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App Store Prices to Increase in Europe Next Month
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As someone already mentioned, we’ve been there. Apple will keep the prices up long after the exchange rates has swung around in favor of the Euro and when they eventually return, Apple will require active participation from the devs to readjust them. Last time they raised prices on their own but pretended like they couldn’t revert them once the Euro went up again.
Can’t wait for that sweet sweet Euro third party app toggle and alternative App Stores to compete with Apple.
Can’t wait for that sweet sweet Euro third party app toggle and alternative App Stores to compete with Apple.
The backlash is in reduced sales volume. That may be compensated, and more, in the short term by increased profit margins, but customers that take their money elsewhere may simply not come back.
Apple these days sell services as well, and uses volume to drive the procurement deals. There are consequences for a company when increasing prices that are not immediate.
Phew good thing my main AppleID is from the US Store. Not that I actually GET TO pay for apps anyway. Everything is stupid subscriptions now as ridiculous as separate „photo filter“ packages and crap like that
Folks, Apple already increased their prices weeks ago.
This is for app developers. They can't pick prices for each country, they select a "price tier" and naturally it should be about the same in every country. App developers would be rightfully upset if Apple decides to give Europeans a discount.
The only price benefit you're getting is from evading sales tax in your country.
This is for app developers. They can't pick prices for each country, they select a "price tier" and naturally it should be about the same in every country. App developers would be rightfully upset if Apple decides to give Europeans a discount.
You realize that by paying in USD, your prices have already increased as the Euro weakened?
The only price benefit you're getting is from evading sales tax in your country.
I don't remember Apple lowering prices in Europe when the euro was $1.20, hypocrites!
My point is price of an app cannot be 1EUR as before. Because that would make it much cheaper than us.They included taxes last year as well. But this year the regular iPhone went up from 909€ to 1009€. Prices here have always included taxes, and that hasn’t changed. What has changed is the exchange rate €/$. Hopefully, with the raise of interest rates from Central European Bank, the € will recover its strength.
Well, it has happened before, and not only in Europe. I think it was two years ago, App Store prices in euros went down IIRC.
EDIT: Found it!
Apple Decreasing App Store Prices in the UK, South Africa, and Many European Countries
Apple today told developers that it is updating App Store pricing in some countries due to taxes and changes in foreign exchange rates. Over the...www.macrumors.com
If all prices are based on the usual 1 EUR = 1.2 USD why were we not paying cheaper when it was 1.3/1.4 USD?
People always insist Apple wont drop prices in other countries when when their currencies rise against the dollar - when in reality they do do exactly that from time to time.
just as well we've had brexit eh ? /s
No doubt for some 'reason' the prices will still go up in the uk .. ho hum
No doubt for some 'reason' the prices will still go up in the uk .. ho hum
😂 I like your sense of humour.
Interesting nothing changed for Sterling (£) which has been even weaker than the Euro in recent months.
I get that it’s a smaller market. And perhaps they are awaiting whatever the UK government is about to announce with regards to taxation before making an announcement.
I get that it’s a smaller market. And perhaps they are awaiting whatever the UK government is about to announce with regards to taxation before making an announcement.
Yup, it didn't happen previously eitehr. Back in 2008...2015?, $0.99 was 0.79eur; then, later, it increased to 0,99eur but NEVER decreased from $0.99=0.99e even with the Euro getting stronger between 2019-2021.
EDIT: found this: https://forums.macrumors.com/thread...h-africa-and-many-european-countries.2306402/ - however, in Finland, I can swear for example the $299 FCP has always been 299eur in 2021 / early 2022.
EDIT 2: just checked, it's indeed 299eur here in Fi.
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Thank you, Federal Reserve!
Thank you, European Central Bank!
Thank you, International Monetary Fund!
You all did an excellent job in maintaining stable monetary policies so we can now enjoy a good working economy and low inflation.
/incompetent jerks
Thank you, European Central Bank!
Thank you, International Monetary Fund!
You all did an excellent job in maintaining stable monetary policies so we can now enjoy a good working economy and low inflation.
/incompetent jerks
I can't express how gleeful I am knowing that everyone enjoyed the "biggest" song during the iPhones 14/14 Plus and that nobody heard the right lyrics.
Must have really hit a nerve with a lot of Americans. 😂
Most of the "nickel and dim"ing ends up with the developer. Previously, Apple would get 30 cents and the developer 69 cents (nice), and now Apple gets 36 cents, and the developer 83.