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Apple Reportedly Planning to Shut Down Beats Music [Update: Not True]
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Shame. I'm a happy subscriber. Looks like they want to continue to force feed this antiquated iTunes purchase model. Beats Music is an awesome app.
Sorry Apple, your free U2 album did nothing for me. I don't even like U2.
Sorry Apple, your free U2 album did nothing for me. I don't even like U2.
They're going to incorporate it into iTunes and call it iTunes Radio+, the first iTunes subsciption service
Maybe they'll call it AppleRadio? It looks like the iNames are not being used for new products or services.
Rofl. Please speak for yourself.
Most people who run corporations are not unusually intelligent. They're given way way too much credit.
Yes. LaLa's tech and talent helped make iTunes what it is. It may not be obvious, but they didn't just throw LaLa away.
Of course
I'm not sure I know of anyone who thought Apple wouldn't. Companies either by other companies to destroy the competition or roll it into their own service. Since Beat's is no competition (Spotify is), clearly they would roll it into iTunes.
I'm not sure I know of anyone who thought Apple wouldn't. Companies either by other companies to destroy the competition or roll it into their own service. Since Beat's is no competition (Spotify is), clearly they would roll it into iTunes.
I think iTunes needs to be rebranded as a whole. it's become so fragmented from its original conceivement.
iTunes has gone from a music syncing and purchasing service to a hub where all your devices sync to your computer, streaming, doing video, etc it's really cumbersome.
Apple should be brand it as a device management service, under a new name, and then have an offshoot media .app that does music, movies, etc
iTunes has gone from a music syncing and purchasing service to a hub where all your devices sync to your computer, streaming, doing video, etc it's really cumbersome.
Apple should be brand it as a device management service, under a new name, and then have an offshoot media .app that does music, movies, etc
I wouldn't say Beats had better services than Apple, but they do follow the same view on profit margins - it's all about the advertising and icon for Apple.
Let me ask this question again - why did apple spend 3 billion dollars on Beats, especially when they may be shutting down the streaming service
3B is pocket change for Apple - taking over Beats is more than just using their services (as we all know Apple could make their own), it's about destroying the competition, think about the potential new customers, wouldn't surprise me if Apple had tried to buy Spotify.
Apple really needs to de-couple their apps from the OS so they can provide features like this and keep up with the competition. Apple isn't as nimble as it used to be.
A comment in an older story (when the purchase first occured) mentioned that Apple wanted to do streaming themselves. They tried to negotiate license fees at slightly better or equal terms to Spotify. The music industry was playing hard ball and would not give Apple the licensing deal it wanted.
The reason a Spotify buy is out of the question is because whoever buys Spotify only buys the company, with no music licenses exchanged. The licenses must be re-negotiated with music labels after purchase. This is just how Spotify negotiated their licensing deal.
Beats music did not come with such restrictions. Whoever buys the company gets to keep the licenses with it. This gave Apple an opportunity to get the licensing deal it wanted in the first place.
I think the beats buy was about talent and the existing deals inside the beats app. The word was apple was trying very hard to get an equal deal from the companies and they were up agains that a wall so to speak. The companies and apple were afraid of destroying the existing revenue stream from iTunes. I think Tim has now seen the numbers and the writing on the wall and is going to use the existing deals and push them forward into an apple music subscription that people have been after for half a decade. This was the plan from the word go it is a nice end run around the music executives who stone walled Tim with his the price terms. The talk of the new format was rumored before bono and it was rumored for this release cycle to be 24bit or just plain lossless music to the computer thus killing CD once and for all. There still is the music even this year and this would be a very easy tack on to iOS 8. The headphones will be left as beats and you watch they are going to spin that off back into its own company beats by dre and remove the dilution of the apple brand possibility. Tim is fallow CEO 101 basics here why pay to grow something when you can buy a hatchling and put it on steroids he is not steve who would insist on doing everything in house.
We'll probably see the Beats app get "Updated Over".... overwritten by an iTunes Radio shortcut or even a new standalone app. So they buy the company, drum up interest, say it's staying independent (so people have to download it to check it out, not just wait for it to disappear), then absorb the subscriber base (and installation base) into their flagship music offering.
Makes great business/marketing sense. I hope, for Beats users, that the replacement is adequate.
Makes great business/marketing sense. I hope, for Beats users, that the replacement is adequate.