Apple Card Named Best in Customer Satisfaction for Fourth Year

[MacRumors]

Apple Card has been recognized as the best co-branded credit card for customer satisfaction with no annual fee for the fourth consecutive year by J.D. Power.

As highlighted by Apple in a press release earlier today, this is the fourth year in a row that the Apple Card, issued by Goldman Sachs, has earned the top spot in J.D. Power's 2024 U.S. Credit Card Satisfaction Study. The study measures overall customer satisfaction by assessing performance across several categories, including Account Management, Customer Service, and New Account Experience.

The Apple Card was first introduced in 2019 and is deeply integrated into the Wallet app on the iPhone, allowing users to track their spending in real time, categorize transactions, and set up payment plans. The Apple Card also offers up to three percent Daily Cash on purchases, which can be used instantly or saved for future expenses. With Apple Card Family, users can share an Apple Card account with other members of their Family Sharing group. The Apple Card also features an integrated a Savings account option, providing users with the ability to automatically deposit their Daily Cash rewards into the account.

Article Link: Apple Card Named Best in Customer Satisfaction for Fourth Year

 

[Apple Mac Daz]

Make It available outside of the US

 

[Robert.Walter]

Only thing it lacks are the good supplemental insurances available with the free AMEX cards.

We don’t use our Apple Card for buying any big ticket items (including apple products) that can benefit from warranty extension and supplemental coverages.

Also my retired mom (debt free and good retirement income stream) has had a devil of a time getting a reasonable credit limit. She can’t use her apple card much because high utilization would hurt her fico score.

 

[Minato1990]

Make It available outside of the US

This
Get the damn card to Canada already!!!!!!

 

[iMac The Knife]

Only thing it lacks are the good supplemental insurances available with the free AMEX cards.

We don’t use our Apple Card for buying any big ticket items (including apple products) that can benefit from warranty extension and supplemental coverages.

Also my retired mom (debt free and good retirement income stream) has had a devil of a time getting a reasonable credit limit. She can’t use her apple card much because high utilization would hurt her fico score.

Agreed. This is one of the many reasons I love my Amex Gold card.

 

[poematik13]

It was cool when it came out in 2019 but today it's been outclassed by so many other cards with better rewards like Fidelity 2%, amex gold and plat, etc.

 

[CharlesShaw]

Agreed. This is one of the many reasons I love my Amex Gold card.

The Apple Card has no annual fees. How much does the Amex card cost?

 

[iMac The Knife]

The Apple Card has no annual fees. How much does the Amex card cost?

$250 per year, but I get all of that back and then some in credits from different services I use (Uber, dining, etc). Therefore, it costs me $0 out of pocket each year. I also end up getting around $1000 back in rewards each year. The 4x points they offer on dining and supermarkets is really nice. The Apple Card seems like a pretty good card as well, I'm definitely not knocking it.

 

[Apple_Robert]

I have been very happy the Apple Card. The Wallet app is great and I like the instant cash back, even if it isn’t as much as other cards available.

 

[BarrettF77]

I don’t feel the perks are there however. 1% is pretty basic.

 

[centauratlas]

It was cool when it came out in 2019 but today it's been outclassed by so many other cards with better rewards like Fidelity 2%, amex gold and plat, etc.

The Bank of America Premium Rewards card gets a 75% bonus which gets it to 2.625% on everything with an added bonus on some things - travel, food I think - if you have a balance (stocks or anything) at a BofA related account. It really adds up if you use it for big ticket items. For example, taxes, even if they charge a 1.8% fee. Not 3% like the Apple Card on Apple products, so I use the Apple Card for that with Apple Care.

I've said it before, but if Apple can improve the wallet so it knows the cards and the card benefits and automatically picks the best card for a purchase, it would be amazing. e.g. It would know the Apple Card for Apple products from Apple. Or the Amex Platinum for Uber or Disney+ - since it gives cash back monthly for those. Or Discover for whatever their quarterly special is. etc.

