Apple Fitness+ is 'Under Review' — Here's What Might Happen Next

[bluecoast]

This could be really nice.

If the Family plan could have Apple Music, and Apple TV with your choice of News+, News+, or Fitness+, that would be really nice. Even better if they’d give more iCloud storage options, because I’m not willing to pay $37.95/month for the Premier plan but would like to bundle the services I do use.

Your choice would be very different to mine, which is why the ‘build your own bundle’ idea would be a good one.

I’d just want Apple Music, fitness and (maybe if it’s good) health+.

I’ve long suspected they many of apple’s services are running at a steep loss, but they’re there to make Apple one look like it’s worth it.

(I’m looking at you Apple Arcade and Apple TV - which can’t possibly be running at a profit, because of the sheer cost of making so much ‘prestige’ tv.)

 

[svish]

Merging it into a new upcoming subscription service is very possible. However I wish that if and when that happens, it will be available in more countries. Allowing customers to choose what they want in a bundle will be good.

 

[constantsnags!]

I'm so tapped out on "AI" getting jammed into everything.

They have the health data recorded from a sample size that is probably without equal. That’s going to help any system that prescribes training based on an individual’s physiology and their response to stimulus. I suspect it’s always been the reason the Ultra came along - it’s been waiting for this.

 

[constantsnags!]

Hopefully they’ll just scrap it completely. I’m so tired of these lazy services trying to convince people to pay for subscription for everything. There are tons of free and better workouts on YouTube. If they truly want to convince people to pay, they have to offer something more customised. Perhaps a program that depends on the person progress. Depending on the goal, workouts that adjust. For example if the goal is endurance depending on rest heart rate evolution over time workouts could be adjusted. If the goal is hypertrophic the camera could track body shape and estimate composition and evolve workouts accordingly. Workouts should also account for the fact that people quite often prefer going to gym, so just add machines, dumbbells and barbells to the mix.

You’re completely missing the point - it’s about polish, accessibility, and the widest possible appeal.

 

[Tim Jobs the 2nd]

They should toss out more free trials of this like they do for Music and TV. It has improved since launch when many first tried it and maybe never tried it again.

 

[Tim Jobs the 2nd]

Cancelled because all instructors have that ******* fake smile

It is phony and at times over the top but I've come to expect it from similar services.

Never shop at Trader Joes, you'd hate the place.

 

[Jerus]

My Apple watch knows more about me than I do. I should be easy for Apple to do a really tailored service based on all the data they have gathered over the years for all of us. Compete with Runna, Koop AI, must be many others out there. That I would probably pay for.

 

[Ketsjap]

The way these instructors laugh in those screenshots really creeps me out.

 

[WarmWinterHat]

You’re completely missing the point - it’s about polish, accessibility, and the widest possible appeal.

Sure, but you move beyond the appeal pretty quickly if you workout with regularity.

While I still use it occasionally, their Yoga classes ,or example, are way too easy and basic for my wife and I. I would say for a beginner, there is about 3-6 months worth of skill before you "age out", depending on where you are at the beginning.

 

[Octavius8]

Just make it more natural!
The trainers act, it seems sooooooo fake and is disgustingly distracting seeing their ear to ear forced smiles.
Is not mentally healthy for them.
I know you feel good for doing exercise but I don’t see any 100m sprinter or weight lifter or tennis player smiling like sicko while performing.

 

[Octavius8]

Also the levels are none.
Having 3 guys on screen with different intensities is a joke.
Make 3 classes with actual different levels and excersices.

 

[Donkey Man]

Last week, Bloomberg's Mark Gurman said Apple Fitness+ was "under review," and now he has elaborated on the future of the workout service.

In his Power On newsletter today, Gurman said that Apple Fitness+ may be merged into a broader new Apple Health+ service launching next year. If so, he said that Apple Fitness+ would no longer be available as a standalone subscription service.

Apple Health+ will also feature an AI-based health coach that offers nutrition planning and medical suggestions, according to Gurman's previous reporting.

Apple Fitness+ launched in 2020. The service offers a library of trainer-led workout and meditation videos in Apple's Fitness app, across the iPhone, iPad, and Apple TV. In the U.S., the service costs $9.99 per month or $79.99 per year.

Apple Fitness+ is also available as part of the Apple One Premier bundle, with U.S. pricing set at $37.95 per month. Gurman said there is a possibility that Apple will start letting customers pick and choose the services they want in an Apple One bundle in the future, and this might result in Apple Fitness+ remaining available as a standalone service.

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Article Link: Apple Fitness+ is 'Under Review' — Here's What Might Happen Next

Just bury that corpse already, preferably in the same grave as Apple Arcade.

 

[SBlue1]

I find this to be somewhat hilariously sad.

Is it just the language barrier that stops them rolling it out globally I wonder?

It's so bizarre to not offer Fitness everywhere.

Here in Germany its in English so I don't know why the service is not available all across the globe?

 

[PhilaPHL]

ok with me if they kill it entirely. love going to the gym, etc. but I didn't see any value in the apple fitness subscription. It was like a poorly done peloton competitor.

 

[appleCakes]

We enjoy Fitness+; all family uses it. Maybe they can roll Fitness+ into a separate (Health+?) service for those willing to pay, and keep investing. I'd love to see group exercise support (people exercising together in the same room, with individual stats shown on screen), more rotation for studio setups and guests, and more stats shown on screen.

