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Apple this weekend participated in the annual San Francisco Pride Parade, as part of its longstanding support of the LGBTQ community.

apple-pride-2018-800x600.jpg
Photo: Trey Forgety

Apple's CEO Tim Cook, environmental chief Lisa Jackson, and health and fitness director Jay Blahnik were among the many Apple employees who marched in the parade, wearing Pride-themed t-shirts with rainbow-colored Apple logos.

Happy Pride to the Apple employees marching today in San Francisco and to everyone celebrating #Pride2018 across the country! pic.twitter.com/UUoZDAWjnC - Tim Cook (@tim_cook) June 24, 2018

Apple also had a dedicated area at One Market Plaza where people could leave their signature or a message, take Animoji photos, and more.


Apple has been celebrating Pride throughout the month of June, introducing a new Pride-themed Apple Watch band and watch face at WWDC. The company routinely supports laws that protect LGBTQ rights, and opposes laws that discriminate.

Note: All forum members and site visitors are welcome to read and follow this thread, but commenting is limited to forum members with at least 100 posts.

Article Link: Apple Celebrates Pride in San Francisco Parade
 
Is any of this stuff even having an effect on our society? I mean, I see bigotry running rampant every day. The president is bigoted, the people who voted him in are bigoted... we are no better off than we were thirty years ago.

The parades, the forced diversity by Hollywood and the gaming industry, the SJW online... it all just feels empty and pointless. Human beings are always going to be flawed.
 
I miss Steve Jobs :(. Top notch software, top notch product. 0 activism
I remember Steve Jobs did something with Schwarzenegger around organ donation.

I have no reason to believe Tim Cook has political aspirations, but the social actions he's taken at Apple and how he's marketed them put him in a position to go that direction. I can't think other CEO who so consistently has had almost stump-speech-like talking points regarding human rights (he'll always mention RFK and MLK Jr), the environment, and education.

I don't mind. I don't think it takes away from what he does as CEO. I don't think it adds to it. But he's not a product visionary, so he might as well be good at something else.
 
I really like Tim Cook as a quasi-activist and think he does a lot of good with his position as head of an influential company. Don't like him so much as the guy who's probably responsible for making Mac hardware updates so slow and lackluster. And then there's all the software disasters as of late...
 
Hey, a fun happy parade! That's great. I've never once managed to end up in the same place at the same time as a pride parade.

I just lost my entire iTunes library, and in a sense I had a parade of my own. A whole parade of bad words. :(
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talking points regarding human rights (he'll always mention RFK and MLK Jr), the environment, and education.

There was a time not so long ago when sane people could talk about these things intelligently, freely, and everything wasn't seen as some political weapon & rejected out of hand with hostility, & disarded into the bottomless pit of Americans hurt feelings. There was a time not so long ago when people rode stray dogs into town and fell about the place sick on tainted rye. Peppridge farm remembers.
 
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Hey, a fun happy parade! That's great. I've never once managed to end up in the same place at the same time as a pride parade.

I just lost my entire iTunes library, and in a sense I had a parade of my own. A whole parade of bad words. :(
[doublepost=1529902796][/doublepost]

There was a time not so long ago when sane people could talk about these things intelligently, freely, and everything wasn't seen as some political weapon & rejected out of hand with hostility, & disarded into the bottomless pit of Americans hurt feelings.
I don't mean that what he's saying is bad.

I just have never heard him say anything that to me felt real. When I've heard him speak, he uses the same cliches about having a north star, doing what's right, it's in our DNA, and he mentions looking up to MLK and RFK. But it just seems like platitudes.

It's bland and inoffensive. It has value, but to me they're truisms more than they are inspiring—which is what you would expect from someone with political aspirations. That's not terribly unusual. It's not bad. It's just an observation.
 
I keep wondering what Apple is actually doing these days.

Seems like a liberal’s dream. Little work, lots of pride, and a bunch of pissed off customers in its wake.
- Designing mobile chips that is arguable the most efficient one to date.
- Designing a family of mobile chips to complement the bet in mobile (Sx, Wx, etc).
- Designing biometric security rivaling Hollywood motion capture in a size of your pocket (FaceID)
- Designing AR ecosystem, complete with mobile APIs and software+hardware integration
Just to name a few.

