If there are long lines to get in, or something technically goes wrong, we can tell them they are "holding" their press conference wrong. 
What is with the bumpers? Don't you just need to put a thin coat of transparent lacquer around the edge of the phone.
Now that would only cost a cent or two per phone.
While this is a big stupid design error (and one that they obviously knew existed before it came out), the fact remains that the average iPhone user doesn't use their phone for anything so probably doesn't even recognize the issue. And by average I don't consider anyone here average. AT&T said that 94% of iPhone users on their network are less than 200MB a month. If you can stay under 200MB it means you don't do a damn thing on your phone. Wi-Fi is not yet available in enough public areas to be on Wi-Fi 24/7 so if you DO find yourself on Wi-Fi that much it means you're at home or Starbucks and you're never using your phone when you're outside.
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or possibly replace the outside metal rim with a coating. I think this would a relatively low cost to Apple. They could recycle the metal rims without the coating.
I think Steve Jobs we'll be using one of these Friday on the press.
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I think Steve Jobs we'll be using one of these Friday on the press.
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May it be the public flogging that Apple deserves.
The iEdsel