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Apple is building a high-speed content delivery network and plans to upgrade its data centers with more of its own equipment in an effort to better compete with Amazon, Google, Microsoft and other cloud service providers, according to Bloomberg. The improved infrastructure will enable Apple to provide faster delivery of cloud-based content and services such as iCloud, iTunes and Siri.

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The high-speed network may be a prerequisite for Apple's much-rumored streaming music and TV services, the first of which is expected to be announced at Apple's annual Worldwide Developers Conference today in San Francisco. Efficient content delivery will be important for both services, especially if the company plans to fulfill its ambitious goal of signing up 100 million subscribers for Apple Music.

The foundation of Apple's high-speed data network will reportedly be long-haul pipes connecting the company's data centers in California, Nevada, North Carolina and Oregon. Apple has also been planning ways to send data via fiber lines at hundreds of gigabits per second, as opposed to solely using off-the-shelf technology rented from third-party vendors, according to the report.
"Apple wants to own pipes linking its four large U.S. data centers and Internet hubs in certain cities to ensure fast, reliable delivery of content and services. By adding capacity and increasing efficiency, it seeks to handle more traffic on its own, without renting as much server space from cloud providers such as Amazon and Microsoft, said people with knowledge of the plan, who asked not to be identified because Apple isn't discussing the moves publicly. They declined to name the cities involved."
Apple will not move away from using Hewlett-Packard servers, Cisco ethernet switches and other off-the-shelf technology entirely, but the iPhone maker has been in talks with companies that could help design its own equipment that would be produced by third-party manufacturers. The new gear would mainly be used in Apple's future data centers in Arizona, Ireland, Denmark and elsewhere.

Apple was the seventh-largest cloud infrastructure spender in 2014, investing $1 billion towards its data centers around the world last year according to research firm Analysys, matching the billions of dollars spent by Amazon, Google, Microsoft and other rivals in the cloud storage and services race. iCloud was introduced in October 2011 and is available on Mac, iPad, iPhone and other Apple products.

Article Link: Apple Rumored to Build High-Speed Network for Faster Cloud Services
 
The company I work for has dedicated fiber links between data centers and spoke hubs across the U.S. that connect to our clients. It's the best way to be fast and secure.
 
Good. Once they have the trunk lines laid, they can begin branching out and compete with Google for fiber-to-door.

We were told 15 years ago it was imminent. Cable companies sure aren't interested.
 
I just wish they would catch up with Google and offer more storage for free. 5 free gigabytes is not all that useful. My free iCloud storage has been full for years already.

google isn't giving it to you for free, you compensate them by allowing them to collect your data and sell it to the highest bidder. i personally prefer to pay with money instead. there is an option out there for either preference though.
 
google isn't giving it to you for free, you compensate them by allowing them to collect your data and sell it to the highest bidder. i personally prefer to pay with money instead. there is an option out there for either preference though.
*is paying $1.99 for 100GB of Drive storage* Unlimited storage only applies to photos and videos.
 
I dont get why they want to rely on HP servers and of the shelf servers in a whole.
Why dont they get onto the open rack bandwagon? Like facebook, google etc. Its cheaper, better and takes less space and less martial for parts of server which are not needed like a real case etc

http://www.opencompute.org/projects/open-rack/
 
I've always found Apple's servers to be incredibly zippy anyway. I just wish they'd offer more free iCloud storage. 5GB was great in 2011 but it's a pitiful amount today, given the rise of other cloud services that offer much more for free.
 
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it would be totally cool if i could have Apple as an ISP and wireless provider .... Pipe Dreams ;-)

It would solve some issues for streaming - closer to the content - not over the internet to get it.
 
They better be because my nexus 5 seems so fast syncing all the stuff like calendar, google keep, docs, contacts etc when my iphone 6 feels not as fast as the nexus in term of syncing data across device and laptops.
 
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Its easy to figure out what Apple is doing with its huge pile of cash. Its investing in high speed data networks and building huge data centers all over the globe, in order to get content to customers in the quickest manner possible.
 
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