icon with the ugly bright 5 year old colours on them. Is it not possible that after the first batch of 12000 emails about your product, interest when down and people felt less inclined to get in touch? I'd be very surprised if you haven't received email complaints about the latest icon.

Have you thought about perhaps, getting rid of the cut corners (Which I personally like), adding a gloss and maybe a couple of other tweaks to the old design, and putting both up on your site and submit it for voting? Or how about on here?

The old icon said 'the movies', this new one is a strange mix of Flickr and Delicious with a 'play' button on the front.
My download rate went up 30% with the new icon, and weekly hate mails dropped from ~100 a week to about 2-3 a week. I can't argue with those results.

The numbers indicate that ~5% of people dislike the new icon. But that's a lot better than the 40% from before.

BTW, if anyone wants to make a better icon, feel free to do so. Thanks!
 
When I read the title of this thread and went in with the express purpose of identifying Now Playing. Seems like there is quite a line forming on this.

I definitely prefer the old icon over the new one.
 
Now Playing icon

Gotta say I'm BAFFLED that people seem to prefer the new icon for Now Playing. I liked the original a lot, and pretty much hate the new one. That said, for me the icon of an app is secondary to the functionality, as it should be for everybody. I appreciate that the developer for Now Playing is obviously dedicated to making the app as good as possible. For evidence, see the 12 updates in the 6 months since launch. An update an average of every 2 weeks, not bad at all...
 
Gotta say I'm BAFFLED that people seem to prefer the new icon for Now Playing. I liked the original a lot, and pretty much hate the new one. That said, for me the icon of an app is secondary to the functionality, as it should be for everybody. I appreciate that the developer for Now Playing is obviously dedicated to making the app as good as possible. For evidence, see the 12 updates in the 6 months since launch. An update an average of every 2 weeks, not bad at all...

Actually, that's the *maximum* rate i can get in. The apple review process can take weeks. Very frustrating *esp* since i've had my app rejected because apple did not agree with my icon choices (inside the app) at times. Jeesh...
 
Gotta say I'm BAFFLED that people seem to prefer the new icon for Now Playing. I liked the original a lot, and pretty much hate the new one. That said, for me the icon of an app is secondary to the functionality, as it should be for everybody. I appreciate that the developer for Now Playing is obviously dedicated to making the app as good as possible. For evidence, see the 12 updates in the 6 months since launch. An update an average of every 2 weeks, not bad at all...

I'd like people who say they hate they new icon to explain why.

Here's my take on it:

I't simple. Clearly evokes a cell from a strip of film. Has the countdown timer thingy that you see before a film.

The things i could see are the arrow in the middle and the color choices for the quadrants. If you do not like those, then please let me know what you would prefer. (or if you dislike other things, please speak up too).

The people complaining about the old icon listed the things they disliked. All i'm getting now are people saying that they don't like the new icon, but haven't explained why. I'm not a mind reader :) And the tone of the posts makes me feel that this could just be a gut reaction to something new and different from what a person was used to.
 
I'd like people who say they hate they new icon to explain why.

Here's my take on it:

I't simple. Clearly evokes a cell from a strip of film. Has the countdown timer thingy that you see before a film.

The things i could see are the arrow in the middle and the color choices for the quadrants. If you do not like those, then please let me know what you would prefer. (or if you dislike other things, please speak up too).

The people complaining about the old icon listed the things they disliked. All i'm getting now are people saying that they don't like the new icon, but haven't explained why. I'm not a mind reader :) And the tone of the posts makes me feel that this could just be a gut reaction to something new and different from what a person was used to.

Ok I'll explain my take.

The reason why I like the previous app icon because it is simple yet classy looking IMHO. I love it when it's kinda bit glossy, the tape roll or film roll suggests a movie to me already (or whoever uses my iPhone)

The current app icon to me is confusing, probably because I'm not used to the countdown timer thing before a film - and I think those look black not 4 multi-colored sections (I might be wrong) The play icon located in the middle however suggests that it's for a movie.

Nevertheless I still love the app since I used it more than twice a week to check upon movies etc. I love this app. If(if..) however the app icon will be changed, I just want to keep it simple, little bit glossy, only contains two colors not a lot, and a distinguishing icon that suggests a movie. The popcorn can't be used anymore nor a word "movie".
 