 

[dguisinger]

I get it for free via my health insurance, and my my wife and I often do the Yoga classes to supplement our physical yoga classes. Anyway, it seems to be turning into an advertisement for Apple Music, as of the last few days, when logging in it was a huge photo of Taylor Swift. Several classes I've done focus on particular just-released album and keep slipping song names and artists it into the class, and while it's supposed to look natural, t's pretty obvious and obnoxious.

If they start shoehorning AI into it, I'll just quit it altogether. We have Glo, too, which while it's not polished, has much more challenging classes. Fitness+ seems to focus on beginners and never advances..and why doesn't it list levels?! Yoga only has slow or energetic flows.

The middle picture in the above article is Dice. Go watch his previous classes on Glo, and then now on Fitness+, and see the difference. It's huge.

Dice Iida-Klein - Take Classes with Dice Iida-Klein | Glo

Take online yoga classes taught by Dice Iida-Klein. Start your free trial today and choose from 389 classes led by Dice Iida-Klein.

www.glo.com

Yeah, I absolutely loathe their discussing the music, its so freaking obvious, I hate it.

 

[morphineseason]

I bought a year of Fitness+ recently. I've been using it for indoor cycling primarily and enjoy it enough. It integrates well with the health app and Apple Watch. The app is a bit disorganized and I wish it had more social features like Peloton does with leaderboards, etc. The "burn bar" concept is really lacking and needs a whole rework. Don't really mind the cycling trainers at least - wouldn't really say they're fake as much as they're just doing the trainer thing of being motivational and bringing positivity into your workouts. Some of the guys could tone down their flamboyant side a bit though.

I know we all hate AI, but this might actually be one of the better use cases for it if it works. It would be cool if it could give you a personalized workout plan based on your weight loss goals and activity types that you enjoy and automatically setup that plan for you in Fitness+/make recommendations throughout the week.

 

[Sprocket_Proton]

I have used apple fitness+ most days for about four years now. It’s part of my apple one subscription, it’s the main reason I have an Apple Watch. For me no Apple fitness then no Apple Watch and my Apple TV(s) wont be getting updated. It’s a cracking service for the money and a really accessible entry point for people.

 

[Zwhaler]

Could these companies PLEASE stop turning every godforsaken thing into a subscription or tiered service? No one is asking for any of this!

Unfortunately as much as I agree with you, this is what investors are asking for. So long as consumers don’t completely revolt and abandon these companies, predictable recurring revenue is valued far higher than one-time purchases in a company’s stock price.

 

[Thehangmn]

If apple fitness+ incorporated more activity tracking, and could take over some of the functionality I get from Strava, I could see actually using it. But as it is now, I’m don’t see the need

 

[Downundermac]

Quality production and actual people delivering the workouts, meditations, sessions. I can imagine for people on a budget with families and mortgages (and not enough time to dig around ad ridden YouTube), Apple Fitness is great value.

 

[NufSaid]

It is a stellar service that needs some refining to create workout plans better.
(and stop with the obsession over the music focus and the silly month celebrations)

 

[Six Mac Abs]

I'm here for custom bundles - do it, Apple!!

I would love to be able to choose a plan without Arcade and News+ and even TV+.

This could be really nice.

If the Family plan could have Apple Music, and Apple TV with your choice of News+, News+, or Fitness+, that would be really nice. Even better if they’d give more iCloud storage options, because I’m not willing to pay $37.95/month for the Premier plan but would like to bundle the services I do use.

Your choice would be very different to mine, which is why the ‘build your own bundle’ idea would be a good one.

I’d just want Apple Music, fitness and (maybe if it’s good) health+.

I’ve long suspected they many of apple’s services are running at a steep loss, but they’re there to make Apple one look like it’s worth it.

(I’m looking at you Apple Arcade and Apple TV - which can’t possibly be running at a profit, because of the sheer cost of making so much ‘prestige’ tv.)

The current bundles are absolute ***** (for me). The 3 prescribed bundles miss the mark in some significant way for every Apple user I know irl too, many of which would happily pay monthly for their perfect bundle - but rather than plumping for the Premier bundle to cover all their needs (no matter how good value it is), most just keep one or two regular subs and then for other services they jump on various, free, or 'X-months for the price of 1' offers as and when they pop up online. They'd pay for the convenience of a tailored package but instead just choose to use some Apple services 'part time' and hammer them during their offer period. Apple is surely leaving money on the table here.

I groaned about the inflexibility of Apple One when it released and I seem to recall people stating that the limited options were by design - Apples attempt to push people towards their Premier bundle, though I'm sure it's more to do with the distribution of funds in a bundle deal where News+ is concerned in the other 2 bundles, not sure about Fitness+ though.

Just give me 200GB iCloud+ (solo use), Apple Music (solo use), News+ and Arcade at a discount bundle price and I'm onboard + happy!

Just make it more natural!
The trainers act, it seems sooooooo fake and is disgustingly distracting seeing their ear to ear forced smiles.
Is not mentally healthy for them.
I know you feel good for doing exercise but I don’t see any 100m sprinter or weight lifter or tennis player smiling like sicko while performing.

I don't use Apple Fitness but just reading the comments about the forced smiles and that unnatural, plastic positivity makes me cringe. Reminds me of some characters from an old Arnie movie, I can remember which one now, maybe Total Recall?

I'm definitely in the corner of anyone wanting a more natural interactive experience, just keep it real people...