Obviously, with Apple's very conservative estimates, they knew what they were selling.
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Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'
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I'm very aware that most people don't make those salaries or work in tech. Where did I claim any of this was anywhere near the median? The median in any city will be struggling, retiring in that same city will be nearly impossible without moving to the worst neighborhoods.
I have no doubt Apple wants to "sell" AVP's, but I also have no doubt that Apple isn't expecting this product to be anything more than a footprint and a devkit. The Pro moniker is really the giveaway that this was never, ever intended to be an entertainment device like a $500 VR headset. It's not even a VR headset at all, that's not the goal for this product line and that's obvious simply by the name Vision.
Neither of those have ever really been the tone here...unless that's what you're looking for.
To be honest, 400k units is still a lot at that price point. It goes to show there is interest in the technology, if they can sell that many, when a big part of the public is going to be turned off by wearing anything on their face.
The question is really, how much of that is novelty and Apple’s brand and marketing presence, and what is the base underlying market like for a premium headset computing device which is not first and foremost a gaming device. Even a cheaper Vision headset at say 1500 dollars is still going to be premium compared to Quest 3, 4, 5…
I still think a very significant portion of the public is not going to want a computing experience which involves wearing goggles, which is going to limit the uptake for straight content consumption by the mainstream public.
The question is really, how much of that is novelty and Apple’s brand and marketing presence, and what is the base underlying market like for a premium headset computing device which is not first and foremost a gaming device. Even a cheaper Vision headset at say 1500 dollars is still going to be premium compared to Quest 3, 4, 5…
I still think a very significant portion of the public is not going to want a computing experience which involves wearing goggles, which is going to limit the uptake for straight content consumption by the mainstream public.
I use my AVP almost every day. Pretty much 100% content consumption and the novelty has yet to wear off. I find myself not watching movies start to finish, but instead watching favorite scenes on a perceived giant screen which is closest thing to ever seeing these movies in a theater again. The 3D scenes in some movies like the aerial scenes in Avatar never stop impressing.
The spatial videos are like a Disney theme park experience in your house minus a vehicle synced to the screen. The nearly nonexistent flow of new immersive
content is my biggest knock on Apple regarding the AVP.
The new apps coming out are mostly tech demos but it’s fun to experience the technology evolving.
Is it an expensive toy currently? Absolutely. But to me, worth the price of admission. I hope Apple lowers it by years end because I want more people to experience it and lead to an even better gen2 device.
The spatial videos are like a Disney theme park experience in your house minus a vehicle synced to the screen. The nearly nonexistent flow of new immersive
content is my biggest knock on Apple regarding the AVP.
The new apps coming out are mostly tech demos but it’s fun to experience the technology evolving.
Is it an expensive toy currently? Absolutely. But to me, worth the price of admission. I hope Apple lowers it by years end because I want more people to experience it and lead to an even better gen2 device.
The Quest 3 is nowhere near what this or its product category are focused on. Magic Leap and HoloLens are never compared to a Quest 3 for a reason.
That‘s all just marketing hype. A headset is at its core a headset.
I know it's a business and not a charity but Apple treats its customers like cash dispensers these days so it wouldn't be a surprise to me if they knew AVP had no real future and just decided to troll their faithfuls into recouping some R&D costs for them.
As a former developer since the 1980s, I can honestly say I would never develop for the AVP now that Meta have opened up their OS. There were already 100+ reasons to avoid developing apps for the AVP. Meta's decision is the final nail in AVP's coffin.
Is the AVP hardware currently better? Absolutely yes! But ... it's about the software and always has been.
Is the AVP hardware currently better? Absolutely yes! But ... it's about the software and always has been.
Bud, the top quintile in DC for household income is $162k+. It’s probably low $100k’s for individuals.
The Demographic Statistical Atlas of the United States - Statistical Atlas
Statistical Atlas: The Demographic Statistical Atlas of the United States
statisticalatlas.com
Big fan of Common Sense Skeptic on YouTube. The depth their videos go into debunking all of this carnival barker's nonsense is impressive.
kinda like the apple car... everyone thinks they want one until the get it and decides they don't... the car is gone and no one is missing it either...
The iPad filled a niche - a "laptop for Grandma" or a passive way for techies to pass time on the toilet.
The Vision Pro is a really cool device, but it doesn't fill a needed niche yet. That said, if they refine the device and lower the cost to be competitive with other similar devices, it'll probably pick up steam.
