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Good thing they're going to add advertisement to the Maps app.
They really need the cash.
Not being greedy at all

eternal growth is the name of the game for public companies, and if Tim Cook won't do it, the board will replace him with someone who will - even if it leads to the eventual destruction of what made the company unique or great, which it probably will.

This is more of a structural issue of how financial markets work than something that arises from individual people.

The philosophy is extraction, extraction, extraction until everything is hallowed out, and then the investors move onto the next company (i.e. extraction mechanism).
 
Okay, that’s great for Tim Cook and Apple. What good does that do for me and the rest of the consumers? If anything, it makes Apple
Look even worse because they have incredible amounts of money but are too cheap to spend any of it on REAL groundbreaking, innovative products. It’s sad when a $300 android phone based company can put rear screens, etc on its phones and all we get is Tim Cook rehashing the same thing year after year while telling us it’s the best one yet, that we’re going to love it…then passes it off to Craig to tell us all about it. 🙄

People have been saying that Apple is doomed for 20 years. Perhaps it's time to open your wallet and reward a different consumer tech company by purchasing their superior products?
 
Amen. It's great that Apple is a success but as you say, it's masking some serious issues.

In 10 years, it's perfectly possible that Apple will be in the same state as Intel is now. Seriously.
Since we’re dealing in hypotheticals and taking the lesson of blackberry and applying it Apple, the reverse could happen and Apple could swallow up Microsoft and Nvidia.
 
People have been saying that Apple is doomed for 20 years. Perhaps it's time to open your wallet and reward a different consumer tech company by purchasing their superior products?

I never said anything about doomed. I did say a thing or so about being cheap, rehashing products, etc. although many brands are guilty of this, Apple in particular is the biggest culprit.
 
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Okay, that’s great for Tim Cook and Apple. What good does that do for me and the rest of the consumers?
It doesn’t do anything for you or me. The same as if Elons pay package doesn’t do anything for you or I.
If anything, it makes Apple
Look even worse because they have incredible amounts of money but are too cheap to spend any of it on REAL groundbreaking,
100% absolute unmitigated baloney imo. As a fellow MR poster you have your own opinion, but this is not my opinion.
innovative products. It’s sad when a $300 android phone based company can put rear screens, etc on its phones
If said android phones are so inventive they would be winning the sales war, wouldn’t they?
and all we get is Tim Cook rehashing the same thing year after year while telling us it’s the best one yet, that we’re going to love it…then passes it off to Craig to tell us all about it. 🙄
Yep, vote with your $$$.
 
I never said anything about doomed. I did say a thing or so about being cheap, rehashing products, etc. although many brands are guilty of this, Apple in particular is the biggest culprit.

You can still choose to instead purchase superior tech products from other companies. Why would you stick with a company who makes cheap/rehashed products?
 
Okay, that’s great for Tim Cook and Apple. What good does that do for me and the rest of the consumers? If anything, it makes Apple
Look even worse because they have incredible amounts of money but are too cheap to spend any of it on REAL groundbreaking, innovative products. It’s sad when a $300 android phone based company can put rear screens, etc on its phones and all we get is Tim Cook rehashing the same thing year after year while telling us it’s the best one yet, that we’re going to love it…then passes it off to Craig to tell us all about it. 🙄
The members of this forum aren't who Apple is focused on. The fanatical/irrational fringe make up an incredibly small percentage of Apple customers. They are targeting the masses who don't dissect/complain about every Apple release. It's the reality.

End of the day, just stop buying Apple products. If enough people follow, Apple might be forced to change.
 
Since some in this forum are not familiar with the concept, Apple having a $4 trillion market value/capitalization just means that the combined value of all shares of Apple stock is worth $4 trillion. It does not mean Apple is sitting on $4 trillion in cash, nor does it mean they're making $4 trillion in revenue or profit. It just means the stock market, at that point in time, thinks Apple in its entirety is worth that much.
 
It’s hard to believe that my roughly $300 investment in 2019 is worth almost $2,300 today.
In 1999 our family had $6000 to invest and we were guessing between apple and a local start up. We didnt choose apple. However I was also aware of Bitcoin when it was below a penny and considered buying it so I have a pretty good streak of missing out on investments.
 
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If Apple didn’t throw away almost a trillion bucks of shares over the last few years in buybacks, with little evidence that it’s helped share prices, despite those in favor insisting it does (without any real proof), Apple would be bumping the $5 trillion mark as well.
 
Tim Apple has failed AAPL shareholders and it's time to replace him with somebody with vision. Tim Apple is a beancounter.

Failed AAPL shareholders? Really? Cook became CEO in August 2011. Here's a graph of AAPL - the vertical blue line is when Cook became CEO.

Screenshot 2025-10-28 at 9.01.49 AM.png
 
People have been saying that Apple is doomed for 20 years. Perhaps it's time to open your wallet and reward a different consumer tech company by purchasing their superior products?
Double that number of years and you'll be closer to the mark. In the '80s and '90s it seemed that no business or tech journalist could type the name Apple without combining it with the word "beleaguered." Yep, it's always been smart to bet against Apple.
 
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Okay, that’s great for Tim Cook and Apple. What good does that do for me and the rest of the consumers? If anything, it makes Apple
Look even worse because they have incredible amounts of money but are too cheap to spend any of it on REAL groundbreaking, innovative products. It’s sad when a $300 android phone based company can put rear screens, etc on its phones and all we get is Tim Cook rehashing the same thing year after year while telling us it’s the best one yet, that we’re going to love it…then passes it off to Craig to tell us all about it. 🙄
I think you are forgetting the fantastic M chips, and of course, the AirPods! Does anybody use wires anymore?
 
Okay, that’s great for Tim Cook and Apple. What good does that do for me and the rest of the consumers? If anything, it makes Apple
Look even worse because they have incredible amounts of money but are too cheap to spend any of it on REAL groundbreaking, innovative products. It’s sad when a $300 android phone based company can put rear screens, etc on its phones and all we get is Tim Cook rehashing the same thing year after year while telling us it’s the best one yet, that we’re going to love it…then passes it off to Craig to tell us all about it. 🙄
Apple Silicon is what has kept alive, and they are killing it where it counts. They have server and Ai chips coming up, so if they can maintain their dominance with silicon where they do not need Qualcomm or Broadcom for more of their products they should do fine. So I do not worry About Appel becoming an Intel.

But I do worry about depending more and more on services. That sector is pretty volatile and the milking of the consumer is so easy that it usually leads to companies getting lazy and with companies believing they can just coast in this low effort sector.
 
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