It would be cool if they added their backlog of games. I'd love to play MVP Baseball 2005 on my Apple TV.
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Apple is involved in negotiations to acquire EA...and they should buy them.
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In order for this to make sense Apple would need to put an M1Pro/Max level chip into a "GamePod" and sell it at 500$.
Would fit right in with the rumours about a combined AppleTV/Homepod going around and would for sure NOT run macOS.
Games would for sure also be released for macOS and i(Pad)OS where suitable but the focus would be on competing against Nintendo, Sony and MS consoles.
Would fit right in with the rumours about a combined AppleTV/Homepod going around and would for sure NOT run macOS.
Games would for sure also be released for macOS and i(Pad)OS where suitable but the focus would be on competing against Nintendo, Sony and MS consoles.
From a financial perspective, a deal at this level would be fine. Forward PE of 18 with revenue growth of 36% and earnings growth of 196%is not bad. The tech crash does make for a good opportunity to buy tech companies at a discount. EA stock is up about 18% off the recent lows so it sounds like this leaked a while ago.
All the sports games would have to remain multi platform, so buying for exclusivity is not gonna work. Also, EAs best work is behind them, and I don’t think they are a good fit for Apple.
Wow, that was a blast from the past!Yup 27 years since the last version of DPaint
Nobody mentioned this from the Apple Insider coverage...
Obviously none of the companies they're offering to are going to accept that...
Obviously none of the companies they're offering to are going to accept that...
Apple is not “involved.” EA has been shopping itself to everyone, Apple declined.
It makes zero business sense to acquire that company.
It makes zero business sense to acquire that company.
The only way this makes sense to me is if Apple is gearing up to be more a platform for gaming — them operating as a game producer seems a less effective use of their capabilities.
From that perspective, EA might be the cheapest entry point into that market (compared to steam, epic, etc.). My perception of the various platforms is that EA/Origin has been more on the struggle bus compared to the others, IMO.
From that perspective, EA might be the cheapest entry point into that market (compared to steam, epic, etc.). My perception of the various platforms is that EA/Origin has been more on the struggle bus compared to the others, IMO.
It's true, but whereas YouTube had a unique proposition that noone had yet understood, EA does not have anything unique.
What it has, is lots of sport games contrats (which bay wroth much on paper, but the renewal of these is not yet decided - such as FIFA deciding to move away from EA..) and lots of IP of games, which it has all but destroyed of making worse and worse iterations of. And the employee cuture and retention is, from the various news, toxic.
Not saying it cannot be saved, but I would hope there are other options.
CD Project Red (a much smaller proposition, I know) would be a better one to start of with to dip into teh games market, or buy the whole Ebracer Group for instance.
Or if the Microsoft-Activision deal falls through, Activision (and Blizzard)
Apple seems to generally buy crucial technology rather than production companies (e.g., game studios, creatives, studios). The notable exception was Beats, but that allowed them to ultimately offer greater product segmentation in a market in which they were already competitive and expand their audience.
Buying a game studio like EA comes with a wealth of headaches (gamer community, mismanagement within EA, further monopoly scrutiny, different company cultures) without a significant upside.
*If* they really wanted some major studio support (and I’m not sure they do…at least yet), I’d see them partnering with someone like Nintendo or Sony on developing a partnership for cross platform games (PS5 and Apple Silicon devices). That would require a much smaller financial investment, enable them to incrementally validate their market and strategy, avoid many of the pitfalls mentioned above and require minimal operational overhead. Plus, those two companies have a closer brand affinity with Apple than EA.
I suspect once Apple Arcade hits critical mass, we’ll see Apple introduce Apple Arcade+, a higher priced subscription tier for higher profile games.
Buying a game studio like EA comes with a wealth of headaches (gamer community, mismanagement within EA, further monopoly scrutiny, different company cultures) without a significant upside.
*If* they really wanted some major studio support (and I’m not sure they do…at least yet), I’d see them partnering with someone like Nintendo or Sony on developing a partnership for cross platform games (PS5 and Apple Silicon devices). That would require a much smaller financial investment, enable them to incrementally validate their market and strategy, avoid many of the pitfalls mentioned above and require minimal operational overhead. Plus, those two companies have a closer brand affinity with Apple than EA.
I suspect once Apple Arcade hits critical mass, we’ll see Apple introduce Apple Arcade+, a higher priced subscription tier for higher profile games.
Has made 284 Witcher Games and Cyberpunk2077 which would be a little thin if Apple wants to move into AAA games.
!IF! that is the plan they need a heavyweight that brings in plenty known IPs that can be utilised quickly.
I still hold a grudge against EA for buying then killing Flight Control. I have no idea what that was about.
I know Apple's general MO is to constantly be at war with other companies either legally, competitively, or both however I just don't see any benefit in continuing to war with Epic regardless of whether Apple acquires EA or not.
There's a lot of money in gaming, a lot of developers, but not a lot of major tools manufacturers. Apple will likely not get the outcome they would prefer in their appeal of the Epic case, but ultimately they should mend fences with Epic if only to avoid putting developers with the most real world game development experience that already have a low opinion of Apple products generally at odds with Apple at a time when Apple has interest in gaming and realistic hardware options available for the kind of gaming that's been popular elsewhere for decades.
Eh Apple could push Unity over Unreal Engine. Not sure if making nice with Epic really matters as much as we want it to in the end.
Two quick things:
1. From everything I’ve read, EA decided on the split from FIFA, not the other way around, as FIFA were putting too many limitations on what they could/couldn’t do with the game.
2. Apple shouldn’t buy EA because of (in part) their toxic culture, but SHOULD buy CDPR?!?!?!
All the major sporting leagues would love to climb into bed with Apple for a variety of reasons, one of which is that there is no company in the world with deeper pockets. If nothing else, these sports leagues are primarily driven by money more than anything else -- even more the fan engagement.
It would be interesting to see if the sports leagues could get recurring revenue from games directly instead of the licensing fees they currently use.
100%. I don't understand this constant reminder that gaming on macs is an absolute need when no one thinks of a mac when they want to play high end games. I agree it can be nice to have alternatives and have a single machine do all things, but if you want a computer to game with, building or buying a PC is your best option.
I personally don't buy a mac to play games on, I have work to do. I bought a PC earlier this year for games and found I didn't value games as much as I thought I did. I think we have too much focus on media consumption culturally, and I can't justify thousands on high-end TVs or GPUs to accomplish such. It's a similar vein of thought to the dip in Netflix subs, not to go too off-topic, but are we really seeing an increased quality of life by having these things?