The important thing to note here is that such replacements are offered at Apple's discretion. Those who think they know the 'rules' of the system and therefore expect, for example, a replacement on the third visit are often those most disappointed. There is no precedent set here.
What's encouraging to see is such offers being made without prompting. Yes, there's an element of 'if you don't ask you don't get', but generally speaking I do believe that Apple will take care of its customers adequately given the chance.
What's encouraging to see is such offers being made without prompting. Yes, there's an element of 'if you don't ask you don't get', but generally speaking I do believe that Apple will take care of its customers adequately given the chance.