Count me as part of the ~5%. For me I think I just liked the more old-fashioned feel of old icon. Sedate colors, stately font and the cut corners. That said, if your downloads have gone up that much and the new logo is part or all of that reason I'll gladly bite my tongue:) I love your app and am glad to see it succeed.

Thanks for offering up the *.psd. It'll be fun to play with, though I doubt I'll pass anything along. Keep up the great work (and maybe tone down the colors on the icon;) ).

My download rate went up 30% with the new icon, and weekly hate mails dropped from ~100 a week to about 2-3 a week. I can't argue with those results.

The numbers indicate that ~5% of people dislike the new icon. But that's a lot better than the 40% from before.

BTW, if anyone wants to make a better icon, feel free to do so. Thanks!
 
Very nice to see a developer willing to take the time to listen to their users and so willingly change things based on what the user wants. :):apple:

That having been said, I LOVED the old icon, it was probably my favorite one on my iPhone, and now the new one isn't necessarily bad to me, I just happened to like the old one so much that I miss it.
 
Metasyntactic...on my last post (last on page 1) I made some recommendations, not sure if you saw it or not.

Users will adapt to the new icon...change the pink to the old fashioned red you had on the other. Turn the yellow into the gold you used on the other. Tone down the blue and antique it and change the upper left white corner into another color. Since you can't animate it, I understand the use of the play arrow or maybe you could list 4...3...2...1...> across the center or something similar.

Again, those complaining here are maybe .05% of the 5% that do not like it so don't loose your cool for the few that are nagging here...they are petty. You can not please everyone and your app is doing well as you posted so obviously you are doing the right thing. You can not please everyone and never will...going back to the old one will probably be a mistake based on your complaint ratio. Its your income, your app, and your icon...do with it as you will and make your bucks!!! :D
 
I agree with your entire comment (including the suggestions), but really wanted to re-emphasize the bit quoted below (except the part about me being petty;)). I also want to echo how admirable it is for you to open up revising the icon to your users even if it remains as-is.

Metasyntactic...on my last post (last on page 1)

Again, those complaining here are maybe .05% of the 5% that do not like it so don't loose your cool for the few that are nagging here...they are petty. You can not please everyone and your app is doing well as you posted so obviously you are doing the right thing. You can not please everyone and never will...going back to the old one will probably be a mistake based on your complaint ratio. Its your income, your app, and your icon...do with it as you will and make your bucks!!! :D


That said, what about a (free) font like SF Movie Poster? D'oh... bein' petty again;)

Okay. Work's over for the day. Time to see what's playing at the movies.

p.s. I just e-mailed a modification and just wanted to say that having peeled the layers of your file it's worth mentioning to folks that you clearly tried other concepts before settling on this one. It was obviously not a careless change!
 
Interesting how everyone in this topic prefered the old icon, without a single person prefering the new one.

Anyone else dislike the new one?

Why don't I like it?

- The film strip idea is cheesy, cliched, over-used, and very amateurish
- The colours are horrible, unlike the classy movie-like ones of the original
- The play button doesn't make much sense, unlike the film reel
- It doesn't say 'the movies', it might suggest 'Videos', but the original instantly said 'cinema listings'
 
Metasyntactic...on my last post (last on page 1) I made some recommendations, not sure if you saw it or not.

Users will adapt to the new icon...change the pink to the old fashioned red you had on the other. Turn the yellow into the gold you used on the other. Tone down the blue and antique it and change the upper left white corner into another color. Since you can't animate it, I understand the use of the play arrow or maybe you could list 4...3...2...1...> across the center or something similar.

Again, those complaining here are maybe .05% of the 5% that do not like it so don't loose your cool for the few that are nagging here...they are petty. You can not please everyone and your app is doing well as you posted so obviously you are doing the right thing. You can not please everyone and never will...going back to the old one will probably be a mistake based on your complaint ratio. Its your income, your app, and your icon...do with it as you will and make your bucks!!! :D

I'll try some stuff out to see what might look better. I've shrunk the play icon a bit in the latest icon, and i'll run through some other colors to see if they work better.

