Apple Might Be Having Its Windows Vista Moment, Says Analyst

[turbineseaplane]

The iPhone minis were Apple's attempt to juice sales by providing a unique SKU catered to those us who like small phones (RIP my 12 mini). It was succeeded by the Plus model and if rumor has it, the Air. Single iPhone models have completely different goals than Vision Pro, which is a new platform that it bound to evolve in the next several years.

Quoted to revisit in a couple years

I won’t be surprised at all if they abandon ship on that project with some refocusing that’s needed.

 

[StellarVixen]

Vista was an innovation that came out in a wrong time, but still an innovation. It fixed a lot of wrongs with Windows.

 

[robertosh]

What worries me more, are the plans to revamp visually iOS and macOS, it's really a bad timing. Changing of design is is always controversial, even if it's for good. And is not the best moment for Apple. I would step back on that for now, and do maybe a 2-year cycle to make OSs robust, remove unused features and have a good base again to continue evolving the systems.

 

[Cunir]

They should have just bought out a fitness ring which would have sold loads more than Vision Pro, could be upgraded every year or two like Apple Watch, and given people another reason to subscribe to Fitness+ and Apple One

 

[Heindijs]

The endless UAC like prompts of recent macOS versions definitely also feels like Vista...

Remember when Apple made fun of that?

 

[garranhado]

Somebody wants to have their turn again to play with Apple 🤣

View attachment 2494128

Hardware is ok, software no. Yes Apple need this guy, software never be ok after the Scott left.

 

[Powerbooky]

I think to call this Apple's Vista moment is an exaggeration, and doesn't actually capture Microsoft's ongoing pattern of shipping bad versions of Windows: Windows ME (bad), Windows XP (good), Windows Vista (bad), Windows 7 (good), Windows 8 (bad), Windows 10 (good), Windows 11 (bad-ish)... You get the idea. The Vision Pro, while expensive and shipping in low volume, is a polished experience. The misstep with Siri 2 is showing a mockup rather than a demo, and I think that's a byproduct of moving to pre-recorded product announcements. It's easy to CGI things in a pre-recorded video rather than demo the hard work put into a product - having the live demo is a forcing function to show off near-complete products (sans AirPower, but we knew that was a concept up-front).

I would not call it a "Vista moment". I would say "You have pulled a typical Microsoft": getting caught in some fuss that is hot in the tech world, then rush adverts to the public claiming that you're bringing a better product without having a working product at all or even have a clue how to make it. Microsoft has done that with way more things than just "Vista". Windows 10 and 11 are still crap.

Apple shouldn't have made that mockup/demo last year. They should have been silent and wait until the product was really ready and mature enough for release to the public. And only then show it off in a classic "One more thing..." moment.