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Apple Says 'You're Only as Good as the Last Thing You Did' Amid Sales Slowdown

Oh God, if this isn't Tim Cook & Co. taunting the apple-sceptics, I don't know what this is.
 
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BruceEBonus said:
Yet conversely and bizarrely, Apple's share price is rising. How does that work? :confused:
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Smart money is stealthily re-entering the stock. Short positions are starting to crash, leading to more buys in order to cover the shorts ("short squeeze"). It should go up to $113 with ease, but I suspect it will breach $120.

Current valuation is way too low; and factoring the cash position in, it's simply wrong.

Technicals aside, a huge pent up demand for MBPs has accumulated in the years; the new machines will blow past expectations. Also, Watch has been written off way too soon, and so was the iPhone 7, setting things up nicely for a monster, unexpectedly record-breaking holiday quarter, that could propel the stock to new highs, over $130.

That's why the stock is soaring.
 
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"Excited about our product pipeline"

Ooops! There must be a massive leak somewhere.
/COMMENT /SMIRK

3062090-poster-p-1-apple-to-believe-in.jpg
 
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Doctor Q said:
Apple is doomed (once again)

"Now that the Apple Macintosh is disappearing as a mass market product, this soap opera will mercifully fade from the headlines. But the lessons remain, and bare heading: inept, amateurish management can ruin the best product and brightest company." -- Bruce Brown, February 1997
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Sadly, Steve Jobs cannot come back to steer the ship onto the right course.

Those that don't learn from history are doomed to repeat it.
 
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The insignificance of the iPad and laptop lines vs the iPhone cash cow must make apple wonder why they bother even making them. But as a user, I can't see why apple doesn't keep refreshing components in all their laptop designs anyway.

I mean, sure the design might not change but at least give us the latest cpu. It seems like apple only likes making big profit margin products and even then it doesn't seem that interested either. The iPhone really is falling behind in the hardware department despite iOS 10 looking great it's really not much different than 9 was.

Apple should be putting out a new product in it's various categories every 2 months or so. Why are they bundling them all up together and leaving long irregular cycles it makes no sense.
 
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TechZeke said:
Apple should really be embarrassed over the current state of the Mac line. And going off this interview, Timmy knows it.
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TC can't be embarrassed about it if he just doesn't give a damn about the line. It's revenue has sunk to below that of media sales and subscriptions, which has been a large part of TC's efforts the past 1.5 years or so. That should tell you where his mindset is.
 
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sw1tcher said:
The iPad Pro is the future of computing.

Tim Cook: "Why would you buy a PC anymore? No really, why would you buy one? The iPad Pro is a replacement for a notebook or a desktop for many, many people. They will start using it and conclude they no longer need to use anything else, other than their phones."

I've been using my desktop and phone wrong all these years.
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Yeah, why build an apple car when you can just build apple shoes? Many, many people would be better off walking.
 
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djcerla said:
One positive of the recent slowdown and doom&gloom analysis that followed is that lofty, unrealistic expectations of unicorn world-changing-devices-every-second-year have been nuked down to reality.

What remains, is the envy of the business world, with an enormous war chest, huge profits, healty margins and the most valuable consumer brand on Earth. That's something.
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True, and good for Apple.

But their products are no longer the best. Hopefully, that war chest will last this awkward phase until they get their sh&^%t together.
 
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keysofanxiety said:
Except for the 2010 Mac Pro, which was 1241 days. Unless you count this as an update. As memory serves, they dropped the 'New' from the description after everybody kicked off.
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Good point. Yes it's hard to believe they even called that a different model.

But my point is Apple once cared about the professional/power user product line. Despite all the claims of "Apple is doomed" over those years they at least had that group on their side.
 
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melendezest said:
Sadly, Steve Jobs cannot come back to steer the ship onto the right course.

Those that don't learn from history are doomed to repeat it.
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Cook was the man who made everything Steve dreamed about happen. If anyone can follow in his footsteps, it's Tim Cook.

For all we know, if Steve was with us today we'd be in the same situation in terms of product launches and updates and everyone would be calling for his head to be placed on the chopping block and wondering how he "lost his mojo".
 
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I think the R&D spending is the single most import fact here. The question is what are they working on? Tim is clear that we need to move on from the paradigm of the computer and I think Apple is focused on getting the iPad to be a true replacement - he say it is for many people already, but IMHO not enough for this to be a reality. Still I think this is the right direction if they can get there fast.
I remember when I carried a palm pilot, a phone and a laptop (heavy one back in the day) around everywhere. If I can get to an iphone and an ipad, that is an improvement. But in reality, there will be a day further down the road I believe when all this will be moot. The watch will eventually have the ability to do it all with a virtual screen and input device (yes this is way down the road and we are no where near that vision, but really, we only need one CPU that we can use with any screen size and we don't need to be carrying multiple around with us).

My biggest hope is that Cue joins Forstall - somewhere outside of Apple.
 
I wonder if Apple's reasoning behind porting iOS features to macOS and vice versa isn't just a slow iOS/macOS merging project? The name has already been changed to fit the line up, if Apple does want a PC market exit, judging on their rhetoric of "Who needs a PC when you have an iPad Pro?", so perhaps at the end of the road iOS and macOS become one and the Mac line will disappear? It seems more and more likely that's the plan. Not something I look forward to, as a hardcore desktop user.
 
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