Apple CEO Tim Cook Sells More Than $35M in Stock

[SteveW928]

Looking at the outdated mac hardware, maybe he realizes that the Apple computer business will shutdown

Unfortunately, I think getting rid of the Mac line is part of the longer-term plan. It's now only a small part of the pie-chart in terms of sales, and these folks can't seem to think big-picture. Tim is just giving us time to get used to the move from Mac to iPad Pro. Works for him.

Apple is doomed... Elimination of headphone jack because of drawing error but now too late to change design. Sell now or eat dog food!!!

LOL. I sure hope it was a drawing error. If it's true, that has to be nearly the dumbest move Apple has made to date.

But, again, the current 'Apple is doomed' concern (for those in the know... there have *always* been the 'apple is doomed' crowd of know-nothings) is more about Apple's shift in core values away from what made them successful in the first place. So yes, on their current trajectory, they are doomed. It might just take a decade or so to destroy the brand reputation and hundred of billions of cash.

 

[MacBH928]

Unfortunately, I think getting rid of the Mac line is part of the longer-term plan. It's now only a small part of the pie-chart in terms of sales, and these folks can't seem to think big-picture. Tim is just giving us time to get used to the move from Mac to iPad Pro. Works for him.

I was being sarcastic, but I will not be surprised if they turn OS X into a general OS for other OEMs to create clones like the mid-90s. The message is clear, we don't care about computer hardware.

 

[Arsenikdote]

You guys realize that when a CEO, or any other insider, sells stock they can't just hit sell button, right? its illegal for CEOs to sell based on non-public information. So sales are typically done according to a trading plan filed well in advance with the SEC.

THIS right here. I understand that a lot of people don't know how stocks really work. Most people's experience is that they have a 401K and let some company just "do what they do" with it. Even people who manage stock on their own don't understand that when you are part of a publicly traded company there are a LOT of rules about what you can and can't do. Tim Cook couldn't foresee every possible scenario that could exist when years ago he filed that he would be selling his stock on this date. Does it suck that people are questioning the profitability of the company at this moment in time? Yes, but such is life when you are participating in a 10b5-1 SEC stock plan.

TL-DR: Learn about SEC and federal laws before jumping to conclusions and accusations.....wait this is a MR forum....NM

 

[SteveW928]

I was being sarcastic, but I will not be surprised if they turn OS X into a general OS for other OEMs to create clones like the mid-90s. The message is clear, we don't care about computer hardware.

I originally thought Apple had a smarter strategy than Microsoft - having mobile and 'desktop' on separate OSs, but sharing data (as opposed to trying to create a kludge of both). I still think *that* is a better strategy, but I fear Apple now thinks it's a transition phase, where everything is going mobile and they'll be able to drop the Mac 'desktop' side.

If that isn't the case, they've got a LOT of work to do on OS X/macOS. It's literally falling apart. There is still some pretty good hardware being made, but it isn't catering to the pros anymore. And, the non-pros probably could get by with 'pro' mobile.

The problem with this 'strategy' is that creators are part of the eco-system and often drive trends and have a big influence on the non-pros, even though they are a small slice of the pie. The old Apple understood this, for example, look at how they approached the education sector in the 90s and early 00s... and the impact if one visited classrooms in the mid-late-00s going forward.... and the impact that's had as these people entered their careers. (It used to be odd to see Macs, now it's odd to see PCs among startups and entrepreneurs.) Apple was even making inroads to corporate IT before they pulled support from that path.

But, as I mentioned earlier, the big problem for Apple right now is that they aren't putting user-experience first. That's what made them successful. And, *that* falls squarely on Cook's shoulders.

 

[CarlJ]

What exactly is wrong with the way Apple Store employees are treated? Could you name a major retail store that treats its employees better? What exactly is wrong at Foxconn? Could you name a manufacturer in China that pays its workers more and treats them better?

Indeed. I'm sure the OP can provide a lengthy list of other companies that have taken major steps to get Foxconn and its ilk to treat their workers better, the way that Apple has.

 

[loby]

THIS right here. I understand that a lot of people don't know how stocks really work. Most people's experience is that they have a 401K and let some company just "do what they do" with it. Even people who manage stock on their own don't understand that when you are part of a publicly traded company there are a LOT of rules about what you can and can't do. Tim Cook couldn't foresee every possible scenario that could exist when years ago he filed that he would be selling his stock on this date. Does it suck that people are questioning the profitability of the company at this moment in time? Yes, but such is life when you are participating in a 10b5-1 SEC stock plan.

TL-DR: Learn about SEC and federal laws before jumping to conclusions and accusations.....wait this is a MR forum....NM

Sorry, this smells a little "fishy" when two days later apple is hit with back taxes in Ireland...

 

[SteveW928]

Sorry, this smells a little "fishy" when two days later apple is hit with back taxes in Ireland...

You're making a joke? Or, were unable to comprehend the post you responded to?

 

[Osamede]

Indeed. I'm sure the OP can provide a lengthy list of other companies that have taken major steps to get Foxconn and its ilk to treat their workers better, the way that Apple has.

At the scale depth and length of these contracts those are really Apple workers, but just off the books and under unacceptable conditions. Makes the income statement look better, reduces liabilities and shifts blame to "suppliers" - in fact the disgrace is now repositioned as a glorious battle to "help" these hapless souls.

So you probably think you were defending Cookbut really you just shamed him.

That's what's inside the "sausage" of these giant executive bonuses these days.

 

[macUser2007]

He saw the final version of the iPhone 7 aka iPhone 6SE and started selling shares.

Tim Cook is the one ultimately responsible for the "nothing to see here, folks" state of Apple. But it's other people's money, so the Board will give him another $100 million, 'cause..., well, who knows, maybe Microsoft will snatch him if he didn't get something extra (not really, but what is another $100 million?).

Executive compensation is just absurd in the US, but as I said, it's other people's (dumb) money, so who can really blame the beneficiaries.

 

[Osamede]

Tim Cook is the one ultimately responsible for the "nothing to see here, folks" state of Apple. But it's other people's money, so the Board will give him another $100 million, 'cause..., well, who knows, maybe Microsoft will snatch him if he didn't get something extra (not really, but what is another $100 million?).

Executive compensation is just absurd in the US, but as I said, it's other people's (dumb) money, so who can really blame the beneficiaries.

Cough, cough.....

http://businessinsider.com/apple-ce...ould-have-values-like-people-2016-8?r=US&IR=T
Apple CEO Tim Cook: 'Companies should have values, like people do'​

• • Aug. 8, 2016, 8:28 PM