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Apr 12, 2001
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Apple today sent out a press release announcing a new partnership with Cisco, which will see the two companies teaming up to create a "fast lane" for iOS business users through the optimization of Cisco networks for iOS devices and apps. The partnership will allow iOS devices to work more efficiently in workplaces that use Cisco technology.

cisco_apple.jpg
iOS is the world's best mobile platform, and nearly every Fortune 500 and Global 500 company today has put iOS at the center of their mobile strategy," said Tim Cook, Apple's CEO. "iPhone and iPad have become essential tools for the modern workforce and are changing the way work gets done. Together with Cisco, we believe we can give businesses the tools to maximize the potential of iOS and help employees become even more productive using the devices they already love."
Through the partnership, iOS devices and Cisco networks will be optimized to work together to enhance productivity for enterprise users. Apple and Cisco are aiming to make the iPhone a better business collaboration tool for use with Cisco's voice and video environments, "providing employees with a seamless experience between their iPhone and their desk phone."

John Chambers and Tim Cook on stage! Long life to Cisco-Apple partnership! #gocisco! #CiscoGSX! pic.twitter.com/OSkAQ2LCMM - Jose Alfredo (JA) (@josealfredosouz) August 31, 2015

Cisco will create "experiences" tailored to iOS devices across mobile, cloud applications, and collaboration tools like Cisco Spark, Cisco Telepresence, and Cisco WebEx to improve collaborative interactions and "reinvent the meeting experience.

Article Link: Apple and Cisco Team Up for iOS Enterprise 'Fast Lane'
 
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StoneJack

macrumors 65816
Dec 19, 2009
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thats big. Apple is killing by its partnerships. First IBM, now Cisco. And Disney before that. I remember how in 90s Apple was a small niche player making small computers no one bought..beleaguered was the word..now Apple is bigger than all main computer companies combined..And bigger than Google, MS and Facebook. Bigger than biggest oil guys.
Isn't Steve Jobs a real genius or what?? And yet it thrives to stay hungry.. :) not looking good for car guys.. swiss watch makers...music streamers..Sony and Xbox..even for TV companies...
 

lincolntran

macrumors 6502a
Jan 18, 2010
843
471
This will take the internet of things to the next level since networking is the bottle neck for those types of devices.
 
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macintoshmac

macrumors 603
May 13, 2010
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I think this will just pave way for businesses to demand more money from other businesses for allowing their devices to "stream through" more effectively. In India, business houses that provide data services had some time ago tried to do this - allowing a "better experience" for some e-commerce websites who would pay them money and thereby throttling the experience for users who would want to surf other e-commerce websites.
 

Kaibelf

Suspended
Apr 29, 2009
2,445
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Silicon Valley, CA
This press release is very short on the "how" it will be done and the "why" it is better than what developers are doing and better for iPhone/iPad users

That's because it's a press release, rather than a white paper or marketing slick.

"Killing it" how? iOS in enterprise. LOL!

Um, most of the Fortune 500 uses iOS in the enterprise, so I'm not sure what you're laughing about.
 

nutmac

macrumors 603
Mar 30, 2004
5,389
5,200
Initially, our teams will focus on:
  • Delivering unparalleled performance and end-to-end solutions on Cisco networks and iOS devices
  • Extending the Cisco Unified Communications experience to the iPhone
  • Transforming team collaboration with iOS experiences on Cisco Spark, Cisco TelePresence, and Cisco WebEx
Strategic partnerships and co-development are both key pillars of Cisco’s innovation strategy. This relationship highlights the value and innovative customer solutions that result when we do both.

That's a lot of marketing BS.
 

GenesisST

macrumors 68000
Jan 23, 2006
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Where I live
thats big. Apple is killing by its partnerships. First IBM, now Cisco. And Disney before that. I remember how in 90s Apple was a small niche player making small computers no one bought..beleaguered was the word..now Apple is bigger than all main computer companies combined..And bigger than Google, MS and Facebook. Bigger than biggest oil guys.
Isn't Steve Jobs a real genius or what?? And yet it thrives to stay hungry.. :) not looking good for car guys.. swiss watch makers...music streamers..Sony and Xbox..even for TV companies...

Someone is having a nerdgasm... ;-)
 

wizard

macrumors 68040
May 29, 2003
3,854
571
Apple is preparing the battle field for Septembers big show. I do wonder how many of these sorts of reveals we will see in the next week or so. I have this feeling Apple has more up its sleeves that a simple iPad/iPhone update.
 

Gasu E.

macrumors 601
Mar 20, 2004
4,765
2,808
Not far from Boston, MA.
This press release is very short on the "how" it will be done and the "why" it is better than what developers are doing and better for iPhone/iPad users

Cisco networks and iOS devices will be optimized so that they work together more efficiently and reliably with the goal of providing users with even greater performance.
Apple and Cisco are also working together to make iPhone an even better business collaboration tool in Cisco voice and video environments, with the goal of providing employees with a seamless experience between iPhone and their desk phone.
With Apple's support, Cisco will deliver experiences specially optimized for iOS across mobile, cloud, and premises-based collaboration tools such as Cisco Spark, Cisco Telepresence and Cisco WebEx in order to deliver seamless team collaboration and reinvent the meeting experience.


That is quite specific. They specifically mention better integration with Cisco Spark, Cisco Telepresence and Cisco WebEx.
As a user of two of those things, this sounds great.
 

BWhaler

macrumors 68040
Jan 8, 2003
3,496
5,353
Great idea as long as it is technically possible to make things faster and better, and not just a marketing partnership.

Only criticism: I'm not sure I would have used the language, "fast lane." It's too closely associated with the (hopefully) failed attempt by the ISP and internet backbone providers to slow down speeds to force content providers and websites to pay additional fees. With that said, I'm not sure how many non-industry people would make that association and "fast lane" is a universally understood expression.
 
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