Apple Acquiring Italian Digital Audio Editing Software Firm Redmatica

[MacRumors]

TechCrunch points to a post [Google translation] from Italian blog Fanpage noting that Apple has signaled its intent to purchase Redmatica, a small Italian software firm responsible for audio editing apps such as Keymap Pro and AutoSampler.

Evidence of the acquisition has appeared in the weekly bulletin of AGCM, Italy's antitrust regulatory agency. The announcement, which is in Italian, begins on page 37 of the bulletin (PDF) published on May 28, and the most relevant portion translates into English as follows:

Under the provisions of the contract "Asset Purchase Agreement Relating to the business as an ongoing concern of Redmatica S.r.l." (hereinafter the Agreement) with the present operation, Apple intends to acquire, through a transfer of assets, the business Redmatica.

AGCM determined that the proposed acquisition would not be anticompetitive in nature given the relatively small sizes of the entities in that specific market and an abundance of competitors. Consequently, the agency does not object to the acquisition by Apple.

Article Link: Apple Acquiring Italian Digital Audio Editing Software Firm Redmatica

 

[Apple Knowledge Navigator]

Enter "The death of Logic Pro!!!1!!!"/pro market comments.

 

[NAG]

Yup, Apple is canceling the Mac Pro. Thanks for the breaking news. Better go buy one before they go out of stock.

Edit: People, this is sarcasm.

 

[Baklava]

So we'll not see Logic X anytime soon.

 

[batchtaster]

Begin redmatica.com server crash from the lookyloos...

 

[jm1.jonas]

If Apple is going to kill the MacPro they won't advertise it, they'll just take it from the store, like they did with the white macbook.

Its a shame but a the price it is now its a theft, a computer with that processing power with 4GBs OF RAM?! WTF apple? i'ts bad enough that you sell your laptops and imacs with 4gb of ram, it just doesn't make sence RAM is so cheap nowadays, i bought 8gb of ram for my 2011 mbp for a bit more then 30€...

 

[Spacedust]

If Apple is going to kill the MacPro they won't advertise it, they'll just take it from the store, like they did with the white macbook.

Its a shame but a the price it is now its a theft, a computer with that processing power with 4GBs OF RAM?! WTF apple? i'ts bad enough that you sell your laptops and imacs with 4gb of ram, it just doesn't make sence RAM is so cheap nowadays, i bought 8gb of ram for my 2011 mbp for a bit more then 30€...

Even worse only 3 GB RAM

 

[hollyhillbilly]

Enter "The death of Logic Pro!!!1!!!"/pro market comments.

From what I have read, this purchase will be used more for the "Siri" side than for Logic Pro or Post editing.

 

[petrucci666]

Why is this the death of Logic Pro? Logic Pro is an industry standard. Killing it would make no sense whatsoever.

They bought an audio editing software company, this means it can only improve Logic Pro, not kill it

 

[Peace]

I don't understand the equation here.

Apple buys an audio editing software company that specializes in portable devices and this means the Pro is dead ?

How so ?

This looks like they are trying to make Garage Band better.

 

[xgman]

Why is this the death of Logic Pro? Logic Pro is an industry standard. Killing it would make no sense whatsoever.

They bought an audio editing software company, this means it can only improve Logic Pro, not kill it

agreed. good sign, unless they convert it for the ipad . .

 

[powers74]

Apple

Really giving up on the Pros I see... But they are, just wait and see, I tell you, next time... They'll really ditch the Pros next time...

 

[Joeflyer59]

This is a GOOD thing!

It doesn't look like some folks here know what this software is. As a redmatica customer, lemme help.

This software cut its teeth on sample management and creation. For those of us professional sound designers and composers with MASSIVE amounts samlples and huge libraries for our EXS24 (the native logic sampler) managing all those files and keeping them optimized can be a major chore. Especially if you use external or additional internal drives.

redmatica sample managers have been a Godsend with regards to Logic. Apple acquiring this tells me that the manager may possibly be integrated, thereby furthering the development of Logic Pro. This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software.

Logic Pro users are stoked, trust me.

Joey B.
Apple Certified Master Trainer (Logic Pro advanced)

 

[whoami]

this is amazing news!! i can't wait to see their stuff rolled into logic and or garage band!!
logic user since 2.6! lol

 

[Plughugger]

I don't understand the equation here.

Apple buys an audio editing software company that specializes in portable devices and this means the Pro is dead ?

Which company are you speaking of here? I am a frequent user of Redmaticas all programs and calling any of them to be specializing in "portable devices" is as true as calling the moon portable.

Redmatica specializes in software that deals with samples and recording external instruments.

When I read this announcement I didn't get happy at all.

I cannot for the world see what Apple is going to do with a company such as Redmatica. Will it get assimilated and simplified into Logic or Garageband? That would be a disaster. Apple axed Sound Diver when they bought Emagic and I would be very sorry to see Redmatica disappear into the Apple void.

/C

 

[thefirstapex]

Granted, it COULD be used for a pointless "fun with sounds" app for an iPad, it will almost guaranteed be turned into a Logic only plugin. Pretty straight-forward if you ask me. Just another "we have it and you don't" stab at PT (and "everyone else").