That said, i'm not a designer or a photoshop guru. Lots of people here have asked me to change things. If you'd be willing to actually experiment around and present some results then that would be great.

Thanks!

Interesting how everyone in this topic prefered the old icon, without a single person prefering the new one.

Anyone else dislike the new one?

Why don't I like it?

- The film strip idea is cheesy, cliched, over-used, and very amateurish
- The colours are horrible, unlike the classy movie-like ones of the original
- The play button doesn't make much sense, unlike the film reel
- It doesn't say 'the movies', it might suggest 'Videos', but the original instantly said 'cinema listings'
What is amateurish about the film strip? And why is a film strip amateurish (since you're going to see a film), but a ticket is not?

If you don't like the colors, could you please recommend something you would like? Also, realize that the color was *almost* the number one complaint about the old icon. I'll try to count them up, but i think it was >1000 people who didn't like the red. What you call 'classy', they called 'distracting', 'an eyesore', 'garish', and many of them said it did not fit at all with their other apps. I'm not sure people appreciate how difficult it is to please people with something like color. And, if you take a look at my PSD, you'll see that several things were tried out. including (but not limited to) things like:

1295404-original.jpeg
1298858-original.jpeg
mail.jpeg

pastedGraphic.png

And all sorts of colors and shades for the film, the center, the font, etc. etc.

The last one was actually my favorite. I loved the use of negtive space to blend the icon into the background and to form the cell holes. However, it was absolutely detested by everyone else. Apparently not having rounded corners on icons is something that drives people into an absolute tizzy. It seems like it just goes against some people's sensibilities as to what is an icon or not.

Please feel free to adjust things yourself and pass them on to me :)


Would you recommend something other then the play button in the middle?

Clearly the original didn't say 'cinema listings' since i had 5000 posts from people who said they didn't like it or didn't understnd it. You're asking me to change things based on a dozen or so posts in a forum. But you're just *again* pointing out things you don't like without suggestions on how to improve them.

I've given you my data. I've let you know how my other customers feel. I've even provided you with direct access to my project and my resource files. If you could provide some constructive points that would be very helpful since they would be actionable on my part.

I agree with your entire comment (including the suggestions), but really wanted to re-emphasize the bit quoted below (except the part about me being petty;)). I also want to echo how admirable it is for you to open up revising the icon to your users even if it remains as-is.




That said, what about a (free) font like SF Movie Poster? D'oh... bein' petty again;)

Okay. Work's over for the day. Time to see what's playing at the movies.

p.s. I just e-mailed a modification and just wanted to say that having peeled the layers of your file it's worth mentioning to folks that you clearly tried other concepts before settling on this one. It was obviously not a careless change!
Hi there! I'm not sure i understand what you're trying to say. The icon on the phone doesn't have any text in it, so i'm not sure how it would help to change the font.

Thanks!

Count me as part of the ~5%. For me I think I just liked the more old-fashioned feel of old icon. Sedate colors, stately font and the cut corners. That said, if your downloads have gone up that much and the new logo is part or all of that reason I'll gladly bite my tongue:) I love your app and am glad to see it succeed.

Thanks for offering up the *.psd. It'll be fun to play with, though I doubt I'll pass anything along. Keep up the great work (and maybe tone down the colors on the icon;) ).

Hi IronWaffle, could you explain what you mean by 'Stately font'? The icon on the phone had no font associated with it. I'm thinking you mean the icon provided for the appstore. However, that's not the case i want to optimize for. I need to think about hte phone experience (since that's the common interaction point) and all the complaints levied against the last one.

I also need to deal with the fact that my customers, when polled, liked this new icon by a factor of *16 to 1*.

But again, you are welcome to contribute toward the icon. If you improve it, i absolutely will include it in a further update. (and i'll be sure to send any love/hate mails i get for it your way :D ).
 
What is amateurish about the film strip? And why is a film strip amateurish (since you're going to see a film), but a ticket is not?

If you don't like the colors, could you please recommend something you would like?

Would you recommend something other then the play button in the middle?

Clearly the original didn't say 'cinema listings' since i had 5000 posts from people who said they didn't like it or didn't understnd it. You're asking me to change things based on a dozen or so posts in a forum. But you're just *again* pointing out things you don't like without suggestions on how to improve them.

