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Apple has announced its annual four-day shopping event, offering customers up to a $150 Apple Store gift card with the purchase of select products between Black Friday and Cyber Monday in the United States.

2020-apple-shopping-event.jpeg

The gift card values in the United States are as follows:
  • $150 for 16-inch MacBook Pro
  • $150 for 21.5-inch iMac
  • $50 for 13-inch MacBook Pro
  • $50 for MacBook Air
  • $50 for iPhone SE, iPhone 11, or iPhone XR
  • $100 for iPad Pro
  • $50 for iPad mini
  • $100 for HomePod
  • $50 for Apple TV 4K
  • $50 for Apple TV HD
  • $50 for Beats headphones or earphones
  • $25 for Apple Watch Series 3
  • $25 for AirPods Pro or AirPods (with or without Wireless Charging Case)
Like last year, Apple is excluding some of its latest products, including the iPhone 12 series, Apple Watch Series 4 and newer models, and the new iPad Air, as well as refurbished products, products purchased with an educational discount, and iPhones purchased via the iPhone Upgrade Program. Note that to buy AppleCare+ with one of the gift cards, the purchase has to be done in store. It can't be done online or over the phone.

Apple's four-day shopping event runs November 27 through November 30 on Apple.com, by phone at 1-800-MY-APPLE, and at Apple Stores. Apple's new gift cards can be used for products, accessories, apps, games, music, movies, TV shows, ‌iCloud‌, and more.

The offer will also be available in the United Kingdom, Canada, Australia, New Zealand, and likely several other countries, with gift card amounts varying.

As usual, there are better Black Friday deals on Apple products than what Apple offers itself, so be sure to check out our Black Friday roundup this week for all of the best discounts leading up to the big day. We'll also be highlighting various one-off deals throughout the week.

Article Link: Apple Offering Up to $150 Gift Card With Select Products on Black Friday Through Cyber Monday
 
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I asked Apple Support about it the moment I read about this offer in the Apple Store app and they assured me this would work... for those of you who already have some Apple gift cards saved from birthdays or holidays or whatever, you are allowed to use the gift cards you already have as the payment method and still receive the promo gift card in return as long as you don’t add any other gift cards to your cart after adding the promo gift card.

if it is something on the cheaper end of the scale you’re interested in buying, I personally recommend you stock up on $100 Apple eGift Cards from Target online as they are doing a similar promotion except they give $20 Target gift cards as part of their promo.

I’m gonna get the iPhone SE 128GB variant for $449 and just under $500 after tax so I plan on stocking up with 5 $100 Apple eGift Cards for a total of $500 from target online to receive 5 $20 target cards totaling $100 value in Target gift cards. Then I will use the $500 in Apple gift cards as my payment method in the Apple Store app and still receive $50 promo gift card in return...
This method will probably not work all the way with higher value items like the MacBook Pro or iMac or iPad Pro since Apple limits using up to 8 gift cards to pay
 
The gift card values in the United Kingdom are as follows:

£120 for 16-inch MacBook Pro
£120 for 21.5-inch iMac
£40 for 13-inch MacBook Pro (Apple Store locations only, subject to availability)
£40 for MacBook Air (Apple Store locations only, subject to availability)
£40 for iPhone SE, iPhone 11, or iPhone XR
£80 for iPad Pro
£40 for iPad mini
£80 for HomePod
£40 for Apple TV 4K
£40 for ‌Apple TV‌ HD
£40 for Beats headphones or earphones
£20 for Apple Watch Series 3
£20 for AirPods Pro or AirPods (with or without Wireless Charging Case)
 
Kinda interesting that these deals are on the 16 inch and 21 inch imac given that these are rumoured to be next in line for Apple Silicon (with 21 inch iMac going to 24 inch) and no deals on the 27. Maybe the 27 gets updated the same time as the Mac Pro, i.e. last in line with the more powerful chips. Or maybe I'm just a classic MacRumors reader reading way too far into it
 
What's the reason Apple never goes with calling it 'Black Friday', like everyone else, and instead goes for their '4 day shopping event'?
 
What's the reason Apple never goes with calling it 'Black Friday', like everyone else, and instead goes for their '4 day shopping event'?
It's thought that Black Friday is when many companies become profitable for the year (no longer "in the red" but are now "in the black").

Apple is profitable throughout the year so it's not really an appropriate term. Also, many companies are moving away from Black Friday to an expanded 1 - 2 weeks of "deals" (some are great, some are worse than their standard sales).
 
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Literally bought a iPad Pro 11 from John Lewis yesterday, had £30 off and their insurance is about half the price for two years without the excess on damage. So overall better off I think
 
Does anyone know if you can combine this with education pricing?

edit: nevermind, answered my own question by reading the terms and conditions.
 
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