Steve Jobs removed "computer" from the company's name long time ago. Apple is a technology company, not a PC company.
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Cook would be a better activist than CEO of a multi billion dollar company. Try making a good computer Tim, you guys have made total garbage for the last 5 years. How's that Mac Pro coming along?
Apple is a publicly traded company. If Tim Cook wasn't a good CEO, the board of directors would've voted him out. No secrets here, it's the same as any publicly traded companies.
 
I was at the parade today, and I was happy to see Tim there.

Does it infuriates me that he's the reason they don't update the Mac mini? Sure. But I'm certainly not going to be a prick about it and/or use the topic to put my thinly-veiled homophobia on display.

Some people in this thread should try that route.
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I wish he would celebrate in the pride parade as private citizen Tim Cook and not as Apple Ceo Tim Cook.

Why?
 
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I miss Steve Jobs :(. Top notch software, top notch product. 0 activism
It's a private company last time I checked. I thought since the right-wingers love them free markets they would be happy if corporations did what they wanted? Oh, wait, this is not the case. Freedom of speech and expression ends for right wingers as soon as they get the taste of their own medicine.
 
I wish he would celebrate in the pride parade as private citizen Tim Cook and not as Apple Ceo Tim Cook.

Why do you wish that? Are you one of the Apple employees who marched? If not, then frankly what business is it of yours vs. theirs? Certainly we all know by now what comes from Tim Cook's Apple, and the company is incredibly healthy, the employees are happy, people are still buying their products, and he's never really offended anyone with anything he's done.

However, don't pretend like after the decades of waiting for basic equal rights he shouldn't be allowed to play both roles if he and his employees want to. Gay people are not going away, so it's time to just accept that and move on with your life. If him being out is too much to handle, certainly there are other products you can buy.
 
Is any of this stuff even having an effect on our society? I mean, I see bigotry running rampant every day. The president is bigoted, the people who voted him in are bigoted... we are no better off than we were thirty years ago.

The parades, the forced diversity by Hollywood and the gaming industry, the SJW online... it all just feels empty and pointless. Human beings are always going to be flawed.
Slow it down. The president supports the LGBT+ community and many of then voted for him. I should know considering I’m part of that community...
 
Slow it down. The president supports the LGBT+ community and many of then voted for him. I should know considering I’m part of that community...

Does he really? I suppose you're comfortable with the whole press conference expressing glee about that bakery verdict and being told you're more than welcome to eat at the other lunch counter. Also, I think the percentage of people in the community who voted for him must be in the single digits as I don't know anyone who even knows anyone in the community who voted for him.
 
I remember Steve Jobs did something with Schwarzenegger around organ donation.

I have no reason to believe Tim Cook has political aspirations, but the social actions he's taken at Apple and how he's marketed them put him in a position to go that direction. I can't think other CEO who so consistently has had almost stump-speech-like talking points regarding human rights (he'll always mention RFK and MLK Jr), the environment, and education.

I don't mind. I don't think it takes away from what he does as CEO. I don't think it adds to it. But he's not a product visionary, so he might as well be good at something else.

Yeah. At least he never used Martin Luther King and producing products in China in one sentence. To paraphrase Phil Schiller: "Human rights my ass."
 
While corporations are legal entities, they are not conscious entities. Consequently, they can not have thoughts and opinions. I dream of the day when people stop worrying about them. Corporations are made up of and sell to people with all kinds of differing opinions and beliefs; no one position can represent them all.
 
Is any of this stuff even having an effect on our society? I mean, I see bigotry running rampant every day. The president is bigoted, the people who voted him in are bigoted... we are no better off than we were thirty years ago.

The parades, the forced diversity by Hollywood and the gaming industry, the SJW online... it all just feels empty and pointless. Human beings are always going to be flawed.

So..... what’s your solution? Let people not be able to live their lives in peace? To be constantly denied their full constitutional rights? If that is the solution then let us rip up the constitution and dismantle the US of A.
 
G
It's a private company last time I checked. I thought since the right-wingers love them free markets they would be happy if corporations did what they wanted? Oh, wait, this is not the case. Freedom of speech and expression ends for right wingers as soon as they get the taste of their own medicine.

Go back to whatever you usually do. You're not making any sense at all.
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Apple comes forward in these kinds of events vocally supporting them. Apple blames their customers for it's design defects and comes forward to support them after few years and couple of lawsuits. Tim Cook is a hypocrite.

Apple will never be great again with him at the helm. More and more damage every day.
 
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