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Apple Registers 'Apple.car' and Other Auto-Related Domains
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Apple maps can have 50 years, they will never catch up because they continue to fall behind. Google is so far ahead and pulling further ahead in maps it's not even a comparison. In my city there are thousands of inaccuracies. My colleague was late to a corporate meeting last week because of it, he downloaded Google maps pretty quick after that reaming lol.
What is amusing is the greed assumption.
That they'd never do something if it isn't wildly profitable.
Let's take Apple Music for example.
It was suggested by a short sighted Wall Street journalist that it was a money pit & wouldn't make "enough profit"; that met derision b/c it's obvious to most that it bolsters Apple's reputation of being "about" music & builds up credibility, reputation, stickiness of platform, interoperability in ecosystem, etc. It's a win... money pit or not.
Now let's take Tim's VERY harsh response when the ****** at the investment meeting said basically "why are you guys wasting money on junk like solar power? there's no good return on investment". Tim flipped out & responded: "When we work on making our devices accessible by the blind, I don't consider the bloody ROI".
He was clear that as a long term company, they invest in what is "right", and what makes the world a better place, alongside of creating products that make crazy amounts of money.
Another fantastic company (Tesla) recently called out (during the PowerWall presentation) to other companies, stating that they can't change the world on their own & asking for other companies to mirror their goals and help solve this world's reliance on dirty energy. Sounds like Apple was the 1st to respond!
Whether this is a "slim margin" area or not: as a lifestyle company- if Apple can be in your home(through HomeKit devices & ATV) & car (through CarPlay & perhaps one day providing transportation either as a service of fleet vehicles, or providing them for consumer ownership), on your person (with AppleWatch & any other upcoming wearable devices), and in your companion devices (iPhone, iPad, & MacBook)... that sounds like a WONDERFUL place to be for the company that wants to provide every single piece of your technology based lifestyle in the future... & frankly I think they'd be really stupid to abandon one of the branches mentioned because it's not as "profitable" as the others.
So what!?????!
If it fits in with their goals of proving end to end solutions for their customers & making them happy- they should do it!
I'm amazed that so many seem to worry about selling the cars. If the timeline is right (2019-2020), that means we will most likely have self driving (level 4) cars by then. I don't think they'll sell a single car. They have way to much cash. I'm assuming they'll put it to work by offering a transportation service integrated into their OS's. They know (from your calendar) when you have to be where, they know traffic conditions, driving time, ... They can deliver a near automated uber experience. All you have to do when entering a meeting in your calendar is putting in a time, place and whether or not you want an AppleCar to come pick you up and drop you off on time. During the meeting the car can fill other requests because it knows fairly precisely when you will be ready or when you have to leave for your next appointment. If it's electric the car will charge itself during your meeting.
I think it's gonna be huge!
I think it's gonna be huge!
Because they are a company with share holders. It's all about the money, and if and when customers will give them more of it.
This isn't a simple music service.
This is a car, meaning they will have to build factories to assemble and test these things, costing Billions of dollars in R&D and manufacturing that they don't already have in place - as they do with their electronic devices.
I can't see it. Way to much up front investment for a product that will not give them the profit and turn around to make it worth while.
Something else is afoot.
If Apple follows Tesla's lead, that'll just be a software update.
Tesla sticks the hardware for future features into the cars about a year before unveiling, then they unveil it and upload the software for the hardware to all of the cars overnight.
That's how they launched autopilot. Every car that they'd made in the past year had already had all the sensors installed, just none of them were actually used. They sent out a software update and overnight tens of thousands of cars went from only having adaptive cruise control to having autopilot.
Older cars from earlier years had to be taken in and retrofitted with the sensors... I think Tesla charged around $4000 for it if you had a 2012 or 2013 model and wanted the sensors + autopilot like all the 2014 and newer models had.
Hmmm....
I don't know about all that.
Let's think in terms of "disrupters". 1st to market with a self-driving electric car for the masses is DEFINITELY a game changer. That's incontrovertible.
Do you really think "we made a tv.... it's exactly like any other tv, but we built a $99 box that is updated every year into it, to REALLY screw you over, since you obviously can't replace your TV every year" would make even the slightest change in the way people buy TVs? The smart money realized that was not coming.
My wife needs a self-driving car right now. Bring it on!
Just remind me to never update its software past one major version number !
She wouldn't like having a vehicle that got slower and less reliable as updates came out for better equipped models.
*cough* like my poor older iPads *cough*
Just remind me to never update its software past one major version number !
She wouldn't like having a vehicle that got slower and less reliable as updates came out for better equipped models.
*cough* like my poor older iPads *cough*
You are correct except for the upgrade part. Tesla charged around $4000 for parking sensors. You cannot pay for a retrofit of the autopilot sensors. (Camera + radar + more advanced 'parking' sensors). Tesla has stated that it would be prohibitively expensive and make more sense (economically) to sell your current car and buy a new one.
Not an indicator of much. They buy their domain in every TLD. It prevents others from using it and then they own it should they ever need it.
Apple.beer is taken. Doesn't mean they'll ever make their own beer.
Apple.beer is taken. Doesn't mean they'll ever make their own beer.
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Apple has aggressively recruited engineers and other talent from Tesla, Ford, GM, Samsung, A123 Systems, Nvidia and elsewhere to work on the rumored "Apple Car" project, which has allegedly been called "Project Titan" internally. Electric motorcycle startup Mission Motors even ceased operations after losing employees to Apple.