That said, I haven't used it myself. If the quality is there, it does seems like a great tool! Automating, organizing, and managing the sampling setup/keymapping procedure does not only save time, but increases the chances of someone BOTHERING to key map samples who would otherwise not take the time to do so.

Peace!

EDIT:

... Apple acquiring this tells me that the manager may possibly be integrated, thereby furthering the development of Logic Pro. This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software ...

Exactly!

 

[Intarweb]

It doesn't look like some folks here know what this software is. As a redmatica customer, lemme help.

This software cut its teeth on sample management and creation. For those of us professional sound designers and composers with MASSIVE amounts samlples and huge libraries for our EXS24 (the native logic sampler) managing all those files and keeping them optimized can be a major chore. Especially if you use external or additional internal drives.

redmatica sample managers have been a Godsend with regards to Logic. Apple acquiring this tells me that the manager may possibly be integrated, thereby furthering the development of Logic Pro. This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software.

Logic Pro users are stoked, trust me.

Joey B.
Apple Certified Master Trainer (Logic Pro advanced)

And this post should shut people up but we know it wont.

 

[Plughugger]

Why is this the death of Logic Pro? Logic Pro is an industry standard. Killing it would make no sense whatsoever.

They bought an audio editing software company, this means it can only improve Logic Pro, not kill it

I really hope you are correct. And I am sure lots of users would be happy to get some Redmatica love in Logic. But for the rest of the world who doesn't use Logic and rely on Redmaticas applications for other things? I hope Apple doesn't consider them a burden and decide to "streamline" the business.

They have done so before - so personally, I am worried like sht. Hope I am wrong.

/C

 

[HurtinMinorKey]

It doesn't look like some folks here know what this software is. As a redmatica customer, lemme help.

This software cut its teeth on sample management and creation. For those of us professional sound designers and composers with MASSIVE amounts samlples and huge libraries for our EXS24 (the native logic sampler) managing all those files and keeping them optimized can be a major chore. Especially if you use external or additional internal drives.

redmatica sample managers have been a Godsend with regards to Logic. Apple acquiring this tells me that the manager may possibly be integrated, thereby furthering the development of Logic Pro. This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software.

Logic Pro users are stoked, trust me.

Joey B.
Apple Certified Master Trainer (Logic Pro advanced)

So is this software similar to Native Instrument's Kontakt?

 

[Peace]

Which company are you speaking of here? I am a frequent user of Redmaticas all programs and calling any of them to be specializing in "portable devices" is as true as calling the moon portable.

Redmatica specializes in software that deals with samples and recording external instruments.

When I read this announcement I didn't get happy at all.

I cannot for the world see what Apple is going to do with a company such as Redmatica. Will it get assimilated and simplified into Logic or Garageband? That would be a disaster. Apple axed Sound Diver when they bought Emagic and I would be very sorry to see Redmatica disappear into the Apple void.

/C

I'm not familier with the company like you. I just looked at the graphic and saw that it was also for Garage Band on the iPad.

 

[Plughugger]

So is this software similar to Native Instrument's Kontakt?

Not at all. But it can be used to create instruments for Kontakt - and Reason, EXS24 and others.

/C

 

[nuckinfutz]

It doesn't look like some folks here know what this software is. As a redmatica customer, lemme help.

This software cut its teeth on sample management and creation. For those of us professional sound designers and composers with MASSIVE amounts samlples and huge libraries for our EXS24 (the native logic sampler) managing all those files and keeping them optimized can be a major chore. Especially if you use external or additional internal drives.

redmatica sample managers have been a Godsend with regards to Logic. Apple acquiring this tells me that the manager may possibly be integrated, thereby furthering the development of Logic Pro. This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software.

Logic Pro users are stoked, trust me.

Joey B.
Apple Certified Master Trainer (Logic Pro advanced)

I was wondering how long it would take before someone who knows Redmatica would chime in.

The comment about replacing Logic Pro is hilarious when you actually know what Redmatica products do. Thanks Joey and I AM pumped!

 

[FlameofAnor]

I don't understand the equation here.

Apple buys an audio editing software company that specializes in portable devices and this means the Pro is dead ?

How so ?

This looks like they are trying to make Garage Band better.

Yes, this seems the most likely.

More people are using Garage Band these days, so why not expand it's usefulness? Having a portable recording rig with real abilities would appeal to many.

 

[zephonic]

This, folks, is an AWESOME acquisition. Kinda like when apple first acquired Logic from a little German company called Emagic... It was the best thing to happen to the software.

Logic Pro users are stoked, trust me.

As a longtime Steinberg user, I am not so stoked. If they keep Redmatica's product line intact, great. If it becomes a Logic-only thing, grmph.

 

[Peace]

As a longtime Steinberg user, I am not so stoked. If they keep Redmatica's product line intact, great. If it becomes a Logic-only thing, grmph.

Tim Cook said it yesterday.

"Apple doesn't buy companies for revenue streams".

So they bought this company to integrate into Logic Pro and Garage Band.