I can, easily. Of course I don't expect you to be able to say that, because you're a Mac fanboy and your fanboyism doesn't allow you to say that. I think the "You find it, you keep it" ads promotes PCs strengths very well (although, they still have a few things they can hit that would really take aim at Apple). They don't try to bash Apple. They don't write off the computers as being bad, but overpriced or not capable of doing what they want at a reasonable price.
Take the first "You find it, you keep it" ad, where they start off with a 1000 dollar price point IIRC. That ad really targetted Apple's price. Apple really doesn't offer a laptop under 1000 bucks (ok, the Macbook, but after taxes, it's over 1000 bucks, and even before taxes, it's 1 dollar below the price point). You may not like that they criticized Apple's price, but it certainly is a valid point to bring up.
The second ad with the price point of 1500 bucks emphasized the variety of options you get with PCs. You have a multitude of sizes, from under 10" with netbooks to over 17" with PCs. There are many PC laptops that offer more power at a lower price than what Apple offers. ASUS offers a 15.4" notebook with a 9650M GT and I think a 2.5 Ghz C2D processor as well as 4 gigs of RAM at around 1300 USD, or for the same price, you can get all the same specs with a 9800M GS. For 900 bucks you can get a 2.0 Ghz C2D processor, 4 gigs of RAM and a 9650M GT, or for 1000 bucks you can get the same computer with a 2.4 Ghz C2D processor. And it's not like ASUS is a bad brand. If they were, would Apple use them as a ODM? It's that type of variety that I think the Windows commercial emphasized at that price point.
The third size was 2000 bucks IIRC, and again, the subject of price came up.
I really think the ads are capitalizing on the current economic situation, and unlike the Apple comercials, they're not stooping to Apple's level of running a smear campaign (which is what their commercials are). They do concede that their computers look nice. They don't try and say that Apple makes bad computers (because they don't).
My whole problem with Apple's campaign is that much of it is perpetuating a fear of viruses and that Mac OS X is flawless. The truth is, if you're smart, you won't get Viruses. All it takes is safe browsing (don't go to sites you don't trust) and running anti-virus software. There are many anti-virus suites that don't slow your computer up and there are quite a few that are free. Often times, people who get viruses aren't a victim of security holes and vulnerabilities, but rather a victim of themselves. They simply don't know any better.
Another part of their campaign is them slandering Vista, when in truth, it's not a bad OS and that, contrary to what Apple presents, the "problem" with Vista wasn't MS's fault, but rather hardware vendors slacking off and not providing drivers for Vista. The UAC was another source of criticism, and it's one of the few claims that Apple does have a valid point in making. It certainly can get annoying, but it's pretty easy to disable if you're one who doesn't want annoyances.
They also claim that Windows is a victim of frequent crashes and freezes. Honestly, the last time I think I had a BSOD was a year ago and it turned out to be a Nvidia driver for my network adapter caused the crash. I was alerted that there was an update available as well. And before that, I can't recall of any. Many of the claims weren't the fault of Microsoft, but rather the PC manufacturers who put a bunch of pre-loaded crap on the computer, but currently, that's gotten much better, and it's all really easy to remove. The Apple commercial that brought up the money it cost to "fix" Vista was really a bunch of bull crap, as there was nothing wrong with Vista. The same question could be asked about the money it took to fix Leopard, which still doesn't work right for me on my MBP because of Apple's crap drivers.
Which is the same rhetoric we've been hearing since day one. Nothing new there, and of course, they blow it out of proportion.
Adds to the cost? You mean like free Anti-virus software that's easily found on the Internet (Avast, AVG, Avira, Win-Clam AV, and I'm sure there are a few others). The best spyware utility that I know of is spybot, which is free (and the only "spyware" that I ever get detected is tracing cookies, which affect all operating systems).
This was probably the best commercial. This is one of the fews I didn't hate. It actually promoted something they offer and told the viewers what they do better than MS.
However, Microsoft does offer a lot of decent programs via their Live services that are good for the price (free). But I personally don't use any of that junk like iPhoto, Garageband, ect. In fact, I don't use any of the iLife suite, but that's just me personally.
Hm... I've never had a computer freeze in the past or so years... Again, just more FUD from Apple's FUD department. Really, it shouldn't be a problem anymore for ANY OS now that they've ditched Coopertive multi-tasking (relies on the programs to give other programs controls, which can easily cause poorly programmed programs to hang). With Pre-emptive multi-tasking and its refinement, it's really not a problem any more. Early OSes that used Pre-emptive OSes weren't very good at it (like Windows 95), but it was still better than Coopertive multi-tasking.