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Apple Releases New 'Barbers' iPhone 7 Plus Ad Promoting Portrait Mode
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As someone who works in the video production and commercial business, I have to say this is one of the best ads I have seen in sometime. Snappy, fun, creative and good product promotion without slamming you over-the-head. Way to go Apple (or ad company Apple hired
Every android phone I see, I ask my self "worth my time?" And I keep answering myself "NOPE"!
Nobody is pointing a gun to your head, or asking you to buy an iPhone.
Enough already about this little feature that may work nicely in some situations but is hardly foolproof. Besides, I doubt most people who take snapshots with their phones give two hoots about blurred backgrounds. Reminds me of Colonel Jessup's line in A Few Good Men: "Phone calls and foot lockers? Please tell me that you have something more, Lieutenant."
lovs it
Apple today shared a new iPhone 7 Plus ad on its YouTube channel, once again promoting the Portrait Mode feature of its flagship device.
The spot takes place in a barbershop, with photos from the iPhone 7 Plus used to advertise the shop's skills. Images captured with the iPhone are added to the storefront, drawing in more and more customers until there's a long line out the door. "In Portrait mode on the iPhone 7 Plus, you don't just look good. You look fantastic," reads the ad's description.
Apple has been heavily promoting the iPhone 7 Plus Portrait Mode feature, which Tim Cook recently said is one of the reasons why the iPhone 7 Plus has been the most popular "Plus" model the company has released yet.
Interest in the iPhone 7 Plus led to constrained supplies for months, with Apple having just reached supply/demand balance early in the second quarter of 2017.
Apple has released several ads focusing on the iPhone 7 Plus and its dual lens camera, including "Take Mine" about a girl in a greek village who captures her town using Portrait Mode, and "The City," featuring two people who document a series of adventures using the iPhone 7 Plus.
Apple also recently shared a new website and a series of tutorial videos that cover how to take better photos using the iPhone 7 and the iPhone 7 Plus.
Article Link: Apple Releases New 'Barbers' iPhone 7 Plus Ad Promoting Portrait Mode
[doublepost=1494887559][/doublepost]love it
I thought this was going to be an app that would connect me with the dopest Barbers in my area
this was actually a cool ad,I liked it.but why so late?
there are the kind of ad they should make not those dumb happy music ones.
there are the kind of ad they should make not those dumb happy music ones.
I think the more you use Portrait Mode, the More you appreciate it. It has a lot of potential, but it needs improvements with distance and lighting. Those changes will improve over time. But for certain photo's, they really place some nice emphasis on what you're photographing.
That's my point - "for certain photos." It's not a general, foolproof method (compared to a fast lens on a large sensor camera) so it's surprising that such a big deal is made out of it.
If Apple wants to innovate camera technology they need to seriously bump up the megapixels, not throw in gimmicks like Portrait mode. Why would anyone want to take a portrait on an iPhone when most people already carry around digital cameras. Seems weird Apple would move in that needless direction. I don't think many people take photos on their phones to begin with.
Something more useful is a weather widget and live tiles instead of icons.
Something more useful is a weather widget and live tiles instead of icons.
Ya know I really wanted a 7 Plus for the camera alone, but I just couldn't make the added size work. I carry my phone in my back pocket and the 7 Plus does not fit in a back pocket at all. Looking at the internals there is no reason why Apple couldn't fit the dual sensor camera of the 7 Plus into an iPhone 7, which is what it looks like they are doing with the 8. If that is the case, I'll pay for the upgrade for that reason alone.
It's important to remember this is still a camera phone (A very good one), but comparisons to DSLRS or anything else is not a fair comparison. Mainly being this feature is still new and some need to give it time to mature, which it will. But it has potential for what it's worth.
I had no idea there were so many nits to pick.
This was a really cool ad.
This was a really cool ad.
Guess it depends on your definition of well lit room. In my experiences, it works rather well.
All my professional headshots from the last 3 years are shot on Iphone, the recent ones I submit to clients are all portrait mode pictures. It's gotten me six figure gigs. Not much a gimmick now? Maybe to you, who treats it as such, while others use it to its potential.
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I totally get this because after I get my haircut I have my barber take my picture and it looks amazing!
Are the pictures produced actually able to printed at an acceptable level of quality to be printed at the size shown in the commercial?
I've updated my post for more clairity. My current set that I send to clients are all portrait mode headshots shot on 7 plus
That's my point - why make such a big deal about something that needs to mature? Doesn't Apple have something better to promote than a works-only-sometimes imaging algorithm?