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Apple Climbs to #35 in Fortune 500 Rankings

apolloa said:
The company I work for should be on that list if it's done by earnings but it's not?? Or has the company got to provide services and products globally to be on there??
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The Fortune 500 is an annual list compiled and published by Fortune magazine that ranks the top 500 U.S. closely held and public corporations as ranked by their gross revenue after adjustments made by Fortune to exclude the impact of excise taxes companies collect.[1] The list includes publicly and privately-held companies for which revenues are publicly available. The first Fortune 500 list was published in 1955.(From Wikipedia)
 
Tones2 said:
So for the fanboys that are going to EQUATE increasing size with quality, you can't. That doesn't mean that Apple does or does not make quality products relative to the market. It just means that size has little to do with that. Size is about either about base need or conversely about marketing, resources, and time.
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Yes, however, I think you are arguing with yourself on this one. I don't think that anyone believes that there is a causal relationship between size and quality (notwithstanding your unexplained use of the top 10 list as evidence).

So if Apple is more profitable as a percent of revenues compared to similar companies, then they are charging us too much but are able to get away with it. Just like the oil companies and banks on the list.
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If there is a thriving market with different alternatives (vendors and products), the prices should be efficient. Apple must provide a differentiated enough product where its customers are willing to pay more for its products. Apple is managing demand by setting prices and providing supply accordingly.

If Apple was the only company to sell computers, cell phones and tablets, then you might have a point, but it's not, so you don't.
 
TMay said:
A substantial portion of the purchases that are driving Apple's growth are to new customers. I doubt that Apple has the time to indoctrinate all of these folks, and unless the RDF is at eleven, I just don't see Apple pulling in all the new buyers except on the merits of the products.
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If by "merits if the products" you mean "ingenious and highly effective marketing campaigns", then yes, I completely agree. :p

Tony
 
ehoui said:
Yes, however, I think you are arguing with yourself on this one. I don't think that anyone believes that there is a causal relationship between size and quality (notwithstanding your unexplained use of the top 10 list as evidence). .
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If I have to explain why companies that exploit lower class, or produce significantly inferior products than overseas, or make extraordinary profits on derivative schemes while almost destroying the global economy, etc. represent poor quality companies producing poor quality products, then you need to live on a different planet


ehoui said:
If there is a thriving market with different alternatives (vendors and products), the prices should be efficient. Apple must provide a differentiated enough product where its customers are willing to pay more for its products. Apple is managing demand by setting prices and providing supply accordingly.
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I guess you just love to PAY this premium just to put excess profitability in the hands of Apple (vs the rest of the industry profit margin) and feel PROUD of it! You probably feel great about gas prices as well - love giving Exxon those huge profits!

Tony
 
Tones2 said:
If by "merits if the products" you mean "ingenious and highly effective marketing campaigns", then yes, I completely agree. :p

Tony
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Here, here, we have soft spoken troll.
[More proof: look at your post history, sigh!]

So, everything for you is a joke now? Tell me if there's a company that doesn't market their product. Motorola? MS? Adobe? Amazon? Samsung?

Some/most have a higher budget than Apple.

So indirectly, you agree that Apple has better marketing skills. Sure.
 
ONLY 35!!! That's it!!!! There are probably billions of companies in the world, so that would put apple to only the top .01 percentile?!

YAWN... wake my up when apple is number #1
 
Tones2 said:
If I have to explain why companies that exploit lower class, or produce significantly inferior products than overseas, or make extraordinary profits on derivative schemes while almost destroying the global economy, etc. represent poor quality companies producing poor quality products, then you need to live on a different planet
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So if you are large mutlinational company which has products manufactured overseas, then your quality sucks. Explain how. Of course you won't, because this is an emotional topic for you as evidenced by your responses.

I guess you just love to PAY this premium just to put excess profitability in the hands of Apple (vs the rest of the industry profit margin) and feel PROUD of it! You probably feel great about gas prices as well - love giving Exxon those huge profits!
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Would I be happy to pay less, if it were less? Yes. So no, your point is not valid. I am willing to pay what Apple is asking. If I weren't willing to pay it, I wouldn't. Love has nothing to do with it. Paying less does not always mean you are getting a great bargain or getting a product that satisfies your needs. Again your emotion/passion is evident, but you are not justifying your position very well (to me).
 
Tones2 said:
I guess you just love to PAY this premium just to put excess profitability in the hands of Apple (vs the rest of the industry profit margin) and feel PROUD of it! You probably feel great about gas prices as well - love giving Exxon those huge profits!

Tony
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Ok. I have to step in here.
You want to know who makes the most money off of gas... the government.
The politicians love to play the boogie man game with oil, but the reality is, Exxon and all the other oil companies do not control the price of oil.
OPEC and Wall St. do. ;)

"For every gallon of gasoline and other products we refined and sold in the United States, we earned about 7 cents," said a statement from Exxon vice president Ken Cohen. "Compare that to the 40 to 60 cents per gallon that went to the government (state and federal) in gasoline taxes."
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Source:http://money.cnn.com/2011/04/29/news/companies/big-oil-gas-price-response/?section=money_latest

Most of Exxon's profits are from overseas business ventures, not the sale of gas.
 
dethmaShine said:
So indirectly, you agree that Apple has better marketing skills. Sure.
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I absolutely directly 100% agree with this statement. Seriously. No one else is even close to the marketing skills of Apple. Most just try to copy them. I will completely give them credit for that.

Tony
 
Good. Apple is one step closer to taking over the world. I can't wait!! Won't it be exciting when everyone uses Apple products! Soon we will all be the same.
 
C. Alan said:
Their secret is being able to create markets for their products where no market previousely existed. That being said, the Ipad is a case in point.
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Their success is running lean and mean, cheap manufacturing, and brand management.
 
dba7dba said:
Not a chance. apple is #197 globally. Barely broke into top 200...
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Your data is almost a year old (July 26, 2010 issue). That being said, I don't know where Apple is, but probably a lot higher than 197 now.
 
Tones2 said:
If by "merits if the products" you mean "ingenious and highly effective marketing campaigns", then yes, I completely agree. :p

Tony
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Marketing is vital to a company. If you don't have good marketing you will usually not sell very much, or at least not grow very much. This is true at least in consumer products.

Marketing will not, however, get you very far without quality backing it up. Consumers are quick to criticize things that don't live up to the hype. Apple manages to have most of its products live up to the hype. That's very impressive.
 
Notice how the 4th most profitable company is microsoft...
I love mac, but sometimes we get too blinded by its awesomeness :p
 
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