I didn't watch the video but I doubt he wanted to make a complete car. More like a better UI for certain things in the car -- the stereo comes to mind. The other car companies are starting to do things a little better but imagine how awesome an Apple-branded car stereo w/ touchscreen would be?
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Apple Board Member Mickey Drexler on Steve Jobs' iCar Dreams, Apple's Living Room Push
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An iCar would have been very interesting.
Good design, for once, in the car market which has been dominated by ugly Japanese car "esthetics" since the eighties.
And, of course, they all have the autocad look.
Good design, for once, in the car market which has been dominated by ugly Japanese car "esthetics" since the eighties.
And, of course, they all have the autocad look.
Steve Jobs was a big dreamer who made things happen and this article makes a great case in point. If only he lived longer this thing probably would have been nearly 75% of the market. Tim on the other hand has been nothing short of a crock profiting on Jobs efforts. He needs to release something worth releasing, if this whole iTV gimmick actually works at his hand (the one that released a LARGER, THICKER iPad riddled with flaws) I'll be awe struck. 
Passenger cars have been unibody for a long time. The 1941 Nash 600 was the first mass-produced unibody construction automobile made in the United States. Other then pickup trucks and traditional SUVs everything is unibody these days.
I've seen a few prototype cars at auto shows that could have been designed by Apple. The EV1 if it was modernized would have been a great starting point.
Put an iPad/iPhone/iPod Touch in as the center console. Lots of aluminum and white plastic. I could see it.
http://www.blogcdn.com/green.autoblog.com/media/2012/05/evs26-booth-aerovironment.jpg
Put an iPad/iPhone/iPod Touch in as the center console. Lots of aluminum and white plastic. I could see it.
http://www.blogcdn.com/green.autoblog.com/media/2012/05/evs26-booth-aerovironment.jpg
This will be a rant. I'm sorry, but I really have to say this.
To those of you saying the iCar would have been a failure: go f--- off. Just seriously go f right off.
What single clue do you know about what Steve envisioned? And what right do you have to assume that the most successful visionary of our time wasn't well aware of the challenges. It may not even have been developed for another decade or two.
Why do you doubt? Is it because it's more comforting considering he won't be around to see this vision into fruition? Because you're smarter than he was? Or maybe you lack his ability to envision something that isn't just a hackneyed mesh of what's currently available, like most other companies end up doing.
Guess what, now that he's not here anymore it'll probably take an extra two decades or more for us to come close to what he may have developed, regardless of the level of success it may have found. Could have been a real revolution in travel. It may not have resembled the car as we know it at all.
Sure I could continue to argue that point and sure you could argue against it, but with what evidence? Revolution requires dreaming big-- exactly what he tended to do.
Remember the moment you found out about his death? Was it not a profound sense of loss? Regardless, was a great loss for everyone. The man wasn't finished.
So f off.
-Me
To those of you saying the iCar would have been a failure: go f--- off. Just seriously go f right off.
What single clue do you know about what Steve envisioned? And what right do you have to assume that the most successful visionary of our time wasn't well aware of the challenges. It may not even have been developed for another decade or two.
Why do you doubt? Is it because it's more comforting considering he won't be around to see this vision into fruition? Because you're smarter than he was? Or maybe you lack his ability to envision something that isn't just a hackneyed mesh of what's currently available, like most other companies end up doing.
Guess what, now that he's not here anymore it'll probably take an extra two decades or more for us to come close to what he may have developed, regardless of the level of success it may have found. Could have been a real revolution in travel. It may not have resembled the car as we know it at all.
Sure I could continue to argue that point and sure you could argue against it, but with what evidence? Revolution requires dreaming big-- exactly what he tended to do.
Remember the moment you found out about his death? Was it not a profound sense of loss? Regardless, was a great loss for everyone. The man wasn't finished.
So f off.
-Me
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iCar?
I would have given it a miss anyway.
They would probably have just released a new model every year and stopped providing support and updates for your 'old' model after just 2 years, in the hope that you will give your 'old' iCar to your wife or kids and buy a new one....
Just like my 'old' iPhones and 'oldest' iPad....
I would have given it a miss anyway.
They would probably have just released a new model every year and stopped providing support and updates for your 'old' model after just 2 years, in the hope that you will give your 'old' iCar to your wife or kids and buy a new one....
Just like my 'old' iPhones and 'oldest' iPad....
Even if you assume a mac like market share and a Mac like margin, it would have been "insanely great". Hey Tim if you want someone to pick up the ball, call me. I'll work it for post facto fees.
iCar? I don't know. Doesn't have quite the same twang to it as iPhone/Pod. And how would Apple's design philosophies fit in?
But then the idea of Microsoft designing a Windows Car for the average man?...
Yeahhh. Might not be so bad afterall.
