It certainly seems that way.
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Apple Boosts A18 Chip Orders in Anticipation of High iPhone 16 Demand
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Hopefully the "pro" phones ship with 12GB of RAM. If 8GB is the minimum, I would hope the Pro models would have more head room for future AI growth
There's always going to be a natural number of upgraders coming from older models who will decide it's time to get the latest version when the lineup is refreshed each fall. Plenty of users are still out there on 12 and 13 Pro/Max models who might have decided last year to get another year out of their current devices but are ready to upgrade this cycle. Most of those users will opt for whatever the newest model is. That the 15 Pro/Max can also run AI is irrelevant to most of these users.
Lots could happen such as a recession but as for now, you'd have to expect more demand for iphone 16. But still, Apple has to still sell AI. I didn't see anything at wwdc that would wow the masses. It doesn't take much though and that new siri lighting up on the perimeter of iphone may be all it takes.
Don't you dare to underestimate my powers!
I don't know why people are confused. This isn't about AI. iPhone 12 was a really big upgrade year. Lots of people are probably going to upgrade from that.
Not surprising at all considering the recent turnaround in China with increased iPhone sales.
it's going to be an outstanding year for Apple.
it's going to be an outstanding year for Apple.
Macrumor boomers are wild, they have a reality distortion glasses or something because these iPhones are gonna sell like crazy. Genmoji will be the catalyst.
You might think it’s dumb. You might not get it (of course yo don’t, you’re old af). But dumb money spends the same.
You might think it’s dumb. You might not get it (of course yo don’t, you’re old af). But dumb money spends the same.
Tech enthusiasts jumped the AI hype bandwagon with companies, and online forums skew how much of an incentive AI is to buy new hardware. Will there be people who upgrade because of it? Sure. Will it be in statistically significant numbers? I doubt it.
Nice headline for the AAPL devotees... 🤣
Since Apple gives zero 🤬 about eye health, UI design, temporal dithering and PWM, what is the point for me as a person from so-called “less than 10%” users to buy a new iPhone? I was so happy when my 11 Pro died so I can finally replace it with simple SE (which isn’t ideal either and uses dithering to fake 10 bit color space), I have ruined my perfectly poor eyesight with this one. How come Apple…
Yes design is fancy, I always liked squared corners (and hated rounded ones), camera is good, fast processor, some AI crap I will probably use once in a long long while and… that’s it! For all this stuff, even my cheap iPhone is OK.
I am not seeing where they expect high demand to come from either. Market is oversaturated, AI probably won’t help no matter how tech giants pushing it
Yes design is fancy, I always liked squared corners (and hated rounded ones), camera is good, fast processor, some AI crap I will probably use once in a long long while and… that’s it! For all this stuff, even my cheap iPhone is OK.
I am not seeing where they expect high demand to come from either. Market is oversaturated, AI probably won’t help no matter how tech giants pushing it
Sigh. Only 8GB in the current 15 Pro. Doubt even that phone will cope well over the course of say 3–5yrs with AI everywhere. If the 16Pro doesn’t have at least 12GB it will be a huge disappointment. My 13 Pro is sick of reloading safari tabs.
Well said. Took the words right out of my mouth. Fully expect to hear the slow sales cries later this year.
Someone has a cupboard full of Kool Aid! Half the Fortune 500 companies. You really believe that fluff?
You might want to rethink you investment strategy
I don’t mind Apple hyping up AI. Just don’t tell me they added one more button. The usage of that button is as little as the vision pro’s after the initial hype dies down😂
HobeSoundDarryl
macrumors G5
Isn't it about time for the annual rumor of how some key part is in short supply and iPhone availability my be scarce at launch. That's an oldie but goodie used every year. Seems about July is when that one "leaks." But then, magically, all who want one by about end of quarter is able to get one anyway. 
I like the way Apple is integrating AI, but I think it may be a few years before it's integrated smoothly. That said, my upgrade decision from the 13 Pro is more based on good color options. I have the green one,I go caseless, and ai love how it looks.
so standard iPhone 16 will have 8GB or RAM and the 16 Pro Models at least 10 or even more?
This was my understanding too, that the A17 Pro was manufactured on the more expensive N3B process (with lower yield).
As with the M3 it would not be offered after production of the iPhone 15 Pro was ceased - it would be too costly to continue manufacturing on the N3B process for potentially years as the iPhone 16 moves down the tiers.
Obviously this would leave Apple in a pickle as the iPhone 14 and 15 used a version of the Pro tier model CPU from the generation before (which had an extra GPU core).
The 15 uses an A16 CPU which comes with just 6Gb RAM so it probably couldn't be used again as it would be 2 generations old and without sufficient RAM to run the Apple Intelligence by Apple's own declaration.
Therefore there's 2 options:
1. The A17Pro gets a do-over on the N3E process and gets used in the iPhone 16. They'd either get to call it A17 (not pro) or the article suggests a CPU called A18 (but it's really an A17 on the 'new' process). Why would the marketing folks care what it's called though unless they wanted people to be confident it could cope with Apple Intelligence?
2. Apple do an 'A18 Pro' CPU for iPhone 18 Pro, and create a real but binned A18 (non Pro) for the iPhone 16 - all on the N3E process. I think this is more likely - and Apple could then return to the iPhone 17 with a less binned A18 next year. Yes, add a GPU core back
Imagine also that the AppleTV could get the (binned?) A18 as well, especially if Apple decide it can be used to hand off AI requests from devices such as Home Hub and Apple Watch, and older iPhones if the user is at home.
good luck with that, you'd have been better off spending that $7k+ on Apple stock.