It's probably 50/50 on whether this thing goes the way of the dodo or ends up revolutionizing its own class. Too early to tell.
The Vision Pro is a really cool device, but it doesn't fill a needed niche yet. That said, if they refine the device and lower the cost to be competitive with other similar devices, it'll probably pick up steam.
It's probably 50/50 on whether this thing goes the way of the dodo or ends up revolutionizing its own class. Too early to tell.
So disappointing that Apple went this route instead of starting with the low-price headset and then going with a pro-device. Basing the future roadmap on sales of this is silly, the high price was always going to be a barrier.
Even more disappointing is the route they went with the design, resulting in discomfort for most users when using for more than 30 mins. Clearly rushed to market. Time for some fresh blood at the leadership level me thinks!
Even more disappointing is the route they went with the design, resulting in discomfort for most users when using for more than 30 mins. Clearly rushed to market. Time for some fresh blood at the leadership level me thinks!
Can't afford? lol. Dude, it's $3,500. Quit acting like it's a Ferrari. 😆
Vision Pro is neither revolutionary nor useless.
It's a computer, but I've already got one. It's a monitor, but I've got those. It's a big TV, too... You guessed it. Got one, and a cinema surround sound Atmos speaker set up, all which I share with my other half and friends, which VP really can't compete with.
Millions of people have all the things Vision Pro is trying to be, and the things we have already do most (if not all) of that better and are more practical/comfortable. Practicality and comfort being very high on the list of demands of most human beings.
If someone wants to call others stupid (or jealous or poor) because they're not fawning over Vision Pro, that say's more about them than it does anyone else, and that repugnant sort of "I'm better because money" attitude makes me even less likely to spend money on and support the platform in the future.
Neil Cybart is right.
MacRumors takes a lot of liberty with how it words titles, apparently hiding behind the argument its name implies everything they publish is by default a rumor. It's click bait. And a lot of MR readers respond as if these things are factual, leading to arguments and more clicks. Heck they announce things as 'launched' that aren't, at least not yet. It is misleading. But okay, it's business.
So on topic, I admit I dont know what to believe. When the AVP was released we were told only 400,000 units were going to be made due to supply issues. Now we are being told by this analyst who has no real official knowledge, that Apple was going to produce 800,000 units but has now downgraded to 400,000. All I really know is I can still buy one, so they didn't sell out. What does that say about the future? Don't know. Maybe this is the 'Newton' of our day, introducing a lot of new ideas but ultimately not succeeding as a product. But experienced gained with the Newton did eventually resurface in the iPhone and iPad. So who knows? Maybe this vision will fade out, but I don't think Apple will abandon the product category. Time will tell.
As an industrial designer, I worked in & out of tech for about 25 years, and something I noticed early seems to be constant. Peoples perspectives on payroll generally don't extend beyond their own experience. Whether in tech or management those enormously inflated salaries are pretty commonly taken for granted as if they're the norm and fully deserved, to the extent that if you don't make six figures a year, you must just not want it. ...but in everyones career there comes a day when they're so sick of the irritations of the job that they think they'll leave the tech racket altogether, and only then realize how most of this country (who didn't get hired into tech) actually strings together a living, without $ for toys, savings or retirement. Of all the job postings I've looked at in the last couple years (requiring professional degrees), none pay more than $17/hr, most pay $15/hr.Most people should make $200K a year? Gee, I must be doing it wrong, making $30 an hour where I"m at. Guess I'm considered under the poverty line by a wide margin.
It's priced wrong for the lack of use cases.
You've been living in your own little bubble for too long. $3500 is a lot of money for almost any tech product:
- Large TVs with great displays are less than $2000
- Video game consoles are $400-700
- Fantastic laptops/desktops are <$2000
- Tablets are $200-1000
- Flagship phones are <$1400
I hope Apple doesn't let this flop. I returned mine for the same reason most people did, but I could see where it is heading. Lighter, better battery, more use cases. I want Apple to keep innovating in this space because I hope to be able to justify buying the 3rd or 4th generation. They'll get there. Really hoping this doesn't just die and they release updates regularly to continue to make it better and better.
No one is going to read this MR headline and think it was coming from Apple.
400,000 x 3,500 = 1,400,000,000. A small percent of Apple's revenue but a fair start for essentially a dev kit product. The product will do fine in the long run. The price will come down in subsequent models. VR sports broadcasting is coming, likely starting with MLS. That's going to be a killer use case, and there will be more.