I've given you my data. I've let you know how my other customers feel. I've even provided you with direct access to my project and my resource files. If you could provide some constructive points that would be very helpful since they would be actionable on my part.


Film strips are very cheesy and over-used. They're predictable and amateurish. I'm not sure how much better and more obviously I can explain it.

I have a great idea for a new icon:

16540889.jpg


Gloss, rounded corners, classy, perfect (in my opinion). Maybe I'm the only one who thinks so.

Having a few oddly coloured squares with a 'Play' button in the middle does not symbolise 'cinema listings' to me. Again, maybe I'm alone in that assessment.

I wonder how many complaints you would have gotten if you'd put up the newer icon from the very beginning. I would predict more than 5000.

I would love to add a poll to this topic, asking people which they prefered, the new one or the old one. I get the feeling it would be an 85-15 split, favouring the original. You can't base all your judgement on the fact that complaint emails have dried up, after all the hardcore people have vented in the very beginning.

I do however think you're fantastic to come on here and listen to what your customers would like to see. Good for you.
 
Seriously... why the change for Now Playing?

Actually, this wasn't the first or second time it's changed... I remember way back when it had a beautiful icon.
 
Now Playing icon

Yeah, okay. I guess it wasn't fair to say I hated the new icon and not explain why. From the first time I saw it, it was the colors that I couldn't stand. Looking at the other options that you've shown, I can see now that the colors are the only real problem I have with the new icon. I don't agree that film strip is amateurish, I think it looks just fine. It was just those different colors. The icon with all four quadrants in blue, with 'now playing' in the center, doesn't just look a little bit better, it looks a LOT better, to me anyway. I like the blue, but I don't think it matters so much what color it is, as long as it's not multi colored. I prefer 'now playing' in the center, but I doubt that having a play button instead would bother me at all.
 
Blue by itself is indeed ten times better than that multi-coloured stuff that just look horrible.

But I still prefer the original.

And yes the last design where it blends into the black background is indeed terrible. If you'd switch the black frame to white and have the holes as black it may work better.

But again, nothing will beat the class and polish of the original.
 
I'll try some stuff out to see what might look better. I've shrunk the play icon a bit in the latest icon, and i'll run through some other colors to see if they work better.

That said, i'm not a designer or a photoshop guru. Lots of people here have asked me to change things. If you'd be willing to actually experiment around and present some results then that would be great.

Thanks!

I would love to help you out and experiment but alas, I don't have any decent software other then what comes with XP. They were just recommendations anyway. Either way its the app that counts and I the app is just fine as long as it is what the majority want. You must go with what is going to bring home the bacon. :D

Some old timers are just hard to please or just plain unwilling to adapt. They are so used to complaining and then make it worse by not stating what they want. They just don't seem to understand how much business you were loosing with the old icon and that to make your product even more profitable you had to change...kind of sounds like our government and economy...they talk alot of smack but keep doing the same things over and over expecting different results...insanity! Change is good and they will tire of the crying soon.

Keep up the great work on your App!
 
Film strips are very cheesy and over-used. They're predictable and amateurish. I'm not sure how much better and more obviously I can explain it.

I have a great idea for a new icon:

16540889.jpg


Gloss, rounded corners, classy, perfect (in my opinion). Maybe I'm the only one who thinks so.
And it is also red, and does not solve the problem of people asking 'why is there a pizza in the middle?'

You also don't realize that i *tried* an icon very similar to that as an option. i.e. i rounded the corners and made it shiny. It was not accepted by users.

There are simply a lot of people who do not like the strong red style and film reel on top.

I've asked these people waht they don't like about it, and they said that the icon is meaningless to them. When asked if they were able to understand that it was a ticket or not, many said that they hadn't realized it looked like a ticket, and it did not look like any ticket that they'd ever seen.
Having a few oddly coloured squares with a 'Play' button in the middle does not symbolise 'cinema listings' to me. Again, maybe I'm alone in that assessment.