Article Link: Apple Registers 'Apple.car' and Other Auto-Related Domains
That's exactly why these companies will never leave California, in most of the US the corporations have bribed lawmakers into 'Non-Compete' laws that completely screw the employee and block growth.
I don't think you remember what it was like when Apple was developing a phone. They'd never done anything like it before.
They should always be working on new and different products. The future of cars is going to be less "wheels with a computer on board," and more "computer with wheels".
They need to get rid of the wheels, they are preventing the car from being thinner. The wheel is thousands of years old, time to move on to new technology.Leaked photo of new Apple car:
![SlyCda4.jpg]()
Anyone who knows anything about the motorcycle industry knows this is totally bogus. Mission was headed for extinction well before any "poaching" took place.
[doublepost=1452286228][/doublepost]if going by apple's other products, this thing will cost at least $150,000 and you will pay apple to be able to drive on only apple approved roads. and the battery will last about 500 yards.![]()
Apple has registered a trio of auto-related top-level domain names, including apple.car, apple.cars and apple.auto. Whois records updated on January 8 show that Apple registered the domains through sponsoring registrar MarkMonitor Inc. in December 2015, although the addresses are not yet active.
![Apple-car-domain.jpg]()
The domains could be related to CarPlay, but there will naturally be speculation about their possible relation to Apple's much-rumored electric vehicle plans. Multiple reports over the past year said Apple has a secretive team of hundreds working on an electric vehicle with a prospective 2019 or 2020 shipping date.
There is increasing evidence that Apple is at least exploring the auto industry, including the iPhone maker's discussions with a secure Bay Area testing facility for connected and autonomous vehicles and the company's August meeting with the California DMV to review self-driving vehicle regulations.
![Apple-GM-Tesla.jpg]()
Apple has aggressively recruited engineers and other talent from Tesla, Ford, GM, Samsung, A123 Systems, Nvidia and elsewhere to work on the rumored "Apple Car" project, which has allegedly been called "Project Titan" internally. Electric motorcycle startup Mission Motors even ceased operations after losing employees to Apple.
Apple likely remains in the earlier stages of research and development of its rumored electric vehicle, and it remains possible the company's plans change over the next three to four years. Nevertheless, the trio of new domains provide yet another clue that Apple may one day compete with the likes of Tesla and Google.
Article Link: Apple Registers 'Apple.car' and Other Auto-Related Domains
Better, because the cars are basically a swarm, the system needs only to provide you with 'a' car to pick you up after the meeting, so the car that delivered you will definitely go about its business after dropping you off. Further, your scheduled meeting end time will not be considered reliable, so there will be accommodation for you to easily signify (on your Apple Watch, no doubt) that your meeting is wrapping up and you need a car ASAP/15 Minutes/30 Minutes. There might even be flexibility in the pickup location, say if a building has multiple viable exits (a viable exit might be defined as any exit where a car can be brought around) so you could exit a meeting, go grab a bite in the cafeteria, and when the car arrives it could query where you are and arrive at the nearest exit to your actual location in the building, alerting you to this fact, for which your Watch would then provide walking directions. And PRINT!
[doublepost=1452290261][/doublepost]
We love wheels. At Apple, we've always had a deep respect for the wheel; it's perfect symmetry and simple form, optimized for its intended function. That's why the Apple Car™ is shaped like one big wheel. Driver and passengers ride at the center of balance, in comfort and safety. - Jony Ive
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No, I remember. I just think this is a much, much broader leap. I guess soon after there will be the "Apple house."
However it's probably easier for a motor manufacturer to embed that type of technology into a car than it is a tech company to develop a car and set up the appropriate manufacturing & logistical footprint
The entire industry is in agreement on where the future of cars is going, but the most likely course of action is a partnership between a tech giant and a manufacturer(s). Going it alone is very risky, especially when Apple's success stems from stylish appearance and a functional OS whose success is maintained by App developers.
How are they going to sell the Apple Car without a dealer network? And how are they going to provide after sales support and servicing? This is either going to be a very slow roll out or they'll need to sell and support the cars through a third party such an existing car company like BMW. Then you have to ask what's in it for them. Even established car companies like Tesla are struggling to make it work.
If they do make it work where are they going to assemble the cars? In China? That would really upset the many thousands of auto workers hanging on to their well paid jobs in car manufacturing plants in the US and Europe, which in turn would catch the eyes of concerned governments around the world.
If they do make it work where are they going to assemble the cars? In China? That would really upset the many thousands of auto workers hanging on to their well paid jobs in car manufacturing plants in the US and Europe, which in turn would catch the eyes of concerned governments around the world.
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Is there anything more ridiculous/pointless than all these new TLD's that no one is ever going to use and forces wealthy companies to purchase them to stop blackmail.
thanks for news!
- John Michels
- https://www.youtube.com/channel/UCkZ4PaYaUX7z7nKqotCSTcQ
- https://www.youtube.com/playlist?list=PL_HHSiSuCdK45aQXhchsauJbd0ngIbPjl
- John Michels
- https://www.youtube.com/channel/UCkZ4PaYaUX7z7nKqotCSTcQ
- https://www.youtube.com/playlist?list=PL_HHSiSuCdK45aQXhchsauJbd0ngIbPjl