Apple Pulls 'Convince Your Parents to Get You a Mac' Ad From YouTube

[MacRumors]

Apple has marked as private its day-old The Parent Presentation video on YouTube, meaning that it is no longer available to watch.

Apple has also moved The Parent Presentation to the bottom of its College Students page, effectively burying it. When we reported on the marketing campaign yesterday, the presentation was prominently featured at the top of the page.

It is unclear why Apple is suddenly hiding the ad, or if it will return. Apple did not immediately respond to our request for comment.

On social media, some people said that the ad was cringe or gross, so perhaps Apple pulled the video due to overly negative reception. To be clear, this is merely speculation, and there were others who found humor in the video.

Teenagers can be a tough crowd to impress.

It would not be the first time that Apple pulled ads from YouTube that did not go over well, or became the subject of a class action lawsuit.

The Parent Presentation is a customizable slideshow that explains why a Mac is a useful tool in college. The presentation is available to download for free in PowerPoint, Keynote, and Google Slides formats. Students can customize the presentation slides, and then show it to their parents to convince them to buy them a Mac.

In an accompanying YouTube video shared by Apple, comedian Martin Herlihy showed a group of high school students how to effectively use The Parent Presentation.

It is that video that is now hidden.

Article Link: Apple Pulls 'Convince Your Parents to Get You a Mac' Ad From YouTube

 

[TxMacAddict]

There is no more room for comedy or comedians unfortunately.

 

[turbineseaplane]

I see the marketing missteps are continuing to occur.

This feels like an area of the company that needs to be examined and reformed.

I still can’t believe that horrendous “Forgot my husband’s birthday. Let me have my iphone make a photo slideshow birthday gift.” AD ever made it out to public eyes.

 

[winxmac]

Apple lately has been creating video ads only to delete/hide them from the public eyes. Reminds me of Samsung's ingenious ads from a few years ago.

 

[EugW]

Yes, it's pretty bad. Yikes! I just downloaded it for posterity.

 

[winxmac]

Yes, it's pretty bad. Yikes! I just downloaded it for posterity.

It's going to be a nice addition to internet archive.

 

[uller6]

Yeah, this marketing campaign is really cringe.

 

[DrJR]

There is no more room for comedy or comedians unfortunately.

the latest generation has no sense of humor....ever notice this? Everything is offensive.

 

[phonetrailers]

I have archived the video, if anyone's interested
Link:

 

[ProbablyDylan]

On social media, some people said that the ad was cringe or gross, so perhaps Apple pulled the video due to overly negative reception. To be clear, this is merely speculation, and there were others who found humor in the video.

Was it not supposed to be cringe?

 

[Digital Dude]

These days, every misstep at Apple seems to stem from poor leadership. After 42 years as a loyal customer, I no longer feel the same about the company. While they still build the best mousetraps compared to the competition, my opinion of the company now plays a role in my purchasing decisions.

 

[klasma]

Maybe it’s to get teenagers to subversively torrent the “forbidden” video.

 

[winxmac]

I have archived the video, if anyone's interested
Link:

You have some Samsung ads but not the ingenious ones.

 

[bluecoast]

I see the marketing missteps are continuing to occur.

This feels like an area of the company that needs to be examined and reformed.

I still can’t believe that horrendous “Forgot my husband’s birthday. Let me have my iphone make a photo slideshow birthday gift.” AD ever made it out to public eyes.

Yeah. Seems like senior apple execs are so rich that they’ve lost the common touch and sense of what’s a good campaign to run.

 

[BGrifter]

Apple has gone from cool Uncle magic to your cringe Boomer Dad.

 

[phonetrailers]

You have some Samsung ads but not the ingenious ones.

I wanna find them in good resolution first, they are definitely on my mind for the next uploads

 

[Rradcircless]

There is no more room for comedy or comedians unfortunately.

Cry me a river, they were sending the right message to the wrong people. Simple.

 

[xander49x]

I think the add was and is a genius idea. That is a good Apple.

 

[redheeler]

Who didn't see that coming...only Apple's marketing team, apparently.

 

[Rradcircless]

the latest generation has no sense of humor....ever notice this? Everything is offensive.

Don’t make generalisations, it bores me to death. That’s what my gen z self is SENSITIVE to. I have reveeerrreedddd Joan Rivers, Bianca Del Rio since a teenager and lately I’m getting into Kathy Griffin too.

 

[Rradcircless]

Would this ad, and the hydraulic press iPad ad, be the work of that marketing executive who was helicoptering Craig Fedherigi during their WWDC25 interviews?

 

[julesme]

Here's why the ad doesn't work: It features a shady salesman. The implication is that you have to be shady to convince someone to buy a Mac (which makes no sense given that Apple arguably makes the best laptops, with the highest quality hardware and OS). The tone of the ad is off base relative to the real-world value proposition of a Mac.

The "presentation" is reminiscent of other shady sales pitches, like selling timeshares or any disreputable door-to-door business of the past (expensive vacuums, magazine subscriptions, etc).

I understand it's trying to be funny (and I also found the comedian to be funny), but the tone and connotation of the ad don't align with Apple's brand. Don Draper would not have greenlit this.

 

[ajbgh1766]

I thought it was really funny, watched it to the end and was entertained. Probably makes it more fun that it was banned by Apple.

 

[baryon]

I found that it gives the impression that they're helping people manipulate their parents to buy a Mac, using a presentation put together by Apple. It doesn't make me feel like Macs are actually good, but rather that Apple wants to trick your parents into buying you one, while admitting they're more expensive than the competition, and coming up with "yes but" excuses that they're actually worth the money. All while trying to make it sound like they're tongue-in-cheek making fun of this silly premise, as if they were admitting that they also thought this whole thing was too weird and had to add "haha just kidding" but then not actually kidding.

 

[awshucks]

I actually thought it was a rather creative video.