 

[bradman83]

Make It available outside of the US

There's a lot of background drama that goes on with the Apple Card, specifically that the bank which backs it in the US, Goldman Sachs, loses boatloads of money on the product and wants to exit the partnership. Apple would need to find partner banks operating in each country they launch the Apple Card in, and given GS's struggle to turn a profit on the partnership I can imagine it's difficult for Apple to recruit new partners to launch the Apple Card outside of the US.

 

[iMac The Knife]

I've said it before, but if Apple can improve the wallet so it knows the cards and the card benefits and automatically picks the best card for a purchase, it would be amazing. e.g. It would know the Apple Card for Apple products from Apple. Or the Amex Platinum for Uber or Disney+ - since it gives cash back monthly for those. Or Discover for whatever their quarterly special is. etc.

This is an excellent idea!

 

[ninecows]

$250 per year, but I get all of that back in credits from different services I use (Uber, dining, etc). Therefore, it costs me $0 out of pocket each year. I also end up getting around $1000 back in rewards each year. The 4x points they offer on dining and supermarkets is really nice. The Apple Card seems like a pretty good card as well, I'm definitely not knocking it.

Feeding the dog with its own tail are we?
Trust me: Whatever cash back, rewards and other perks you get is money you payed somehow already. Minus whatever profit the credit card company is making.

That whole system is crazy. Imagine a system where the electronic transactions were nearly free and you only had to pay for the operational cost of the transactions (which is minuscule). It’s possible. We have it in Denmark, but it’s under serious pressure from the banking world and credit card industry that are pushing their cards.

Edit: a transaction with the national non-profit card costs around $0.4. A transaction with Mastercard is around $2.

 

[btrach144]

Agreed. This is one of the many reasons I love my Amex Gold card.

Only thing it lacks are the good supplemental insurances available with the free AMEX cards.

We don’t use our Apple Card for buying any big ticket items (including apple products) that can benefit from warranty extension and supplemental coverages.

Also my retired mom (debt free and good retirement income stream) has had a devil of a time getting a reasonable credit limit. She can’t use her apple card much because high utilization would hurt her fico score.

The Apple Card has no annual fees. How much does the Amex card cost?

It was cool when it came out in 2019 but today it's been outclassed by so many other cards with better rewards like Fidelity 2%, amex gold and plat, etc.

Are yall serious? The Apple Card has a $0 annual fee. The gold card has a $325 annual fee. The platinum card has a $695 annual fee. These cards aren’t even on the same playing field simply because of that. You cannot compare these cards against each other.

Secondly, the Amex gold and plat cards are charge cards. There is no credit limit as you are expected to pay off the balance in full each month. The Apple Card is a credit card.

Third, the Amex cards are coupon cards. Sure, you can make back the annual fee and then some, but nobody has gotten rich off of credit card points. Plus, the amount of time it takes to claim the deals and to remember to shop at the places is a hassle. AppleCard just works.

Fincial literacy is something schools need to teach. You cannot compare two different fincial products in different categories together.

Comparing the AppleCard to the Amex cash back card would be a more fair playing field.

Or if you are suggesting that Apple needs to come out with a premium Apple Card Titanium to compete with a gold or plat, fine.

 

[iMac The Knife]

Feeding the dog with its own tail are we?
Trust me: Whatever cash back, rewards and other perks you get is money you payed somehow already. Minus whatever profit the credit card company is making.

That whole system is crazy. Imagine a system where the electronic transactions were nearly free and you only had to pay for the operational cost of the transactions (which is minuscule). It’s possible. We have it in Denmark, but it’s under serious pressure from the banking world and credit card industry that is pushing their cards.

Are you are referring to credit card transaction fees in general? If so, there's nothing that can be done about that. If you want to use a credit card, you have to pay those fees. I use my Amex Gold card because I get rewards, purchase protection, extended warranties, fraud protection, etc. If you pay in cash and something goes wrong, you are up a creek, same if you use your debt card as it is much harder to do a chargeback and it takes far longer to get money back from fraud claims, in my experience. When it is all said and done, I never pay interest and I use the credits Amex gives me to get the money back that I pay for the annual fee. Since I get $1,000 or more back each year in rewards, it is the best card by far for my use case.

