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Apple Highlights Partnership With (RED) For World AIDS Day
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Maybe, but I doubt it. Apple is in their "pastel" phase, and they already have a pink model.
Probably went something like this:
PRODUCT(RED): Because of decreased contributions due to COVID-19 and other world affairs, we are asking corporations to contribute more to the foundation when producing products with the signature red color and branding.
Apple: OUTRAGEOUS!! Drop all Product(RED) offerings starting with the iPhone 15 including accessories.
PRODUCT(RED): We deeply regret any confusion our prior funding announcement may have caused and corporations will now contribute at pre-COVID rates.
Apple: Let's highlight our relationship with PRODUCT(RED)
I like the red colors.
I would urgently ask all large corporations to stay out of political causes though.
We understand it imbues the corporate drone life with that tiny amount of meaning, unfortunately, it's all BS and really only marketing, and in reality no one actually cares about any of these issues they're highlighting.
How about Apple fight for free speech? Now that would be something... unfortunately it is too controversial and not good for business.
I would urgently ask all large corporations to stay out of political causes though.
We understand it imbues the corporate drone life with that tiny amount of meaning, unfortunately, it's all BS and really only marketing, and in reality no one actually cares about any of these issues they're highlighting.
How about Apple fight for free speech? Now that would be something... unfortunately it is too controversial and not good for business.
It's a little sad that you don't know anyone who cares about fighting AIDS.
Since very effective drugs and treatments have developed AIDS hasn’t been as much of a global concern anymore. They are holding on because of the Bono/Jobs legacy. World hunger is a more pressing concern. This is more about a corporate company looking like they have a “soul”. As you can see from the comments nobody cares about anything except for the Red color.
Sure, people in the developing world can totally afford those drugs and treatments without support. Your first world perspective probably explains why you don't think anyone cares. Its also reasonable to focus on the red color because you inherently know that buying one supports the charity.
Heh. I happen to live in a “third world” country and practice medicine. You know nothing about my perspective.
I know your perspective because you have stated it.
We're really saying its too political to want to stop diseases now apparently...
Yeah, and he said don't get "political" about fighting AIDS, but do get "political" about free speech. Selective outrage and all that.