It'd be an all Aluminum and Glass city commuter like a smart car, run all day on a litre of gas, but only have a 1l gas tank...
Well, I suppose the iCar would only run on iFuel and not start at night "because a normal person won't driva at night"
I so love Apple products, but that would be just too much. And BTW, there is already an Apple in the motorbike industry, its called Honda
I so love Apple products, but that would be just too much. And BTW, there is already an Apple in the motorbike industry, its called Honda
my friends always make fun of me and say that if Apple came out with a car I'd buy it in a heartbeat.
The car industry could have used it. (And the country - maybe a first step in bringing some manufacturing back?) I hope Apple can continue to be as daring in the future.
Though fortunately there are also companies like Tesla that are out there trying to change things for the better. Tell me this doesn't have that Apple panache: http://www.teslamotors.com/modelx
Though fortunately there are also companies like Tesla that are out there trying to change things for the better. Tell me this doesn't have that Apple panache: http://www.teslamotors.com/modelx
Apple have reinvented several markets. And the car industry is ripe for reinvention. I would love to know what he envisioned.
No living room dream until prices go down... given the 50~60+% profit margins on almost every single Apple product available, something's gotta give since worker wages have not been staying afloat with inflation (or going higher, which in turn creates the prosperity for workers that allows companies to prosper even more in return with...)
And given how iFixit has found some incidents of sloppy construction in the MacBook Air, MacBook Pro, iPad, etc, I wouldn't want Apple or any other company involved if said construction were to be in an automobile.
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I'm sure Apple has reinvented several markets, or at least gave a good song and dance to sell the impression of doing so...
But I'd reckon the car innovations would probably include voice activated controls and a touch screen...
Except Microsoft got there already with "SYNC" and "My Ford Touch"... even if the latter has a few bugs in it... but what doesn't nowadays? Fixing bugs isn't profitable...
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Ford would make a better brand... VW sells upturned bathtubs on wheels and big vans to smoke pot and do other naughty things in...
And given how iFixit has found some incidents of sloppy construction in the MacBook Air, MacBook Pro, iPad, etc, I wouldn't want Apple or any other company involved if said construction were to be in an automobile.
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I'm sure Apple has reinvented several markets, or at least gave a good song and dance to sell the impression of doing so...
But I'd reckon the car innovations would probably include voice activated controls and a touch screen...
Except Microsoft got there already with "SYNC" and "My Ford Touch"... even if the latter has a few bugs in it... but what doesn't nowadays? Fixing bugs isn't profitable...
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Ford would make a better brand... VW sells upturned bathtubs on wheels and big vans to smoke pot and do other naughty things in...
iCar? I don't know. Doesn't have quite the same twang to it as iPhone/Pod. And how would Apple's design philosophies fit in?
But then the idea of Microsoft designing a Windows Car for the average man?...
Yeahhh. Might not be so bad afterall.
Ever hear of Ford SYNC ?
Windows has made several really great computer systems for cars.
Don't be that guy trolling to bash Windows on the basis of XP problems. It's just so played out on these forums. Older versions of Mac had their fair share as well.
iCar?
I would have given it a miss anyway.
They would probably have just released a new model every year and stopped providing support and updates for your 'old' model after just 2 years, in the hope that you will give your 'old' iCar to your wife or kids and buy a new one....
Just like my 'old' iPhones and 'oldest' iPad....
That's "capitalism" in a nutshell. Or at least "planned obsolescence", which is one of the more unethical aspects to the economic paradigm in question. If you don't buy in favor of saving or spending money on useless things like higher education, etc, the system would fail unless the selling companies found a way to stay afloat if people weren't buying... I think they call that "subsidy" or something...
Agreed...
1. Older Macs had problems (been there, done that, preferred Amiga anyhow, but that's all 20 years ago and when I should have been meeting gals and not drooling over the latest computers of the era...)
2. Win7 has problems of its own but that's not important to discuss right now
3. Microsoft knows how to "get there first", even if it's not the best. SYNC is by and large cool, but it's hardly bug-free... sometimes I have to hit the 'activate' button twice to get it to go... and "My Ford Touch" has been a real thorn since Ford opted to rely on Microsoft to make it. But it's not about doing things right. It's about getting to market first, with as low of a cost as possible, and hoping nobody cares about the bugs, as (most of them) can be fixed later on. And, if not, there's a new version down the road in a couple or three years... Who needs ethics when those aren't profitable?
Does anybody else see XXX Showgirls at the bottom of this page?
Advertisements are based a lot off your browsing history/cookies... sounds like someone has been busy "googling" things.
didn't Apple work with Jaguar on the JaguarDrive Selector? i can't find anything about it online other than this
http://www.autoblog.com/2007/08/31/jaguar-design-chief-says-xf-is-apple-flavored/
http://www.autoblog.com/2007/08/31/jaguar-design-chief-says-xf-is-apple-flavored/