Exactly...But people, are stupid and enjoy losing their poop over every rumor.
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Apple in Talks to Acquire Beats Electronics for $3.2 Billion [Updated]
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Exactly...But people, are stupid and enjoy losing their poop over every rumor.
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Jobs would hate your comment.
Chrapsler NEVER made good cars. Even when Iacocca was pandering to the US government in the 80s. Their cars were crap. Bottom of the quality scales.
Fast forward to today. Same story - Chrysler, Dodge, Jeep, and Ram bring up the rear in just about every dependability survey.
Consumer's Reports paints a similar picture, as does True Delta.
Chrapsler should have died in the 80's and definitely in 2008. They have made utter garbage for way too long.
Yep I own a beats pill and it is awesome. I use it for music and conference calls/FaceTime callsThe people who buy Beats don't think they are poor quality. They have the same feeling about Beats as you do for Apple.Beats sells a boatload of headphones.
Beats
If Apple buys Beats Audio and incorporate it in their products, I think they should not incorporate the "heavy base" equalizer setting by default. It would ruin music, and there will be a segment of society (audiophiles) who will purposely avoid Apple products. These people are actually very important because they are the group that probably buys the most music (on iTunes) and appreciate the audio quality on a deeper level than ordinary people. This translates to lower profit on iTunes.
Spending 3.2 billion on one piece of software (an equalizer) is kinda pointless if Apple already makes speakers and headphones for its notebooks and mobile devices. They can simply make up a new marketing term: iBass, and just crank up the bass equalizer settings, and they already have a legitimate Beats Audio competitor. Samsung will probably do just that without spending any money except marketing dollars.
If Beats Audio IS put in by default in iPhones in the future with no way to turn it off, then this may be a legitimate problem that may drive certain music lovers away from Apple devices. When I got the HTC One, I actually could care less about Beats Audio... I wanted the large front facing stereo speakers. Buyers of the new M8 HTC One probably could care less about the missing Beats Audio logo too (ask them). There are a lot of bad press about Beats Audio, for anyone who googles "is Beats Audio headphones good?". So I don't know if Apple is actually researching before buying.
However, if Apple is unable to build a streaming music service (software programmers) or unable to find a good designer for headsets (to compete with Ive?), then buying Beats Audio is just that... buying a designer (Beats Audio don't even manufacture, but outsource I think to Foxconn). Could Beats Audio be holding audio patents that Apple wants? Their logo is mostly marketing, so probably Apple wants to buy a marketing logo to sell more headphones to hip hop and rap music buyers?
If Apple buys Beats Audio and incorporate it in their products, I think they should not incorporate the "heavy base" equalizer setting by default. It would ruin music, and there will be a segment of society (audiophiles) who will purposely avoid Apple products. These people are actually very important because they are the group that probably buys the most music (on iTunes) and appreciate the audio quality on a deeper level than ordinary people. This translates to lower profit on iTunes.
Spending 3.2 billion on one piece of software (an equalizer) is kinda pointless if Apple already makes speakers and headphones for its notebooks and mobile devices. They can simply make up a new marketing term: iBass, and just crank up the bass equalizer settings, and they already have a legitimate Beats Audio competitor. Samsung will probably do just that without spending any money except marketing dollars.
If Beats Audio IS put in by default in iPhones in the future with no way to turn it off, then this may be a legitimate problem that may drive certain music lovers away from Apple devices. When I got the HTC One, I actually could care less about Beats Audio... I wanted the large front facing stereo speakers. Buyers of the new M8 HTC One probably could care less about the missing Beats Audio logo too (ask them). There are a lot of bad press about Beats Audio, for anyone who googles "is Beats Audio headphones good?". So I don't know if Apple is actually researching before buying.
However, if Apple is unable to build a streaming music service (software programmers) or unable to find a good designer for headsets (to compete with Ive?), then buying Beats Audio is just that... buying a designer (Beats Audio don't even manufacture, but outsource I think to Foxconn). Could Beats Audio be holding audio patents that Apple wants? Their logo is mostly marketing, so probably Apple wants to buy a marketing logo to sell more headphones to hip hop and rap music buyers?
I honestly dont think the headphones have much to do with it. It's about expanding into other ecosystems.
$3.2b is almost a drop in the ocean for Apple, and they sell several Beats products within it's own store so I'm not in disbelief from this news by any means.
It's amazing how you figured it all out and you know more than the guys at Apple.
That's different.
I showed the market cap of listed companies, i.e., the sum of shares issued by a company. It is basically the value of the company as appraised by the market itself.
It is common, however, that a company offers a large sum of money for other company, in order to buy it quickly. It's the price of opportunity. This premium tend to be lower if the company already values a lot. When Microsoft made a proposal to buy Yahoo!, it offered a premium of 62% over the market price of the shares. It's nowhere near the premium Facebook offered for Whatsapp.
Anyway, I don't think Apple is being very wise here. But who knows...
The Apple logo is the most beloved and worshiped on earth. Perhaps they won't can the Beats name, who knows?
I'm not saying it's worth it. It's been rumored that Apple wants to expand into Andtoid...This allows them to do so overnight.
I would say most of accessories are overpriced and many times when they keep around older hardware(Like when they were selling the iPad 2 for $399 or the current horribly outdated $1000 TB display as an example).