 

[raythompsontn]

She can’t use her apple card much because high utilization would hurt her fico score.

At that point in her life the FICO score is mostly meaningless. The only relevant issue is for auto and home insurance which use FICO scores for ratings.

I also end up getting around $1000 back in rewards each year.

I get over $1K back each year on my Costco CITI card and pay only $65 each year which is the Costco membership. Seems like a better deal than paying $250 a year. Amex is good if a person flies Delta a lot.

 

[ninecows]

Are you are referring to credit card transaction fees in general? If so, there's nothing that can be done about that. If you want to use a credit card, you have to pay those fees. I use my Amex Gold card because I get rewards, purchase protection, extended warranties, fraud protection, etc. If you pay in cash and something goes wrong, you are up a creek. same if you use your debt card as it is much harder to do a chargeback and it takes far longer to get money back from fraud claims, in my experience. When it is all said and done, I never pay interest and I use the credits Amex gives me to get the money back that I pay for the annual fee. Since I get $1,000 or more back each year in rewards, it is the best card by far for my use case.

By law I get two years “right to complain” in case there’s anything wrong with what I bought. And generally the shop would just repair of refund me within these two years. No matter how I choose to pay.

I’m not sure what you mean with purchase and fraud protection. But in the case that there’s a transaction I don’t recognize then the bank will usually just cover it.

 

[neliason]

I’ve been happy with the Apple Card. But, what a crazy system getting “cash” back or “rewards” from using a card to pay for things. What‘s really happening is card companies are extracting huge fees from merchants, paying their executives ridiculous salaries, and giving consumers a share of the plunder to keep the system going.

 

[raindogg]

No wonder Goldman Sachs isn't happy.

 

[platinumaqua]

Kind of a survivor bias, right? The people unsatisfied with the card would 1- not apply for the card, 2 - cancel the card, or 3 - stop using the card, and not show up on these surveys.

 

[10anta]

In the UK we don’t have the option of using an Apple Card as it’s still US only so far as I am aware.

Not sure if the US has a drastically different card fees model to the UK - many retailers here reject AMEX as their fees are too expensive, and as such it’s not that compelling as an offer for consumers. While we have cashback and rewards cards, many with no annual fees, you’re doing well if you get 0.5% paid back to you in some way. Chase has recently started offering a more competitive debit card with I think 1% cashback, but we could do with more competition and challenger brands to shake the market up a bit.

 

[2low_tech]

There's a lot of background drama that goes on with the Apple Card, specifically that the bank which backs it in the US, Goldman Sachs, loses boatloads of money on the product and wants to exit the partnership. Apple would need to find partner banks operating in each country they launch the Apple Card in, and given GS's struggle to turn a profit on the partnership I can imagine it's difficult for Apple to recruit new partners to launch the Apple Card outside of the US.

It's not surprising it was an Investment Bank and not a Consumer Bank (Chase, Citi, BOFA, etc) that launched the Apple Card. The fee and pricing structure make the card a money loser for the issuer. My current employer was one of the Banks Apple pitched the product to.

 

[WarmWinterHat]

It's fine, but the rewards are kinda meh. 2% isn't uncommon and I get vastly more from my AMEX. Their customer support doesn't seem to be anything stellar.

Speaking of which, a car rental place at the Montréal airport wouldn't take it because they couldn't verify the numbers from the back of the card. I tapped to pay, but they still wanted to see the physical card. Luckily I have another card with no international fees, but it's 1% back.

 

[trip1ex]

I really like how it is built into the wallet app and the phone. Very easy to use because of it. That's the big draw. Also like being able to create cc#'s on the fly.

But ...the way it is now at many big retailers...I use the store brand card because it gives me 5% back. Or other cards me give 3% back on restaurants. etc.

Apple is basically 1%. And even at the Apple Store, you're better off (understatement) stocking up on apple gift cards at an effective 15-20% off then using your Apple Card to get 2-3% off. Even the Target Red card alone gives you an immediate 5% off Apple gift cards any day of the week.