It's decent, and I like Apple Pay, Apple Card, and the Apple Savings account. But there are money market funds paying 5.30% and even higher. In the world of finance, 100 basis points is an enormous spread -- enough to make enormous profits.
Heck, anyone servicing this account could simply take these deposits, buy one-month T-Bills at the open market auction, and pocket a very healthy profit for executing a kindergarten-level trade requiring zero skill, and nearly zero risk.
Yeah! For those who have $100,000 in cash, they could earn an entire $83 for that month. Those who have $10,000 can earn $8.3 dollars leveraging that extra 1% in interest rate.