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Apple Pulls 'Genius' TV Ads from YouTube and Apple.com
- Thread starter MacRumors
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The stock is up on news of these ads getting pulled. 
/kidding
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If they can block "**************************" then they can block this. I wish they would.
/kidding
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If they can block "**************************" then they can block this. I wish they would.
I didn't care for these ads. If the point was to make a connection between Apple Geniuses and the consumer, I'm not seeing it. If it was to show how easy it is to use Apple programs, then it shouldn't focus on having a Genius show you how easy it is. But I'm sure that is what the conflict is about these ads. It's trying to do both things, but not really succeeding at either.
I think, that in light of how successful the I'm a Mac ads were, they could or should be focusing some marketing effort on showing consumers (and businesses people in turn) just how easy it is to use Apple branded programs to not only do the same things that other "mainstream" programs such as MS Office do, but how they can open, edit and send fully functional MS files back to co-workers still using the bloated MS programs (Mac or PC). I've been doing this for years - had one case where a co-workers PowerPoint presentation that he created wouldn't run on PowerPoint on his computer. He sent it to me on my MBP and ran it immediately using Keynote. No changes, errors or otherwise and this was done in front of a customer on the fly.
Same goes for use of things like Outlook vs using Calendar and Contacts. This is especially true for those with iPhones, iPads and a Mac - where everything can be connected with iCloud. It's great to keep impressing the average consumer, but a huge untapped market is enterprise. Apple can back-door entrenched old-school IT departments by doing what they did with the iPhone. Get enough consumers to tell their companies that they would rather work on a Mac, even if it means buying their own computer, and IT departments will be forced to start allowing Macs into their systems.
I think, that in light of how successful the I'm a Mac ads were, they could or should be focusing some marketing effort on showing consumers (and businesses people in turn) just how easy it is to use Apple branded programs to not only do the same things that other "mainstream" programs such as MS Office do, but how they can open, edit and send fully functional MS files back to co-workers still using the bloated MS programs (Mac or PC). I've been doing this for years - had one case where a co-workers PowerPoint presentation that he created wouldn't run on PowerPoint on his computer. He sent it to me on my MBP and ran it immediately using Keynote. No changes, errors or otherwise and this was done in front of a customer on the fly.
Same goes for use of things like Outlook vs using Calendar and Contacts. This is especially true for those with iPhones, iPads and a Mac - where everything can be connected with iCloud. It's great to keep impressing the average consumer, but a huge untapped market is enterprise. Apple can back-door entrenched old-school IT departments by doing what they did with the iPhone. Get enough consumers to tell their companies that they would rather work on a Mac, even if it means buying their own computer, and IT departments will be forced to start allowing Macs into their systems.
Mad Mac Maniac
macrumors 601
So many things wrong with these ads, expressed in such a short time.
I can sympathize with Apples wish to erase them from history and forget they ever existed.
If your product is strong enough to speak for itself, let it.
I can sympathize with Apples wish to erase them from history and forget they ever existed.
If your product is strong enough to speak for itself, let it.
Make a Safari (or whatever browser you use) plugin that censors it. I already have Comic Sans Be Gone for Safari.
I liked the "Basically" one the best. At least it was focused on the Mac experience and not on tech support for simple tasks.
I had not seen all of the ads. Not even a copy floating around to see it. That is some Delete button that Apple uses.
Crap, I wanted to see the awful ads before they went down. Are they still available to watch anywhere?
For the first time ever... something has actually been deleted from the internet.
Yea right, he probably approved every single thing Apple will do for the next 50 years. Power hungry control freaks don't just quit because they're dying
Maybe he made a gigantic tree diagram to tell future CEOs exactly what to do if something happens?