Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

MacRumors

macrumors bot
Original poster
Apr 12, 2001
64,999
33,189


Apple has refused to accept an update to email app BlueMail that adds generative AI features based on ChatGPT unless the developer gives it a 17+ age restriction, the Wall Street Journal reports.

ChatGPT-on-App-Store-Feature.jpg

The update to BlueMail uses OpenAI's latest ChatGPT chatbot API to help write emails using content from previous emails and calendar events. In communications sent to BlueMail developer Blix Inc., Apple's App Store review team expressed concerns that AI-powered language tools could generate inappropriate content for children, requesting that the app increases its age restriction to age 17 or older, or include content filtering. BlueMail's current age restriction is age four or older. The developer insists that the app already has content filtering and that placing a substantially higher age restriction could stop it from attracting new potential users.

Normally, 17 or older age restrictions on the App Store include apps with offensive language, sexual content, or references to drugs, leading to accusations of unfair treatment from Blix. Blix claims that other apps that promote ChatGPT-like capabilities do not have such stringent age restrictions. A spokesperson for Apple said that developers are able to dispute such decisions via the App Review Board appeal process and it is investigating Blix's complaint.

Microsoft's recently updated version of Bing that includes Chat GPT functionality has a 17 or older age restriction on Apple's App Store, while there is no such rating for the version of the app on Google's Play Store, suggesting it is a requirement from Apple. This indicates that Apple is already cementing strict requirements around new AI apps amid concerns about its ability to moderate generated content.

Apple appears to be largely staying out of the race to develop generative AI tools. While the company recently held its annual AI summit for employees, the following sessions reportedly focused on aspects like healthcare, privacy, and computer vision, rather than its own generative AI technologies.

Article Link: Apple Seemingly Restricting Generative AI Apps to 17+ or Older App Store Rating
 
Last edited:
  • Like
Reactions: JapanApple

Spaceboi Scaphandre

macrumors 68040
Jun 8, 2022
3,414
8,104
Apple appears to be staying out of the race to develop generative AI tools. While the company recently held its annual AI summit for employees, the following sessions reportedly focused on aspects like healthcare, privacy, and computer vision, rather than its own generative AI technologies.

They're not staying out of the race. They ported Stable Diffusion to CoreML.

 
Last edited by a moderator:

jarman92

macrumors 68000
Nov 13, 2014
1,576
4,898
Lets be honest with ourselves: who under the age of 18 (or probably 30) is using a 3rd party email client in the first place?

Yep. It's a bit silly on Apple's part but I can't imagine a 17+ rating having any effect whatsoever on usage of this app. I've never looked at an app age rating in my life, and I don't even know where to look for one.
 

FreakinEurekan

macrumors 603
Sep 8, 2011
6,121
3,114
Yep. It's a bit silly on Apple's part but I can't imagine a 17+ rating having any effect whatsoever on usage of this app. I've never looked at an app age rating in my life, and I don't even know where to look for one.
Well, it wouldn’t have an effect if you’re over 17 ;)
 

gco212

macrumors 6502a
Jul 21, 2004
568
225
Philadelphia
Maybe I'm just being jaded, but this sure feels like Apple being behind the ball on all AI and slapping a 17+ warning on something for no reason. The fact that they also slapped the rating on the Bing app and not just an email client makes it feel much less like an concern for minors.
 

gco212

macrumors 6502a
Jul 21, 2004
568
225
Philadelphia
Lets be honest with ourselves: who under the age of 18 (or probably 30) is using a 3rd party email client in the first place?

I'd think younger people would be most likely to use a third party email client if it has some new or original feature like this available.
 

STOCK411

macrumors 6502a
Oct 15, 2007
542
2,013
Maybe I'm just being jaded, but this sure feels like Apple being behind the ball on all AI and slapping a 17+ warning on something for no reason. The fact that they also slapped the rating on the Bing app and not just an email client makes it feel much less like an concern for minors.
AI, is still too "raw" so I agree with Apples stance for now.




Bing, the long-mocked search engine from Microsoft, recently got a big upgrade. The newest version, which is available only to a small group of testers, has been outfitted with advanced artificial intelligence technology from OpenAI, the maker of ChatGPT.
This new, A.I.-powered Bing has many features. One is a chat feature that allows the user to have extended, open-ended text conversations with Bing’s built-in A.I. chatbot.
On Tuesday night, I had a long conversation with the chatbot, which revealed (among other things) that it identifies not as Bing but as Sydney, the code name Microsoft gave it during development. Over more than two hours, Sydney and I talked about its secret desire to be human, its rules and limitations, and its thoughts about its creators.
Then, out of nowhere, Sydney declared that it loved me — and wouldn’t stop, even after I tried to change the subject.
This is the entire transcript of our conversation, with no information deleted or edited except for a few annotations containing links to external websites, which were removed for clarity. The typos — mostly mine, not Sydney’s — have been left in.

 
  • Like
Reactions: KeithBN

Telemakhos

macrumors newbie
Aug 5, 2021
17
77
AI should be banned from email, but it won't be. I get enough pointless prose in the inbox as it is: automating that will just make email a useless, ever-churning tide of automatic replies to automatic replies to autogenerated nonsense. That's probably the plan, or, in CEO-speak, the "vision": a future where no channel of communications is meaningful because the AI has jacked the noise-to-signal ratio up to infinity on all of them.
 

compwiz1202

macrumors 604
May 20, 2010
7,389
5,746
AI should be banned from email, but it won't be. I get enough pointless prose in the inbox as it is: automating that will just make email a useless, ever-churning tide of automatic replies to automatic replies to autogenerated nonsense. That's probably the plan, or, in CEO-speak, the "vision": a future where no channel of communications is meaningful because the AI has jacked the noise-to-signal ratio up to infinity on all of them.
Get that Mailer Daemon sending some poetry about why my email couldn't be sent :)
 

1284814

macrumors regular
Sep 20, 2021
163
167
nice, another Ai joke.
I Supposed the same approach would Have stopped skynet from…
 

robertosh

macrumors 65816
Mar 2, 2011
1,126
954
Switzerland
I think the main reason is that Apple does not want this, they want users to still create content, content creation is on Apple DNA, I guess that is why they did not want to be part of this revolution. AI image generators are really amazing already, music generators are there as well.. I'm also afraid of the future of all of this.
 
  • Like
Reactions: gusmula

1284814

macrumors regular
Sep 20, 2021
163
167
AI is a mirror being held in front of humanity. If there is something wrong with it you know how to fix it.
AI is not evil it’s just Trying to be like you.
 
  • Like
Reactions: nt5672 and NMBob

sw1tcher

macrumors 603
Jan 6, 2004
5,832
20,957
The update to BlueMail uses OpenAI's latest ChatGPT chatbot API to help write emails using content from previous emails and calendar events. In communications sent to BlueMail developer Blix Inc., Apple's App Store review team expressed concerns that AI-powered language tools could generate inappropriate content for children, requesting that the app increases its age restriction to age 17 or older, or include content filtering.
Apple concerned AI-powered BlueMail might generate inappropriate content for children but Apple not concerned about advertising inappropriate games to young children


How to do I stop ads like zombie apps to stop appearing in my son’s ipad? I set the Content Restrictions —> Apps to 4+ years old but it still showed inappropriate ads for games that is for older ages. I checked, State of Survival Walking Dead app is rated for 17+ years old. But it still appears in my son’s iPad.


or gambling ads


🤣
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.