True, I think playing with perceived scarcity has been a big part of Apple’s marketing strategy for a long while. Just builds up a hype in sensitive population to drive up sales. Like “If I don’t get it on day 1 life is ruined and I might have to wait a few weeks longer, horror!” 😋 I enjoy my Apple devices, but my new entertainment is just watching people on public transport around me glued to their phones. It’s like “Too Many Friends” by Placebo.
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Apple Reportedly Using New Method to Assemble iPhone Cameras in Effort to Save Costs
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True, I think playing with perceived scarcity has been a big part of Apple’s marketing strategy for a long while. Just builds up a hype in sensitive population to drive up sales. Like “If I don’t get it on day 1 life is ruined and I might have to wait a few weeks longer, horror!” 😋 I enjoy my Apple devices, but my new entertainment is just watching people on public transport around me glued to their phones. It’s like “Too Many Friends” by Placebo.
Nah, if Apple thought highly of their reputation, they wouldn't be using cables that are too short for years that made their expensive MacBook Pros have backlight defects. But they did anyway.
ladies and gents, this is why we end up with $300 keyboards with no function keys and poor writing experience!
This is probably one of the goals, to boost their services revenue. When people see their $1000+ phones have potential issues and will incur expensive repair costs, they would be more likely to purchase extended warranties.And not coincidentally, Applecare purchases will be at an all time high this year.
Interesting development, I dare say it may well present an improvement in quality control given that separate lenses assembled may well produce issues were unaware of.
I’m not too bothered about cost saving at customer level (I am just not that much) as long as quality remain the same or improves
I’m not too bothered about cost saving at customer level (I am just not that much) as long as quality remain the same or improves
shifting more money from Korea to China I suppose in order to access cheaper labour.
“The new changes are being done to "save costs," but it remains unclear if those savings would be presented to customers”. Seriously? Exactly how much are the cost savings. $0.25 / module $2/ module. This does not sound like a big ticket item, why present it like it is?
Periscopes are never used in deep waters.
Yah, like all the professional photography reviews always show how bad iPhone is. What? Wait, they are always top, tied for top or close to top? Who knew?
I don’t understand any of this but I still would like to comment. Thank you for reading.
I think this is honestly more about supply/demand price increases, rather than just squeezing more profit out of it. I could be wrong, but prices are up across the board, even for the big fella (Apple)
Is there a mute button for your constant inane replies?
Best comment of all time! I love it
Cringing at the thought of the thousands of “ Are my Lenses aligned correctly.” images posting……..
FairPhone: Modular camera component YOU can replace, along with battery, CPU... well everything.
This news underlines how many resources are invested in what Apple has defined for the industry as a disposable device. Come on Tim, give those who really care about the environment the option of an Apple FairPhone line. I would gladly trade some thinness and weight to really do something related to minimizing my phone enviro-footprint. ("But the shareholders...", Tim). Link:
www.fairphone.com
I mean if a few engineers with virutally no resources can design this phone, what might Apple have been able to do to create an optional FairIphone line for consumers who want to trade off some features for the environment. We'll never know, and Tim gets to take $265 million more to the bank because the market ignores the spillover costs of the disposable culture pretty much engineered by Tim & Co.
This news underlines how many resources are invested in what Apple has defined for the industry as a disposable device. Come on Tim, give those who really care about the environment the option of an Apple FairPhone line. I would gladly trade some thinness and weight to really do something related to minimizing my phone enviro-footprint. ("But the shareholders...", Tim). Link:
Home | Fairphone
I mean if a few engineers with virutally no resources can design this phone, what might Apple have been able to do to create an optional FairIphone line for consumers who want to trade off some features for the environment. We'll never know, and Tim gets to take $265 million more to the bank because the market ignores the spillover costs of the disposable culture pretty much engineered by Tim & Co.
This is also smarter from an inventory perspective.. They can buy the same components and use them in multiple devices as needed. iPhone sales are slowing? Throw the cameras into an ipad..etc. instead of parts being destined for only product..
We reduced cost by 5% over the previous iteration.
- Cool, now let's price it at 10% more.
Customer: YES, TAKE MY MONEY!
- Cool, now let's price it at 10% more.
Customer: YES, TAKE MY MONEY!
I have no issue with this. But people will complain. Apple could also ditch the short little lightening cable too.