However, when comparing Apples to Apples type of hardware, you would be hard pressed to find something like a rMBP, nMP or an iMac in the PC world for any cheaper.
Believe me, I'm a minor league "audiophile snob" at best/worst, depending on your prospective. But there's a big difference between recognizing that a company like B & W has made it's name based on generally excellent, truly high-end audio products, while companies like Bose and Beats are companies that have made their named based on marketing generally mediocre products.
The biggest problem I have with Bose and Beats is that you can absolutely find not just equal, but significantly better options from other companies at much better price points. They are low quality products sold at far too high of a price point. They're simply a terrible value in my mind. And I could say a whole lot more about Bose and their manipulative marketing over the years, but if you're curious, use a search engine. There's plenty of dirt.
One could certainly argue that B & W products don't necessarily offer a great value oftentimes, and for many people, I would certainly agree. But by no means does that undermine the fact that any way you shake it, the B & W products tend to be excellent in quality. And ultimately, it's simply a different business model that generates the higher price. There's a much smaller market for high end audio gear, yet R & D costs tend to be higher to develop it, manufacturing costs are significantly higher as well, and material costs are higher. For these companies to stay in business and continue making products for a niche market, they have to make a healthy profit. Again, I would never argue that they're an excellent value for all people, but for those that demand the highest of quality audio reproduction, B & W might actually be among the lower-priced options, and thus a good value.
Not everyone needs high end audio gear, let alone would many people have the room to even keep some of B & Ws speakers over the years. But no one really needs most of Bose's products (I'll fully admit that they do excel in certain areas of the audio world, but as for the speakers and home systems, it all boils down to successfully marketing low-quality crap) nor do they need Beats headphones. Again, there are just too many options out there that are of a higher quality and sold at a much better price.
(The same problems with Bose and Beats are also problems with another popular audio product, Monster Cables. Again, mostly garbage sold at a huge markup for no real good reason. Their guitar/instrument cables have some value however given that they have a lifetime warranty oftentimes and seeing as guitar/instrument cables take a lot more abuse in a live setting, that can come in very, very handy to a lot of people. I still don't use them, but I understand why some do in performance settings.)
If you still think that anything I've said makes me an "audiophile snob," then fine, I'm an "audiophile snob." But to me, it all boils down to a product's quality and value, not how well they employ marketing gimmickry to sell crap products with huge margins.
I guarantee you Disney cannot be purchased for $120 billion. I'm not saying Beats is worth 3.2 billion, but they won't sell it for less.
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I don't agree with you. There's a reason Apple Radio was created. It's not a hobby.
You can get the same performance for less money in some cases with other brands. Apple has the highest profit margins in the industry. They sell expensive products that sell very well. Beats sells somewhat expensive products that sell well. This deal is all about dollars and cents for Apple, people are reading far too much into it, IMO.
And you nailed it. They're super popular and honestly I expected them to be an Apple product to begin with.
And if this actually goes down, I expect Beats Headphones will be on it's own island and have no more association with Apple than they do now. I don't think Apple cares at all about that part.
I think this boils down to taking another streaming competitor off the market before they launch their own, bringing in some of the talent that differentiates Beats streaming service to improve their own, but perhaps more than anything...
They're absorbing a streaming service run by Jimmy Iovine who last I heard had a little something to do with running Interscope, Geffen and A & M...no big deal...coming from the music industry side of it, you hear a lot of love and hate for Iovine and it all goes back a long ways for some people, but the guy has continued to find a way to stay somewhat relevant through a lot of years and a tremendous amount of change in the music industry. Like him or not, if you're trying to offer up a great music service to the public, he's not a bad guy to have in your corner.
I think this boils down to taking another streaming competitor off the market before they launch their own, bringing in some of the talent that differentiates Beats streaming service to improve their own, but perhaps more than anything...
They're absorbing a streaming service run by Jimmy Iovine who last I heard had a little something to do with running Interscope, Geffen and A & M...no big deal...coming from the music industry side of it, you hear a lot of love and hate for Iovine and it all goes back a long ways for some people, but the guy has continued to find a way to stay somewhat relevant through a lot of years and a tremendous amount of change in the music industry. Like him or not, if you're trying to offer up a great music service to the public, he's not a bad guy to have in your corner.
I usually hate these posts, but this is likely accurate. Steve was a music junkie , and I'm guessing his headphones of choice were something like Sennheiser, or Grado.
Yeah, we got billions to spend on Beats to bring in those tweens that still don't have an Apple product, but we ain't got no time nor no money to spend on licensing Rosetta for the diehard Apple users who think Snow Leopard was Apple's shining moment and it's been a downhill slide since then (Lion! Mountain Lion! Mavericks! Safari tabs! QuickTime's codecs! we can't afford to hire software testers, so we ask our user base to be beta testers -- for free!).
Okay, back to converting all my AVI-.mov QuickTime movies into .mp4 (thanks a lot for that surprise, Apple!).
Okay, back to converting all my AVI-.mov QuickTime movies into .mp4 (thanks a lot for that surprise, Apple!).
Yea with all the trash at Bose, their noise cancelling headphones are good and they are comfortable. I think most sites will rank the noise cancelling Bose headphones near the top.
If would be really awesome if Apple made use of the noise cancelling technology.