I disagree. If Apple made the phones randomly reboot, customers wouldn't just say "time for a new one let me go buy it". They would go to the Apple store and explain to the genius that their phone randomly shuts down. Genius would test and see the battery is the problem. Customer needs a working phone so they pay to fix it and continue on with their life.Can’t believe this comment got so many likes.
Apple’s only mistake was trying to apply a software fix to address a hardware issue, but sure, I guess framing it as an attempt to screw their users over to force upgrades is better for garnering views and clicks.
I guess Apple should have just let those iPhones randomly reboot. Users would still have upgraded, and Apple would have saved themselves all that negative press.
However, when Apple slowed down phones unknowingly by customers, they think "my phone is getting old, it's moving so slow". Apple releases new iPhone and claim a 25% increase in speed. Customer is frustrated with their current slow phone and upgrades.
Now you might want to say, the customer will go to the Apple store and complain about a slow phone. Okay, I don't think most would but let's say they do. Genius tests phone and notice the battery is above 80% which doesn't warrant a replacement. Genius tells customer nothing is wrong with the phone. Customer is now certain that their phone is just old and they need to upgrade.