I rather have an itch to reply that Apple wants you to buy / rent movies on their iTunes Store.
They're not going to retain the internal opticals just because of rebellious types like you, who want circumvent their great iTunes Store by buying plain old DVDs!
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Then they need to extract their heads from their buttholes. The UK iTunes store is constructed of pure fail if you want any media besides music. The dirty little secret of those wide sweeping claims SJ makes every time he announces some improvement to the range of stuff on the iTunes store is that if you're outside of the US (and possibly Canada) you're either going to get screwed on price or screwed on availability of stuff. Or if you're lucky, both. Either way you end up screwed.
I realise you're probably only having a lighthearted joke here, but you've touched a nerve... Apple can cram the itunes store where the sun don't shine then follow it up with some walnuts as far as I'm concerned.