I wonder how many complaints you would have gotten if you'd put up the newer icon from the very beginning. I would predict more than 5000.
Why? You seem to have ignored my point that i had a fairly constant complaint rate for several months now. And since changing my download rate has gone up and complaints have gone *down*.
I would love to add a poll to this topic, asking people which they prefered, the new one or the old one. I get the feeling it would be an 85-15 split, favouring the original. You can't base all your judgement on the fact that complaint emails have dried up, after all the hardcore people have vented in the very beginning.
What are you talking about? If the venting was only in the beginning, then why was i still getting 5-10 emails a *day* on the issue? Why is that now down to only a couple a week? (actually, i keep on *almost* making it a full week without complaints. and then invariably i get like 2 right at the end).

Seriously... why the change for Now Playing?
Please read the thread. I have provided a whole lot of information on why it was changed.
Actually, this wasn't the first or second time it's changed... I remember way back when it had a beautiful icon.

I wish people would simply realize that what they think it beautiful is not necessarily what other people think is beautiful.

I'm not sure what to do at this point. I tried a bunch of different icons. I polled users. I got feedback. I made a change based on that feedback. And i now have less complaints and more downloads...

I'm willing to try to improve things even more. However, saying that i should revert back to the old icon without considering all the issues that pissed people off is *not* helping.

If my #2 complaint is the 'red' color of the icon, then that has to be addressed.

The Icon is very beautiful , but the color is not vey good.

I think Silver dark or blue is better.
Neither of these icons are the iPhone icon. They are simply the appstore icon.
 
I wish people would simply realize that what they think it beautiful is not necessarily what other people think is beautiful.

I'm not sure what to do at this point. I tried a bunch of different icons. I polled users. I got feedback. I made a change based on that feedback. And i now have less complaints and more downloads...

I'm willing to try to improve things even more. However, saying that i should revert back to the old icon without considering all the issues that pissed people off is *not* helping.

If my #2 complaint is the 'red' color of the icon, then that has to be addressed.

Don't be compelled with our feed backs only from users here at MR, I know you won't since most of us are part of 5% ;)
 
Blue by itself is indeed ten times better than that multi-coloured stuff that just look horrible.
See, it's stuff like this that just doesn't help.

If i simply said "let me find an icon that someone doesn't think looks horrible", then i would *never* find an icon that works. Full stop.

I have *many* customers, all of whom have different tastes. When given the option of the blue vs. the multi colored, they chose the multi-colored.

Do you think that i should not listen to the majority here?
But I still prefer the original.

And yes the last design where it blends into the black background is indeed terrible. If you'd switch the black frame to white and have the holes as black it may work better.
I rest my case. I like it a lot. You don't like it. What is there to be done?

I've already polled. People already voted. Simply saying i should switch to an icon that people have already said they disliked is not an answer.
 
I love Now Playing but haven't updated just to avoid the new icon on my home screen. The red on the old one looked much classier than the current 4 square color scheme. I actually like the concept of the new one if the colors weren't so noticeably bright and distracting. They don't really add to the effect of a movie reel.
 
Don't be compelled with our feed backs only from users here at MR, I know you won't since most of us are part of 5% ;)

I just wish that people were willing to be more constructive. I've seen a fair number of people just complaining, and also saying my decision was a bad one *even after i listed my reasoning*.

I'm giving people an opportunity to do something about this.

If you do not like the icon, people modify the one i have, or provide a new one. I will poll my users (this time a different 1000) to see how they feel. Please do not provide a shiny, rounded corner version of the original icon. This was tried, and shot down already. And please be open to the idea that what you like is not what everyone else will like.

I showed an example of an icon that i really liked. And just then someone in the thread said that it looked horrible. Please be aware that that will be true of any icon choice that you come up with yourself.

I love Now Playing but haven't updated just to avoid the new icon on my home screen. The red on the old one looked much classier than the current 4 square color scheme. I actually like the concept of the new one if the colors weren't so noticeably bright and distracting. They don't really add to the effect of a movie reel.

Could you take the PSD and provide a version that you think would be less bright and distracting?

I also find this interesting since the yellows and blues i user are found in other icons (like the Weather and Photos icons).
 
I was actually trying out color combos after I saw the PSD. This was the best I could come up with tonight. I'll try again this weekend.

I prefer the antique look with the movie reel over the bright pink/blue/yellow combo.
 

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