Your whole argument is based on the assumption that if someone listens to a piece of music, they will want to listen to it again. And again. And again. That is an absolutely incorrect assumption. I do have a music library of songs that I listen to every now and then and which I want to "own" until the day I die. But there's a lot of music which I would like to listen to, but that I will not buy, because I know that I will not listen more than once or twice.
Example: Yesterday, I checked out the "
Billboard Year-End Hot 100 singles of 1986". I would really like to listen to these songs over the course of two or three evenings. I own four of the songs on this list. So to listen to the whole list, I'd have to spend over a hundred Euros (I think most of these songs are €1.29). I don't know when I will feel the urge to listen to Regina's "Baby Love" or Baltimora's "Tarzan Boy" again. Chances are: Never. Or perhaps one more time in another 30 years from now. If I wanted to own any of the songs on that list, I'd own them already. So please explain to me how a €9.99 streaming service is a bad value compared to spending >$100 on owning the music. And we're talking just about three evenings. If I listen to five or six similar playlists a month, then it's
still a cost of €9.99 for streaming vs. >$500 for owning the music.
Other example: After I watched the "Green Lantern" movie, I thought that James Newton Howard's soundtrack is quite nice. Cost on iTunes: €10.99. Cost as CD on Amazon: €14. Cost with Apple Music: Included in the €9.99 monthly fee. How often would I listen to it? Well... perhaps five times, max. In fact, I'd listen to most cues just once and then the two or three best ones up to five times. So why would I want to buy it? I own a lot of soundtrack albums that I listened to those five times. What an effing waste of money.
Next example: I want to play Prokofiev's "Peter and the Wolf" to my daughter. I loved it as a child, so I want to see what she thinks. I can buy it for €9.99 on iTunes and if my daughter doesn't like it, it will be listened to exactly once. Or I can play it through Apple Music for €9.99.
Streaming is a bad value only for music that you love and that you want to have for the rest of your life. If you don't listen to any other music beyond that, then streaming is not for you. But if you also like to listen to "incidental" pieces of music, if there is stuff that you like but that you don't love, then streaming is perfect. And most people are like that: They have a core library of the stuff they really enjoy and on top of that a wide variety of "ok" songs, and it would cost huge amounts of money to buy them all. In fact, I am quite attached to my core library. I don't listen to radio. Ever. And still streaming is a good value to me. And most people have a far more varied and less "concentrated" taste for music than me.
Hey, I want to listen to K-Pop this evening. I'm in the mood for it. I don't own any K-Pop. So now I can buy a bunch of songs from iTunes that I will most likely never listen to again. Or I can stream the current Korean top 20.
There is this strange paranoia about the music being "lost" if the service over closes. "Oh no, Apple Music is gone, so all my music is gone as well!" It never was
my music. I never wanted it to be. And it's not lost. If I really wanted to, I could still buy it. If a radio channel gets closed down, I also don't cry about "my" music that I lost, and Apple Music is nothing else than a radio channel with the added benefit that I can put together my own playlist as opposed to some DJ doing it for me.