Respectfully I disagree.
Not only is Tim not... trying to gain "Apple Fans" approval, he doesn't have to. They're the ones that are already Apple loyalists.
It's the new & mainstream customers that he appeals too. Being hand picked by Steve, he's received the stamp of approval within Apple long ago. Highly respected by the board of directors, he exudes confidence, a very high level of intellect, as well as possessing an image of the consummate CEO.
It's these characteristics that are a major advantage as he interacts with the various heads of state, moving forward & solidifying Apples position in emerging markets.